In this episode of Candidly with Coffee, we're tackling one of the biggest trends dominating the wellness space right now — protein. It's everywhere. Every influencer is pushing it, every brand is selling it, and every diet plan is built around it. But is the obsession actually justified, or has it gone too far?We break down what protein actually does for women over 40, how much you really need, and why most women are unknowingly under-eating it while still thinking they're doing everything right. We also get into the thermic effect of protein, why not all calories are created equal, and why the scale keeps creeping up even when you feel like nothing has changed.Plus, Mike and I share a personal update on our experience with Vita Bella and why the switch has been a complete game changer for us.What you'll learn:How much protein women over 40 actually need and why most are falling shortWhat sarcopenia is and why losing muscle is silently wrecking your metabolismWhy a high protein diet beats a high calorie diet for fat loss every single timeThe thermic effect of protein and what it actually means for your resultsWhy supplements and peptides will never replace your nutrition foundationThe real timeline for body transformation — and why a year is the honest answerJoin this channel to get access to perks:https://www.youtube.com/channel/UC_8nonbBsA-mTli1KLlHlrA/joinWork with JeanineBook a free consult https://bit.ly/4dUHYZeMike's YouTube Channel:  @escoelitemindsetMike’s Instagram: https://www.instagram.com/@escoelitemindsetSupport our Sponsors1UP Nutrition Code: JEANINEhttps://www.1upnutrition.com /discount/jeanineHRT & Peptides (Tell them Jeanine Escobar when filling out intake)https://www.vitabella.comMegaFit Meals - Code Jeanine10 https://megafitmeals.rfrl.co/p75q7Built Bar Code: MRSCEOJhttps://builtbar.com?baapp=MRSCEOJSupport us by following on Social MediaAmazon Storefront: https://www.amazon.com/shop/mrsceo_jLTK Fashion Links: https://www.shopLTK.com/explore/MrsCEO_JShopmy https://shopmy.us/shop/mrsceoj?Section_id=1519253&tab=collectionsInstagram: https://instagram.com/mrsceo_jInstagram: https://instagram.com/candidly_withcoffeeWeight Loss IG: https://instagram.com/@coach.jeanineescobarTikTok: https://www.tiktok.com/@mrsceo_j