Part 4 of our lead gen series is all about a lead source that makes a lot of agents uncomfortable… FSBOs. For Sale By Owners are some of the most motivated sellers out there. They’ve already raised their hand and said, “Hey, I want to sell my house.” The only question is whether they’re going to do it alone or eventually realize they need a professional in their corner. In this episode, we’re breaking down how to approach FSBOs without being pushy, awkward, or salesy. From that first conversa...