Car Dealership Podcast
Car Dealership Podcast
Maarten Bekkers
Welcome to the Car Dealership Podcast, your go-to source for all things AI and innovation in the retail automotive industry. Supported by AutoChat.ai, this show brings you insightful interviews with industry leaders, cutting-edge discussions about emerging technology, and real-world strategies for driving dealership success. If you’re looking to stay ahead of the curve and harness the power of AI to elevate your automotive business, then you’re in the right place. Tune in and discover how to adapt, innovate, and thrive in the fast-paced world of car sales.
Hélène Lanssens:  How Nextlane Is Rewiring European Auto Retail
Send us Fan Mail The car industry is being rebuilt from the ground up. Most dealers don't see it yet. Margins are tightening. Chinese OEMs are landing in Europe with their own software stacks. Electric vehicles are reshaping the service revenue model dealers have relied on for decades. And somewhere in all of this, AI is quietly doing things that nobody is talking about publicly — yet. Hélène Lanssens has spent over 20 years inside the machinery of automotive retail. She started her career&nb...
May 20
45 min
Rolf Westgeest: Why Your Car Listings Are Invisible to Buyers and How to Fix It
Send us Fan Mail Most dealers think the problem is the price. It's not. Rolf Westgeest is the founder of EuroStocks.com and one of Europe's most experienced voices in automotive digital retail. He has spent 20 years inside the European automotive marketplace, building platforms, advising hundreds of dealerships, and watching millions of euros get quietly wasted on price cuts that never needed to happen. His conclusion? The car was never the problem. The listing was. In this episode, Rol...
Apr 9
43 min
Stefanie van Dijk: Why Customers Drive Past Four Dealers to Buy From a Fifth
Send us Fan Mail What if the biggest problem in your dealership isn't your tools, your leads, or even your team but the conversations you're not having? That's the thread running through my chat with Stefanie van Dijk, and it might just be the most honest conversation we've had on this podcast in a while. Stefanie has spent over a decade in automotive, starting on the dealership floor, then spending eight years at DCDW helping dealers across the Netherlands and Europe get better at conv...
Mar 26
38 min
Bart Pellis: Why Car Dealerships Are Selling More and Earning Less (And How to Fix It)
Send us Fan Mail What if the real problem in automotive retail isn’t too little technology, but too little purpose? In this episode of The Car Dealership Podcast, I sit down with Bart Pellis, a marketing strategist, advisor, and keynote speaker working with dealerships and national sales companies across Europe. Born and raised in the south of the Netherlands, he now lives and works along the Mediterranean coast. With a background rooted in creativity and automotive retail, Bart helps dealer ...
Dec 31, 2025
1 hr
Ysai Laumen: How to Make Your Dealer Website Convert More Leads
Send us Fan Mail Every dealer wants more leads, more trust, and more sales. But here is the uncomfortable truth. Many still treat their website like a digital brochure instead of the online version of their showroom. And in 2025, that gap is costing real money. In this episode, I sit down with Ysai Laumen, founder of Morgen Internet, to talk about what actually makes a dealership website convert. Not theories. Not wishful thinking. Real insights from running more than 600 dealer sites in the ...
Nov 26, 2025
43 min
Derek Verpooten: How Autotelex Is Changing the Game for Dealer Groups in Europe
Send us Fan Mail In this episode, my guest is Derek Verpooten from Autotelex Belgium. Derek Verpooten is a father of three with a lifelong passion for cars, motorsport, and cycling. With more than 25 years in the automotive industry, and the last decade focused on digitalization, he now works as a business developer helping dealers tackle the challenges of fast-changing processes. Derek believes the right mix of well-trained people and smart digital tools is what drives lasting success in tod...
Oct 1, 2025
47 min
Jacqui Barker: How Dealers Can Stay Ahead in the Next Big Shift
Send us Fan Mail In this episode my guest is Jacqui Barker, Global OEM Strategy Director at Keyloop. Jacqui’s career path has taken her from the early days of car magazines, through AutoTrader’s shift from print to digital, and now into helping OEMs and retailers adapt to the fast-changing world of tech and customer experience. We talk about the big lessons she learned at AutoTrader that still apply today, how OEM strategy connects (or sometimes disconnects) with the reality of the showroom f...
Sep 3, 2025
43 min
Paul de Vries: The One Mistake That’s Costing Dealers Sales
Send us Fan Mail In this episode, my guest is Paul de Vries, founder of DCDW (Digital Car Dealer Workshop) and a familiar face in the European automotive industry. Paul has worn just about every hat in the business—from pumping gas at a Volkswagen station, to running a dealership, to building and selling the first online new car platform in Europe to eBay. We get into some powerful lessons about what it really takes to win with online leads. Paul shares why speed is everything, what happens w...
Aug 29, 2025
41 min
Johan Verbois: The Untapped Power of Used Cars
Send us Fan Mail In this episode, my guest is Johan Verbois, founder of MA5, a used vehicle consulting, an international consulting firm specializing in used vehicle operations, remarketing, and residual value management. Johan’s journey into automotive started with a surprising detour from physiotherapy to dealership life—and turned into a 35+ year career shaping used car operations at some of the biggest names in the business, including Toyota, Opel, Peugeot, and Mercedes. We get into a lot...
Jul 23, 2025
48 min
John Lin: How to Future-Proof Your Car Dealership
Send us Fan Mail In this episode, my guest is John Lin, a renowned speaker, China expert, and platform evangelist, known for his unique ability to bridge Eastern innovation with Western business practice. As a regular columnist for Twinkle Magazine and a former Lead Ecosystem Business Developer at bol.com, John has spent his career exploring the intersection of Chinese tech trends and local market application. Through thought-provoking keynotes he inspires organisations to rethink innovation,...
Jul 9, 2025
47 min
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