Calling DIBS
Calling DIBS
Kirstin Appelt
Playing Cards That Can Save Lives and Other Qualitative Research Stories (Episode 3)
30 minutes Posted Sep 17, 2020 at 7:00 am.
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Kerri Buschel, Director of Experience, Marketing, and Insights at WorkSafeBC.

With a storyteller like Kerri Buschel leading the charge, it is no surprise that WorkSafeBC is a leader in innovation when it comes to qualitative research. From online discussion boards to interviews to focus groups, Kerri talks about how WorkSafeBC uses qualitative research to understand the problem, the population, and their barriers to action.