This week’s guest on CMO Insights is Julie Knight Ludvigson, CMO of <a href="https://www.topia.com/">Topia</a>.Julie talks about:<ul>
<li>The fractured ecosystem of comprehensive global mobility management</li>
<li>The challenges of rebranding a company after a recent merge</li>
<li>The importance of messaging/positioning (making sure everyone is telling the same story) as primary KPIs</li>
</ul> Learn more about your ad choices. Visit <a href="https://megaphone.fm/adchoices">megaphone.fm/adchoices</a>

Season 3. Episode 5: On Target

Learn how to make digital revenue happen. Gain insights into Digital Transformation, the Customer Experience and Innovation by listening to your fellow CMO's as they discuss organizational changes, dynamics, digital transformation, and operationalizing the customer experience using content, programs, campaigns, personas, full life cycles and more.