
Don't get to the end of this year wishing you had taken action to change your business and your life.Click here to schedule a free discovery call for your business: https://geni.us/IFORABEDon't miss an upcoming event with The Institute: https://geni.us/InstituteEvents2026Shop-Ware gives you the tools to provide your shop with everything needed to become optimally profitable.Click here to schedule a free demo: https://geni.us/Shop-Ware-Free-MonthTransform your shop's marketing with the best in the automotive industry, Shop Marketing Pros!Get a free audit of your shop's current marketing by clicking here: https://geni.us/ShopMarketingProsShop owners, are you ready to simplify your business operations? Meet 360 Payments, your one-stop solution for effortless payment processing.Imagine this—no more juggling receipts, staplers, or endless paperwork. With 360 Payments, you get everything integrated into a single, sleek digital platform.Simplify payments. Streamline operations. Check out 360payments.com today!In this episode, the conversation focused on the experiences of an apprentice technician who won the Shop-Ware scholarship. One concept discussed was the importance of standardized processes in the shop to ensure consistent work quality and reduce customer complaints. A key theme that emerged was the value of mentorship and hands-on learning, with support from experienced technicians helping apprentices gain skills and confidence. The discussion explored how exploring diverse training resources, including online courses and technical classes, can accelerate professional growth for new technicians.00:00 Brake pad inconsistencies and complaints05:44 Cleaning caliper brackets16:24 Bringing Kaitlyn on board17:54 Training and skill progression27:40 Learning electrical diagnostics skills31:43 Talking about tough car repairs33:59 Discussing employee pay incentives42:57 Choosing the right conference sessions48:07 Learning diagnostics through videos52:21 Testing car battery voltage58:50 Dealing with difficult customers
Jul 6
1 hr 1 min

Don't get to the end of this year wishing you had taken action to change your business and your life.Click here to schedule a free discovery call for your business: https://geni.us/IFORABEDon't miss an upcoming event with The Institute: https://geni.us/InstituteEvents2026Shop-Ware gives you the tools to provide your shop with everything needed to become optimally profitable.Click here to schedule a free demo: https://geni.us/Shop-Ware-Free-MonthTransform your shop's marketing with the best in the automotive industry, Shop Marketing Pros!Get a free audit of your shop's current marketing by clicking here: https://geni.us/ShopMarketingProsShop owners, are you ready to simplify your business operations? Meet 360 Payments, your one-stop solution for effortless payment processing.Imagine this—no more juggling receipts, staplers, or endless paperwork. With 360 Payments, you get everything integrated into a single, sleek digital platform.Simplify payments. Streamline operations. Check out 360payments.com today!In this episode, the conversation focused on the evolution of diagnostics in the automotive industry and the transition from technician to business owner. One concept discussed was the value and limitations of certifications such as ASE, with a candid look at how credentialing and industry standards affect technician growth. A key theme that emerged was the importance of community-based training and support, emphasizing how shop owners and technicians can elevate industry standards by hosting and attending collaborative training events.00:00 Identifying and fixing a valve issue08:12 Early influence of my dad14:32 Debating test competency methods17:00 Discussing ADOS legislation requirements24:41 Criticizing school accreditation practices29:29 Continuous education in auto care36:00 Community troubleshooting and collaboration38:59 Getting support for Pico tools46:38 Getting help from friends52:22 Building community through hosting53:43 Collaborating with suppliers for training01:01:59 Advantages of live streaming01:08:14 Marketing strategy for 202601:14:30 Improving industry skills through content01:15:01 Getting started with the scope
Jun 29
1 hr 16 min

Don't get to the end of this year wishing you had taken action to change your business and your life.Click here to schedule a free discovery call for your business: https://geni.us/IFORABEDon't miss an upcoming event with The Institute: https://geni.us/InstituteEvents2026Shop-Ware gives you the tools to provide your shop with everything needed to become optimally profitable.Click here to schedule a free demo: https://geni.us/Shop-Ware-Free-MonthTransform your shop's marketing with the best in the automotive industry, Shop Marketing Pros!Get a free audit of your shop's current marketing by clicking here: https://geni.us/ShopMarketingProsShop owners, are you ready to simplify your business operations? Meet 360 Payments, your one-stop solution for effortless payment processing.Imagine this—no more juggling receipts, staplers, or endless paperwork. With 360 Payments, you get everything integrated into a single, sleek digital platform.Simplify payments. Streamline operations. Check out 360payments.com today!In this episode, Cecil Bullard and Wayne Marshall discuss the challenges facing the automotive industry today. They examine the complexities and controversies surrounding technician licensing and certification, highlighting the need for industry-wide standards. The conversation also addresses the importance of financial literacy and measurable productivity in running a successful shop.00:00 Debating dealership licensing issues10:17 Balancing employee pay and motivation13:05 Building Employee Loyalty18:33 Improving employee wages and management23:01 Business fundamentals and financial ratios29:03 Planning an Exit Strategy35:00 Chris Enright on industry frustration41:01 Need for sophisticated testing46:14 Importance of unique selling proposition51:13 Importance of inclusivity and differentiation54:12 Challenges with membership relevance01:03:44 Young talent and enthusiasm01:04:15 Recruiting a young car enthusiast
Jun 22
1 hr 6 min

Don't get to the end of this year wishing you had taken action to change your business and your life.Click here to schedule a free discovery call for your business: https://geni.us/IFORABEDon't miss an upcoming event with The Institute: https://geni.us/InstituteEvents2026Shop-Ware gives you the tools to provide your shop with everything needed to become optimally profitable.Click here to schedule a free demo: https://geni.us/Shop-Ware-Free-MonthTransform your shop's marketing with the best in the automotive industry, Shop Marketing Pros!Get a free audit of your shop's current marketing by clicking here: https://geni.us/ShopMarketingProsShop owners, are you ready to simplify your business operations? Meet 360 Payments, your one-stop solution for effortless payment processing.Imagine this—no more juggling receipts, staplers, or endless paperwork. With 360 Payments, you get everything integrated into a single, sleek digital platform.Simplify payments. Streamline operations. Check out 360payments.com today!In this episode, Lucas and David are joined by Tara Topel to dig into the challenges facing shop owners and the broader automotive industry. They examine the importance of building businesses that can run independently of their owners, emphasizing the need for processes, standards, and effective delegation. The conversation also highlights a lack of engagement with valuable industry resources, such as the Auto Care Association, underscoring the need for greater awareness and participation among shop owners. Finally, they discuss the shifting landscape of automotive technology—from EVs to ADAS calibrations—and the risks and responsibilities that come with staying current.00:00 Handling online criticism07:36 Balancing business and family time11:22 Trading our souls for convenience18:10 Preparing for business contingencies26:12 Joining a National Auto Association30:40 Helping People Who Want Change32:37 Importance of labor in auto shops40:45 ADAS calibration cost concerns46:05 ADAS system calibration advice48:59 Pilot and maintenance disagreement56:20 Traffic control and roundabouts59:47 Distracted driving habits
Jun 15
1 hr 1 min

Don't get to the end of this year wishing you had taken action to change your business and your life.Click here to schedule a free discovery call for your business: https://geni.us/IFORABEDon't miss an upcoming event with The Institute: https://geni.us/InstituteEvents2026Shop-Ware gives you the tools to provide your shop with everything needed to become optimally profitable.Click here to schedule a free demo: https://geni.us/Shop-Ware-Free-MonthTransform your shop's marketing with the best in the automotive industry, Shop Marketing Pros!Get a free audit of your shop's current marketing by clicking here: https://geni.us/ShopMarketingProsShop owners, are you ready to simplify your business operations? Meet 360 Payments, your one-stop solution for effortless payment processing.Imagine this—no more juggling receipts, staplers, or endless paperwork. With 360 Payments, you get everything integrated into a single, sleek digital platform.Simplify payments. Streamline operations. Check out 360payments.com today!In this episode, Lucas Underwood and David Roman are joined by Charles Burke and Luke Murray from the Worldpac Training Institute. The conversation focuses on the importance of mentorship and structured apprenticeship programs in the automotive industry, the challenges of reaching and engaging more shop owners with effective training and business resources, and the personal impact of mentorship—both in the industry and in personal life.00:00 Transitioning from technical to business training05:42 Grounded from flying career09:44 Choosing movies before streaming12:41 Becoming a BMW instructor14:04 Focus on mentor training18:43 Mentorship and training apprentices19:46 Creating a custom apprenticeship program23:10 The importance of effective mentorship28:29 Building ASTA through community sharing31:50 Explaining profit margins simplistically33:25 Helping others with industry insights38:01 Funny story about Chris Chesney39:21 Spreading the word about free training42:11 Passion-driven learning benefits
Jun 8
43 min

Don't get to the end of this year wishing you had taken action to change your business and your life.Click here to schedule a free discovery call for your business: https://geni.us/IFORABEDon't miss an upcoming event with The Institute: https://geni.us/InstituteEvents2026Shop-Ware gives you the tools to provide your shop with everything needed to become optimally profitable.Click here to schedule a free demo: https://geni.us/Shop-Ware-Free-MonthTransform your shop's marketing with the best in the automotive industry, Shop Marketing Pros!Get a free audit of your shop's current marketing by clicking here: https://geni.us/ShopMarketingProsShop owners, are you ready to simplify your business operations? Meet 360 Payments, your one-stop solution for effortless payment processing.Imagine this—no more juggling receipts, staplers, or endless paperwork. With 360 Payments, you get everything integrated into a single, sleek digital platform.Simplify payments. Streamline operations. Check out 360payments.com today!In this episode, listeners hear the story of a small-shop owner’s journey to purchase and grow TenPin Motors in Fort Atkinson, Wisconsin. The conversation focused on the challenges of transitioning from technician to owner, including finding and training quality staff. A key theme that emerged was the importance of building lasting customer relationships and delivering a superior client experience to stand out in a competitive market. The discussion also explored the realities and concerns of scaling to multiple locations, highlighting industry trends toward consolidation and the difficulty of maintaining quality and culture as shops grow.00:00 Buying the dealership08:21 Discussing small town expansion plans14:49 Transitioning from technician to business management16:35 Realizing the need to plan22:32 Creating a welcoming atmosphere27:13 Adjusting Services After Technician Left35:03 Focusing on customer care in auto shops40:14 Upgrading marketing and customer service45:41 Increasing Profit While Managing Costs49:17 Planning Future Business Growth53:24 Concerns about expanding quality01:00:47 Fostering positive industry growth
Jun 1
1 hr 2 min

Don't get to the end of this year wishing you had taken action to change your business and your life.Click here to schedule a free discovery call for your business: https://geni.us/IFORABEDon't miss an upcoming event with The Institute: https://geni.us/InstituteEvents2026Shop-Ware gives you the tools to provide your shop with everything needed to become optimally profitable.Click here to schedule a free demo: https://geni.us/Shop-Ware-Free-MonthTransform your shop's marketing with the best in the automotive industry, Shop Marketing Pros!Get a free audit of your shop's current marketing by clicking here: https://geni.us/ShopMarketingProsShop owners, are you ready to simplify your business operations? Meet 360 Payments, your one-stop solution for effortless payment processing.Imagine this—no more juggling receipts, staplers, or endless paperwork. With 360 Payments, you get everything integrated into a single, sleek digital platform.Simplify payments. Streamline operations. Check out 360payments.com today!In this episode, Lucas Underwood is joined by Shaun Tipton, who shares his 28-year journey from technician to shop owner. Shaun Tipton discusses the common pitfalls technicians face when transitioning to ownership, emphasizing the importance of understanding financials and setting fair labor rates. The conversation also highlights the critical role of workplace culture and effective leadership in building a successful, ethical shop.00:00 Advice for aspiring shop owners09:04 Understanding fair pricing for clients13:46 Recognizing the need for help15:51 Red flags in job histories24:19 Fair employee compensation discussion30:04 Balancing personal values and money32:43 Flaws in metro coaching models40:49 Switching to a single software system43:49 Benefits of using Shop-Ware48:09 Focusing on personal interests53:42 Importance of leadership in ownership59:46 Long-term life planning advice
May 25
1 hr 1 min

Don't get to the end of this year wishing you had taken action to change your business and your life.Click here to schedule a free discovery call for your business: https://geni.us/IFORABEDon't miss an upcoming event with The Institute: https://geni.us/InstituteEvents2026Shop-Ware gives you the tools to provide your shop with everything needed to become optimally profitable.Click here to schedule a free demo: https://geni.us/Shop-Ware-Free-MonthTransform your shop's marketing with the best in the automotive industry, Shop Marketing Pros!Get a free audit of your shop's current marketing by clicking here: https://geni.us/ShopMarketingProsShop owners, are you ready to simplify your business operations? Meet 360 Payments, your one-stop solution for effortless payment processing.Imagine this—no more juggling receipts, staplers, or endless paperwork. With 360 Payments, you get everything integrated into a single, sleek digital platform.Simplify payments. Streamline operations. Check out 360payments.com today!In this episode, Lucas Underwood and David Roman are joined by Sunny Massera, a custom car and truck builder from Oregon. Sunny Massera shares the hard lessons he learned from business ownership, including the importance of choosing the right business partner and the unexpected realities of running a shop versus working for someone else. The conversation also covers the challenges of building custom and performance vehicles—from managing customer expectations to dealing with unreliable aftermarket parts.00:00 Moving between New Mexico and California04:19 From flat rate to custom cars07:30 Realizing business complexities09:46 Deciding not to work alone13:05 Getting hired at second Bronco shop16:22 Discussing how to fund a startup20:36 Partner's role in business growth23:18 Revamping old Broncos28:11 Understanding the engine issue31:14 Working at custom car shops33:21 Learning through hands-on projects36:45 Test driving vehicles before ordering40:00 Restoring a 59 Ranchero41:33 Future of classic car market46:46 Challenges finding car parts50:09 Troubleshooting transmission issues53:35 Fixing ongoing installation issues56:10 Tuning engine installations59:15 Advice for young professionals
May 18
59 min

Don't get to the end of this year wishing you had taken action to change your business and your life.Click here to schedule a free discovery call for your business: https://geni.us/IFORABEDon't miss an upcoming event with The Institute: https://geni.us/InstituteEvents2026Shop-Ware gives you the tools to provide your shop with everything needed to become optimally profitable.Click here to schedule a free demo: https://geni.us/Shop-Ware-Free-MonthTransform your shop's marketing with the best in the automotive industry, Shop Marketing Pros!Get a free audit of your shop's current marketing by clicking here: https://geni.us/ShopMarketingProsShop owners, are you ready to simplify your business operations? Meet 360 Payments, your one-stop solution for effortless payment processing.Imagine this—no more juggling receipts, staplers, or endless paperwork. With 360 Payments, you get everything integrated into a single, sleek digital platform.Simplify payments. Streamline operations. Check out 360payments.com today!In this episode, David and Lucas discuss the challenges of handling difficult customer complaints, specifically a negative review following a diagnostic process and the denial of repair work. They dive into the importance of clear communication, setting expectations with consumers, and defending the value of professional diagnostic procedures. Throughout the conversation, they emphasize the need for industry-wide improvement, highlighting how prioritizing quality repairs and properly educating both staff and customers can help move the automotive industry in a better direction.00:00 Client disputes repair charges04:23 Diagnostic process and repair decision06:32 Challenges of Dealing with Customers12:13 Discussing steak pricing strategies14:11 Handling customer expectations16:25 Discussing repair pricing strategy22:10 Ensuring quality car repairs24:46 Surrounding yourself with success26:35 Frustrations in the auto repair business32:03 Challenges of business growth35:45 Focusing on quality and process37:05 Why we started the show40:35 Technician frustrations over pricing
May 14
41 min

Don't get to the end of this year wishing you had taken action to change your business and your life.Click here to schedule a free discovery call for your business: https://geni.us/IFORABEDon't miss an upcoming event with The Institute: https://geni.us/InstituteEvents2026Shop-Ware gives you the tools to provide your shop with everything needed to become optimally profitable.Click here to schedule a free demo: https://geni.us/Shop-Ware-Free-MonthTransform your shop's marketing with the best in the automotive industry, Shop Marketing Pros!Get a free audit of your shop's current marketing by clicking here: https://geni.us/ShopMarketingProsShop owners, are you ready to simplify your business operations? Meet 360 Payments, your one-stop solution for effortless payment processing.Imagine this—no more juggling receipts, staplers, or endless paperwork. With 360 Payments, you get everything integrated into a single, sleek digital platform.Simplify payments. Streamline operations. Check out 360payments.com today!In this episode, Austin joins the Changing The Industry Podcast to discuss his journey from dealership technician to shop owner in South Carolina. Austin shares the challenges of buying a shop as a young technician, including navigating the SBA loan acquisition process and building a reliable team after early hiring struggles. The conversation covers practical strategies for technician management and compensation, as well as the importance of professional bookkeeping and mentorship as a shop grows.00:00 Navigating industry-exclusive groups08:31 Hiring the first technician13:09 Starting the podcast idea20:25 Cost transparency with manufacturers23:02 ETI's role in tool manufacturing27:38 Managing car programming and updates34:15 Car's auto-braking false alarms39:15 Quick and safe control arm repair44:53 Building a strong technician team52:07 Technician attendance and bonus policy55:11 Dealing with difficult coworkers58:51 Growing with business mentors01:05:03 Evaluating business coach effectiveness01:12:50 Importance of clean financial records01:14:53 Wanting a strict accountant
May 11
1 hr 15 min
Load more
