Corporate CPR
Corporate CPR
Jana Axline
Episode 22: Uncovering Profit Drivers Through Market Listening with Linda Fisk
43 minutes Posted Jan 5, 2022 at 4:00 pm.
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Linda Fisk is a multi-award-winning leader, keynote speaker, author, and university professor dedicated to amplifying and extending the success of other high-caliber business leaders. 

She is the CEO and Founder of LeadHERship Global, a community of unstoppable women enhancing their leadership blueprint and embracing their power to be the best version of themselves- in work and life. 

Linda has a Ph.D. and M.A. in Clinical Psychology. She has written extensively on the subjects of social comparison, depression and anxiety, subjective well-being, and personality theory, with a focus on relating scientific research to commonly understood concepts. 

Currently, Linda is interested in influence, persuasion, and negotiation psychology.

In our interview today, Linda and I discuss and share tips on driving profitability in your business, alongside great market listening techniques. 


Key takeaways

  • Why companies need to keep track, measure, and report on profitability. 
  • Pricing your products and services based on current market insights. 
  • Finding out what differentiates your organization from other competitors. 
  • Redesigning your business as a means of earning higher profits. 
  • How to identify and work with other companies as a means of providing/obtaining referrals. 


Connect with Linda

Website - https://leadhershipglobal.com/   

LinkedIn - https://www.linkedin.com/in/lindafisk/   

Twitter - https://twitter.com/fisk_linda  

Instagram - https://www.instagram.com/leadhershipglobal/  

Facebook - https://www.facebook.com/linda.fisk  


Learn more about Project Genetics at https://projectgenetics.com