
What are you automatically saying NO to when you say YES? In this episode, I share a mindset shift that has completely changed how I evaluate opportunities, success, and what I choose to say yes to. I talk about opportunity cost, why money and visibility aren’t the only things worth considering, how to calculate the real cost of your time and energy, and the questions I’m asking before making big decisions. I also dive into how to tell the difference between fear and misalignment, why you’re allowed to outgrow old dreams, and how to evaluate opportunities based on what they require from your time, energy, focus, peace, and relationships. Tune in to learn how to make decisions that support not just the business you’re building, but the life you want to live.
Thank you to my sponsors:
Launch your business with Shopify. Start your one-dollar-per-month trial here: http://shopify.com/chc
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Quince: http://quince.com/chc
ShipStation: 60 days free using code: CHC http://ShipStation.com
Brevo- Get 50% off: http://brevo.com/creator
In this episode, you will learn:
00:00 Why revenue is not the only currency in your life.
02:45 What happens when opportunities start coming to you.
04:00 The question that can change how you evaluate every opportunity.
07:30 Is what this opportunity gives you worth what it takes from you?
09:30 The costs behind every opportunity you say yes to.
12:15 Why time with your family can be worth more than revenue.
13:30 When is saying yes still the right move for your business?
16:00 A great opportunity can still be the wrong opportunity for you.
18:15 Ask yourself this question before turning down an opportunity.
21:15 The checklist for deciding what to say yes to.
24:00 Why you’re allowed to outgrow your old dreams.
26:00 Why your YES should become more expensive as you build your life.
Resources + Links
Grab The Visibility Vault™ – 150+ Canva templates + done-for-you captions to help you stay consistent and get seen online.
Ready to grow your visibility? Find more resources here!
Follow
Katelyn on IG: @thekatelynrhoades
Call Her Creator on IG: @callhercreator
Sep 3
32 min

What if the piece of content you almost didn’t create could completely change your business? In this episode, I sit down with Natalie Barbu, founder and CEO of Rella, to talk about how one viral video helped save her company when she had just $25,000 left in the bank. Natalie shares how to create content that solves problems, turn views into customers, find the right niche, use AI to simplify your content strategy, and build a brand that creates relationships instead of just transactions. We also dive into pivoting when something isn’t working, building trust through in-person connection, and why following your curiosity can lead you to opportunities you never planned for. Tune in to learn how to create content that does more than get attention and start using it to build a business that actually grows.
Thank you to my sponsors:
Launch your business with Shopify. Start your one-dollar-per-month trial here: shopify.com/chc
The live selling marketplace: Whatnot. Check it out here: whatnot.com/
The essential toolkit for telling better storiesStoryblocks: www.storyblocks.com/chc
Quince: quince.com/chc
ShipStation: 60 days free using code: CHC ShipStation.com
Brevo- Get 50% off: brevo.com/creator
In this episode, you will learn:
00:00 Meet Natalie Barbu, founder and CEO of Rella.
06:30 How to know when an idea is worth pursuing.
08:15 What do you do when your business has just $25,000 left in the bank?
11:00 How Natalie raised $1 million after hearing hundreds of no’s.
14:15 The viral video that changed the future of Rella.
15:30 The content shift that can turn viewers into customers.
19:30 Why every growing business needs SOPs and better systems.
22:00 The systems that can make your content workflow easier to manage.
23:15 How can you organize your content so your team stays on the same page?
25:00 How Natalie uses AI to simplify her content strategy.
27:30 The content framework that turns pain points into customers.
29:30 Build meaningful connections that can open doors for your business.
32:30 Why niching down can help you grow faster online.
34:00 How often should you post on social media to grow your business?
36:15 What to do when you have an idea but don’t know where to start.
Resources + Links
Learn more about Rella HERE
Grab The Visibility Vault™ – 150+ Canva templates + done-for-you captions to help you stay consistent and get seen online.
Ready to grow your visibility? Find more resources here!
Follow
Katelyn on IG: @thekatelynrhoades
Call Her Creator on IG: @callhercreator
Natalie on IG: @nataliebarbu
Sep 1
43 min

What if not everything that goes wrong deserves your energy? In this episode, I share the “oh well” mindset that helps you stop spiraling, release comparison, and move forward when things don’t go as planned. I break down how to catch yourself before overthinking takes over, reframe rejection as redirection, trust your own timeline, and create space for the opportunities that are meant for you. Tune in to learn how to protect your energy, let go of what isn’t aligned, and keep moving forward with more peace and confidence.
Thank you to my sponsors:
Launch your business with Shopify. Start your one-dollar-per-month trial here: shopify.com/chc
The live selling marketplace: Whatnot. Check it out here: whatnot.com/
The essential toolkit for telling better storiesStoryblocks: www.storyblocks.com/chc
Quince: quince.com/chc
ShipStation: 60 days free using code: CHC ShipStation.com/chc
Brevo- Get 50% off: brevo.com/creator
In this episode, you will learn:
00:00 Are you giving too much energy to things that simply didn’t work out?
03:15 What comparison is making you believe about yourself.
06:00 How to use “oh well” in business, motherhood, and comparison.
08:30 The “oh well” mindset for moving through disappointment.
09:45 What to do when a dream client doesn’t respond.
12:15 Why you don’t need to chase what’s meant for you.
Resources + Links
Grab The Visibility Vault™ – 150+ Canva templates + done-for-you captions to help you stay consistent and get seen online.
Ready to grow your visibility? Find more resources here!
Follow
Katelyn on IG: @thekatelynrhoades
Call Her Creator on IG: @callhercreator
Aug 28
17 min

What does it take to keep growing when your old strategies no longer work? In this episode, I sit down with Morgan DeBaun, founder and CEO of Blavity Inc. and CEO of AfroTech, to talk about staying relevant, evolving your business, and knowing when it’s time to change the way you work. Morgan shares how to use AI as a strategic partner to reduce your mental load and prepare your business for what’s next. We dive into agent engine optimization, personal branding, delegation, visibility sprints, and recognizing when an old strategy is no longer working. Tune in to learn how to build the skills, systems, and mindset you need for what’s next.
Thank you to my sponsors:
Launch your business with Shopify. Start your one-dollar-per-month trial here: shopify.com/chc
The live selling marketplace: Whatnot. Check it out here: whatnot.com/
The essential toolkit for telling better storiesStoryblocks: www.storyblocks.com/chc
Quince: quince.com/chc
ShipStation: 60 days free using code: CHC ShipStation.com/chc
Brevo- Get 50% off: brevo.com/creator
In this episode, you will learn:
00:00 Meet Morgan DeBaun, founder and CEO of Blavity Inc. and CEO of AfroTech.
06:30 What’s one rule you had to unlearn to grow?
09:00 How to know when you’ve reached your growth limit.
14:15 What to change when your business is draining your energy.
18:45 What should every entrepreneur start using AI for?
22:00 How to make your brand easier to find through AI search.
24:45 The skill that will matter whether you hire humans or AI.
29:15 What makes a personal brand stand out in a world of polished content?
34:30 When should you move forward even if you don't feel ready?
37:30 What success looks like when you stop chasing the next number.
41:15 What learning to make money can give you beyond financial success.
Resources + Links
Get Morgan DeBaun’s book Rewrite Your Rules HERE!
Learn more about Morgan DeBaun HERE!
Learn more about AfroTech HERE!
Learn more about Blavity Inc. HERE!
Grab The Visibility Vault™ – 150+ Canva templates + done-for-you captions to help you stay consistent and get seen online.
Ready to grow your visibility? Find more resources here!
Follow
Katelyn on IG: @thekatelynrhoades
Call Her Creator on IG: @callhercreator
Morgan on IG: @morgandebaun
Morgan on LinkedIn: @morgandebaun
Aug 27
49 min

Could the parts of your brain you’ve always tried to fix be your biggest advantage in business? In this episode, I sit down with Angie Lee, co-founder and creative director of Soul, to talk about ADHD, neurodivergence, and what it really takes to build a business when your brain works differently. Angie shares how to use hyperfocus and obsession to your advantage, manage rejection sensitivity and emotional overwhelm, make space for creativity, and build routines that support your energy. We also talk about movement, money walks, showing up online despite negative feedback, and creating a business that works with your brain. Tune in to learn how to recognize your strengths and turn the way your brain works into an advantage in business and content.
Thank you to my sponsors:
Launch your business with Shopify. Start your one-dollar-per-month trial here: shopify.com/chc
The live selling marketplace: Whatnot. Check it out here: whatnot.com/
The essential toolkit for telling better storiesStoryblocks: www.storyblocks.com/chc
Quince: quince.com/chc
ShipStation: 60 days free using code: CHC ShipStation.com/chc
Brevo- Get 50% off: brevo.com/creator
In this episode, you will learn:
00:00 Meet Angie Lee, co-founder and creative director of Soul.
03:30 How Angie turned her obsession with health and wellness into entrepreneurship.
08:15 The ADHD traits that can become your biggest strengths.
10:45 Can ADHD become a superpower for entrepreneurs and creators?
16:30 How rejection sensitivity affects the way you show up online.
19:30 Is there a connection between OCD and ADHD?
23:30 Routines that support your focus, energy, and creativity.
30:00 How to use your walks to spark creativity, learn, and get more done.
38:00 How to create a business and lifestyle that supports the way your brain works.
43:15 Angie answers questions about ADHD, business, and entrepreneurship.
46:00 What to do when you’re overthinking, doubting yourself, or afraid to take action.
Resources + Links
Learn more about Angie Lee HERE!
Grab The Visibility Vault™ – 150+ Canva templates + done-for-you captions to help you stay consistent and get seen online.
Ready to grow your visibility? Find more resources here!
Follow
Katelyn on IG: @thekatelynrhoades
Call Her Creator on IG: @callhercreator
Angie on IG: @angieleeshow
Aug 25
53 min

Can you build a thriving business without sacrificing your health, family, or the life you actually want? In this episode, I’m getting honest about the wake-up call that made me realize my ambition was costing me moments with my kids and why I decided to completely rethink how I work and live. I break down ways to protect your time, set boundaries, delegate more, simplify your business, and create income without having to be available 24/7. Tune in to build a business that supports the life you want instead of consuming it.
Thank you to my sponsors:
Launch your business with Shopify. Start your one-dollar-per-month trial here: shopify.com/chc
The live selling marketplace: Whatnot. Check it out here: whatnot.com/
The essential toolkit for telling better storiesStoryblocks: www.storyblocks.com/chc
Quince: quince.com/chc
ShipStation: 60 days free using code: CHC ShipStation.com/chc
Brevo- Get 50% off: brevo.com/creator
In this episode, you will learn:
00:00 Can you be successful without sacrificing your family?
04:15 The moment I realized my business was costing me precious family moments.
07:00 What the “soft girl era” really means for ambitious women.
12:45 How to redesign your business around the life you want.
15:30 Tips for becoming a more present mom while running a business.
17:30 Why every yes comes with a no in your business and life.
19:15 Ways to create income without requiring your time 24/7.
20:45 Why simplifying your business helps you grow without the chaos.
21:00 Are you building a business that supports your family or steals time from them?
Resources + Links
Grab The Visibility Vault™ – 150+ Canva templates + done-for-you captions to help you stay consistent and get seen online.
Ready to grow your visibility? Find more resources here!
Follow
Katelyn on IG: @thekatelynrhoades
Call Her Creator on IG: @callhercreator
Aug 21
26 min

How can you turn your city into your biggest content opportunity? In this episode, I sit down with Michelle Thames to talk about how she turned local content, strategic visibility, and genuine relationships into a growing creator business. She shares how to make your city your niche, create content that gets discovered, use SEO and hooks to increase reach, and turn one piece of content into multiple opportunities across platforms. We also break down her approach to consistency, content planning, monetization, networking events, UGC, podcasting, and using AI to simplify your workflow. Tune in to learn how to become more visible, create opportunities from your content, and build a brand that keeps working beyond social media.
Thank you to my sponsors:
Launch your business with Shopify. Start your one-dollar-per-month trial here: shopify.com/chc
The live selling marketplace: Whatnot. Check it out here: whatnot.com/
The essential toolkit for telling better storiesStoryblocks: www.storyblocks.com/chc
Quince: quince.com/chc
ShipStation: 60 days free using code: CHC ShipStation.com
Brevo- Get 50% off: brevo.com/creator
In this episode, you will learn:
00:00 Michelle’s advice for creators who feel stuck or overwhelmed.
06:00 What social media looked like before Instagram Reels and Stories.
11:15 How to make your city your niche and become the go-to local expert.
16:30 How can you repurpose one piece of content across multiple platforms?
24:30 Michelle’s framework for creating high-performing videos.
31:15 The 3 things to focus on when editing a video.
34:15 How can Meta’s Creator Assistant help you decide what to post next?
36:30 The different ways to monetize one piece of content.
41:15 Why relationships can be the real ROI of a paid event.
48:30 Why you don't need expensive equipment or a big team to start.
50:15 Michelle’s rapid-fire creator and business recommendations.
Resources + Links
Michelle Thames' 7-Day Visibility Challenge HERE!
Grab The Visibility Vault™ – 150+ Canva templates + done-for-you captions to help you stay consistent and get seen online.
Ready to grow your visibility? Find more resources here!
Follow
Katelyn on IG: @thekatelynrhoades
Call Her Creator on IG: @callhercreator
Michelle on IG: @michellelthames
Aug 20
58 min

Could viral content actually be engineered? What does it take to make content go viral? In this episode, I sit down with viral growth expert Brendan Kane, whose work has generated 60+ billion views for brands and A-list celebrities including Taylor Swift and Rihanna, to break down the strategy behind high-performing content. Brendan shares the “3-Second Hook Point” framework, why repeatable formats make virality more predictable, and how creators use the “Generalist Principle” to make niche content more appealing to a wider audience. We also talk about his 15,000+ hours of content research, the “Gold, Silver, Bronze” method for analyzing performance, and how AI can help you create stronger hooks. Tune in to learn what the biggest creators understand about virality and how you can apply the same principles to your own content.
Thank you to my sponsors:
Launch your business with Shopify. Start your one-dollar-per-month trial here: shopify.com/chc
The live selling marketplace: Whatnot. Check it out here: whatnot.com/
The essential toolkit for telling better storiesStoryblocks: www.storyblocks.com/chc
Quince: quince.com/chc
ShipStation: 60 days free using code: CHC ShipStation.com
Brevo- Get 50% off: brevo.com/creator
In this episode, you will learn:
00:00 What separates viral content from content that gets ignored?
02:30 The repeatable formats behind viral content.
06:00 How to find formats that work in your niche.
08:45 Is virality predictable or just luck?
11:15 What makes a viral hook?
13:45 The elements that make people stop scrolling.
16:15 The Generalist Principle for reaching more people.
18:45 How to make niche content interesting to everyone.
21:00 Brendan’s strategy for growing to 1M+ followers.
24:15 The Gold, Silver, Bronze method for analyzing content.
27:15 How many hooks should you use in one video?
29:30 How to use AI to create better hooks.
31:15 Why you should study other creators before your own data.
34:45 What would you do with a brand-new Instagram account?
35:30 How many content formats should you test?
36:30 What Brendan learned from working with Taylor Swift.
41:30 Brendan’s advice for common creator problems.
44:45 Where to learn more from Brendan Kane.
Resources + Links
Get Brendan Kane’s FREE Guide to Going Viral HERE!
Grab The Visibility Vault™ – 150+ Canva templates + done-for-you captions to help you stay consistent and get seen online.
Ready to grow your visibility? Find more resources here!
Follow
Katelyn on IG: @thekatelynrhoades
Call Her Creator on IG: @callhercreator
Brendan on IG: @brendankane
Aug 18
50 min

Are you getting followers and engagement but still struggling to turn that attention into sales? In this episode, I break down the AIDA model, how each stage moves your audience closer to a purchase, and what you can do at each step to turn attention into action. I also share 10 lead magnet ideas you can use in your business, the 6 email sequence I use to nurture leads, and the key funnel metrics you need to watch to improve your conversions. Tune in to learn how to turn your followers into customers without relying on more followers to grow your sales.
Checkout Our Sponsors:
Launch your business with Shopify. Start your one-dollar-per-month trial here: shopify.com/chc
The live selling marketplace: Whatnot. Check it out here: whatnot.com/
The essential toolkit for telling better storiesStoryblocks: www.storyblocks.com/chc
Quince: quince.com/chc
ShipStation: 60 days free using code: CHC ShipStation.com
Brevo- Get 50% off: brevo.com/creator
In this episode, you will learn:
What a sales funnel actually is and how it moves someone from follower to paying customer.
The 4 stages of the AIDA model and what your audience needs at each stage.
How to create a lead magnet that provides real value.
10 high-value lead magnet ideas you can use in your business.
Where to promote your freebie to reach more of the right people.
Tips for using your Instagram, website, and email to drive signups.
The 6 emails that build trust and guide leads toward a purchase.
How to turn your freebie into a repeatable system for growing your business.
Resources + Links
Listen to Episodes 33 HERE!
Listen to Episodes 34 HERE!
Grab The Visibility Vault™ – 150+ Canva templates + done-for-you captions to help you stay consistent and get seen online.
Ready to grow your visibility? Find more resources here!
Follow
Katelyn on IG: @thekatelynrhoades
Call Her Creator on IG: @callhercreator
Aug 14
37 min

What if the reason the opportunities aren’t coming isn’t because you need a better brand, a bigger audience, or another freaking strategy?
What if people just… don’t know you exist yet?
Because they can’t hire you, recommend you, invite you into the room, buy from you, or say your name when an opportunity comes up if they have no idea who you are.
In this episode of Call Her Creator, Katelyn is breaking down the kind of visibility that actually changes your life — and spoiler: it’s about WAY more than posting on Instagram.
We’re talking about putting yourself in the path of opportunity.
Because sometimes “I’m still preparing” is really just fear wearing a blazer.
And you don’t become confident and THEN become visible. You become visible, survive being perceived, and build confidence through the reps.
In this episode, you’ll learn:
Why being talented and being known for your talent are two completely different things
Why your content might be working even when the likes say otherwise
The difference between passive visibility and active visibility
Why you don’t need everyone to see you — you need the right person to see you
How fear of being perceived keeps incredibly talented women hidden
3 actual visibility moves you can make this week — no bigger following, viral Reel, or rebrand required
Your next client, collaboration, speaking opportunity, friendship, brand deal, or career move could be sitting on the other side of one person discovering you.
Give luck somewhere to find you. Give opportunity somewhere to land.
Nobody gets discovered hiding.
Ready to stop overthinking what to post and start getting SEEN?
The Visibility Vault includes 200+ done-for-you Canva templates for carousels, personal-brand content, storytelling posts, educational content, scroll-stopping designs, and more.
Pick a template. Make it yours. Post the freaking thing.
Grab The Visibility Vault here: [GET IT HERE]
Instagram: @CallHerCreator
Thank you to my sponsors:
Launch your business with Shopify. Start your one-dollar-per-month trial here: shopify.com/chc
The live selling marketplace: Whatnot. Check it out here: whatnot.com/
The essential toolkit for telling better storiesStoryblocks: www.storyblocks.com/chc
Quince: quince.com/chc
ShipStation: 60 days free using code: CHC ShipStation.com
Brevo- Get 50% off: brevo.com/creator
Aug 13
38 min
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