In this episode, Steph shares her biggest announcement yet. She's hosting her very first live, in-person event for the Sold Out Group Programs Mastermind, happening this October right in her hometown of Louisville, Kentucky. If you've ever felt the pull to close your notebook after two full days feeling so, so ready, this one is for you. _____________________ Free Training on July 8th: $100K Group Programs Register here: https://stephcrowder.com/workshop Sold Out Group Programs Join the wai...

Steph breaks down exactly who she's calling into Sold Out Group Programs Mastermind: the person who's already good at what they do, who knows they can help people, and who doesn't need convincing, just permission to go all in. Whether you already have a group and want to scale it, or you're still building your one on one client base before you launch, this episode will help you see exactly where you fit. _____________________ Free Training on July 8th: $100K Group Programs Register here...

In this episode, Steph gets real about a stage of business that almost nobody talks about, but nearly every coach and entrepreneur has lived through it: the messy middle. If you've ever felt like you're doing 80% of the right things and still can't break through, this episode names exactly what's going on, and what to do about it. _____________________ Free Training on July 8th: $100K Group Programs Register here: https://stephcrowder.com/workshop Sold Out Group Programs Join the waitlist: ...

In this episode, Steph sits down with Sold Out Group Programs client and Egyptologist Dr. Melinda Nelson-Hurst of Voices of Ancient Egypt, who turned her lowest launch ever into her best results in five years. Melinda didn't blow it all up and start over. She made targeted, intentional changes in three key areas. If you've ever thought your best launch days are behind you, this episode is going to challenge that. _____________________ Free Training on July 8th: $100K Group Programs Register h...

Steph calls it "sales hygiene." And she'll be the first to admit she hasn't been practicing it. In this episode, she's pulling back the curtain on the hidden cost of only selling sometimes, and what she's doing differently this year. _____________________ Free Training on July 8th: $100K Group Programs Register here: https://stephcrowder.com/workshop Sold Out Group Programs Join the waitlist: https://stephcrowder.com/sogp Connect with Steph Instagram: @heystephcrowder

In this episode, Steph breaks down what she calls the Container Store Problem — the trap of chasing new systems, new funnels, and new strategies before you've done the real work of figuring out what actually sells. The experts with the most predictable businesses aren't doing more. They're doing the same thing, reliably, over and over — and that repetition is what compounds into real revenue. If you've been strategy-hopping, reinventing your launches, or wondering why nothing seems to stick, ...

Summer is not the time to take your foot off the gas. It just feels that way. In this episode, Steph makes the case for why summer is actually one of the best times to sell, shares the mindset shift that turns "everyone's on vacation" into real opportunity, and gets personal about how she's structuring this summer to go after her million-dollar goal without losing herself in the process. If you've ever talked yourself out of launching because the timing felt off, this one's for you. _________...

So you find yourself over-explaining, over-answering, and just generally feeling like you're having to DRAG people toward a "yes" when you're selling. You're not alone, and Steph has a hot take you didn't see coming. In this episode, Steph breaks down the convincing energy trap: what it actually means when you feel desperate or pushy in your sales, why pulling back even when you want to is almost never the right move, and the one mindset shift that changes everything. You'll hear why question...

There's a sneaky new way entrepreneurs are avoiding the work that actually grows a business, and it feels incredibly productive while it's happening. Steph calls it the iceberg idea trap, and AI is the latest and most seductive version of it. In this episode, she makes the case for minimum viable AI: how to use it as the tool it is without letting it become the thing you hide behind. If you've been spending more time building systems than talking to potential clients, this one's going to hit ...

In this episode, Steph walks you through the launch that changed how she thinks about what's possible, including why she scrapped her webinar for a five-day summit, the counterintuitive strategy that had people selling themselves, and the mindset work she credits more than any tactic. She signed 18 brand-new clients with zero re-signs, a house mid-renovation, and a goal she's been almost too scared to say out loud. If you've ever held back a big goal because you weren't sure you could pull it...