In this episode, I sit down with Jake Bullock, the co-founder and CEO of Cann. We dive into why he started the THC-infused beverage company, how they’re revolutionizing the way people socialize, and what makes their product stand out. We dive into the rise of cannabis drinks, why so many people are cutting back on drinking alcohol, and how their demographics expand from Gen Z to 65+. We also discuss the stigma that exists around cannabis (especially for moms), the latest THC beverage legislation, and what’s at risk for the company this year.

Key Takeaway / Points:

• How Cann is changing the meaning of social drinking

• Why moms, Millennials, Gen Z, and empty nesters are part of Cann’s top consumers

• Jake’s relationship with cannabis before starting Cann

• Breaking down the stigma and racism when it comes to consuming cannabis

• Current legislation barriers and what’s at stake for the THC beverage industry

• Benefits of cannabis vs. alcohol when it comes to sleep, intimacy, and mental health

• Why the taste sets Cann apart from other cannabis drinks

• Coloring confessionals: founder advice, favorite flavors, and the best place to enjoy a Cann

This episode is brought to you by Cann. Use code CAMERON for 20% off your order at drinkcann.com.

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Instagram: @drinkcann

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Website: drinkcann.com

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