Luanne Tierney is a marketing technology executive who has held senior marketing positions at Cisco, Juniper Networks and Proofpoint. Now, as CMO of Betterworks, she's had to build her team remotely, re-strategize her department's priorities during COVID-19 and navigate the rapidly changing landscape.

In this Catalyst interview, Luanne shares advice on building a cohesive team of marketers, tactics to strengthen relationships and communicate marketing's impact throughout an organization, and the trends she thinks are here to stay, especially Business-to-Human marketing.