CMO Insights
CMO Insights
Jeff Pedowitz
Season 5. Episode 9: Who Owns the Customer? : Tiziana Barrow, Founder and CMO of Tilagia
9 minutes Posted Oct 7, 2020 at 9:12 pm.
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Show notes

This week’s guest on CMO Insights is Tiziana Barrow, Founder and CMO of Tilagia.

Tiziana talks about:

  • The importance of focusing on the customer journey and customer ownership
  • Creating pertinent, relevant content that addresses the problems of your customers
  • The challenges of creating a partnership between marketing and sales

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