Business Not 101
Business Not 101
Olivier Bousette
Business (Not) 101 Podcast explores the (un)common side of business that goes beyond the traditional teachings and delves into the practical, real-world strategies and insights that successful Founders, Entrepreneurs, Business Authors and Business leaders use to drive growth and achieve success. Each episode will feature in-depth interviews with industry experts and thought leaders, who will share their personal experiences, successes, roadblocks and failures, as well as their innovative approaches to overcoming common business challenges.From marketing and sales to operations and finance, we'll cover all aspects of running a successful business and offer actionable advice for listeners looking to take their ventures to the next level. Whether you're a freelance, seasoned entrepreneur, a small business owner, or just starting out, this podcast will provide you with the insights, inspiration, and tools you need to succeed in today's fast-paced, ever-changing business landscape. So join us, and let's go Beyond the Basics.
Talking about the importance of Mentorship with Maja Baranova of Femme Palette
Bio:Meet Maja, a professional with a human approach. Maja has extensive experience in relationship-building and people operations, particularly in the fast-paced startup environment. Maja successfully built the HR department from scratch, single-handedly scaled a startup by recruiting talented people and keeping high retention rates, working closely with C-level managers and team leaders to provide guidance in leadership, people management, and hiring.Maja's passion lies in helping individuals navigate their career path, achieve their full potential, and find balance and fulfilment. As a mentor, she provides guidance and support to help individuals overcome career challenges and thrive. As a speaker, she shares powerful stories about facing and overcoming challenges in career to inspire, motivate and encourage people on their journey, building on her ability to connect with the audience on a professional, personal as well as emotional level.In her role of Mentor Success Manager, Maja is assessing and interviewing mentors, managing the mentor community, creating resources which help mentors to improve crucial mentoring and professional skills, and facilitates online workshops and Panel Talks.Maja's mission is to challenge stereotypical approaches in business as well as common societal expectations imposed on individuals by bringing perspective and insights, and initiating important conversations. She believes that understanding the connection between our career and other elements of our lives is crucial in finding balance and achieving our full potential.Links:My linkedIn: https://www.linkedin.com/in/maja-baranova/ Femme Palette web: https://www.femmepalette.comPathless Path book: https://think-boundless.com/the-pathless-path/Woman of Impact with Lisa Bilyeu: https://www.youtube.com/@LisaBilyeuOutro: Pitch deck in 60 seconds.  We want to thank our sponsor Pitch 2.0 a fully automated pitch creation and monitoring system, so you can focus on your product and not on your deck. Found at www.pitch2point0.comWant to Create a Digital Business Card? Website: https://wavecnct.com/ Create a free account: https://wavecnct.com/pages/digital-business-card Shop NFC business cards: https://wavecnct.com/pages/best-nfc-business-card Wave for Teams: https://wavecnct.com/pages/teams
Aug 20, 2023
36 min
Talking about the "Stripped-Down Guide to Content Marketing" with John Egan
John Egan is a content creator and marketing strategist who believes the world needs more high-quality writing. Founder of Jayhawk Media, has been a content marketing entrepreneur since 2017. Prior to Jayhawk, he began his writing career in newspaper journalism, rising through several editorial positions before entering the content marketing business in 2010 as editor in chief at Bankrate Insurance. His clients include Forbes Advisor, Experian, Bankrate, and The Balance. Learn more online: www.johnegan.nethttps://johnegan.nethttps://www.facebook.com/JohnJEganhttps://twitter.com/JohnJEganhttps://www.linkedin.com/in/johnjegan/Outro: Pitch deck in 60 seconds.  We want to thank our sponsor Pitch 2.0 a fully automated pitch creation and monitoring system, so you can focus on your product and not on your deck. Found at www.pitch2point0.comWant to Create a Digital Business Card? Website: https://wavecnct.com/ Create a free account: https://wavecnct.com/pages/digital-business-card Shop NFC business cards: https://wavecnct.com/pages/best-nfc-business-card Wave for Teams: https://wavecnct.com/pages/teams
Aug 8, 2023
20 min
Talking about Account Based Marketing with Andrei Zinkevich Founder of FullFunnel.io
Founder of Fullfunnel.io  ( full-funnel account-based marketing operations for B2B tech companies) and ROIplan (marketing planning platform). Andrei lives and breathes B2B marketing since 2007.In 2019 he published "LinkedIn Content Marketing: How to generate high-quality B2B leads on LinkedIn without cold messaging and ads" book that was awarded as the best B2B marketing ebook and was included to 100 Best B2B Marketing Books of All Time by Bookauthority.Host of The Full-Funnel Marketing Podcast.Additional links to resources I’ve mentioned during the interview:B2B demand generation: the ultimate guide to building demand gen engineABM strategy: the step-by-step guide for B2B companiesGTM strategy for B2B companies: the step-by-step guideStep-by-Step Guide to Modern B2B Buyer Journey and How to Influence it With Full-Funnel Marketing7-Step Ideal Customer Profile GuideOutro: Pitch deck in 60 seconds.  We want to thank our sponsor Pitch 2.0 a fully automated pitch creation and monitoring system, so you can focus on your product and not on your deck. Found at www.pitch2point0.comWant to Create a Digital Business Card? Website: https://wavecnct.com/ Create a free account: https://wavecnct.com/pages/digital-business-card Shop NFC business cards: https://wavecnct.com/pages/best-nfc-business-card Wave for Teams: https://wavecnct.com/pages/teams
Jul 20, 2023
38 min
From Self-Publishing to become a book Publisher with Julie Broad Founder of Book Launchers
Julie Broad, founder of self-publishing services firm Book Launchers and Amazon Overall #1 Best Selling Author, knows what it takes to successfullyself-publisha book.Julie’s titles includeMore than Cashflow,which topped Amazon, The New Brand You, andher latest book,and 11 time award winner,Self-Publish & Succeed.An expert on writing a book with marketing in mind, Julie teaches authors how to write a #noboringbook on her popular YouTubechannelBookLaunchers.TV. Her advice for authors and investors hasalsobeen featured inForbes,Entrepreneur.com, Yahoo! Business, CTV, theToronto Sun, and Medium.com.https://juliebroad.comhttps://www.linkedin.com/in/juliebroad/https://www.linkedin.com/company/book-launchers/Outro: Pitch deck in 60 seconds.  We want to thank our sponsor Pitch 2.0 a fully automated pitch creation and monitoring system, so you can focus on your product and not on your deck. Found at www.pitch2point0.comWant to Create a Digital Business Card? Website: https://wavecnct.com/ Create a free account: https://wavecnct.com/pages/digital-business-card Shop NFC business cards: https://wavecnct.com/pages/best-nfc-business-card Wave for Teams: https://wavecnct.com/pages/teams
Jul 8, 2023
26 min
Talking about web3 and AI to empower next generation of organizations with Arda Erturk Founder of Bonfire
Arda Erturk is a serial entrepreneur and the co-founder of Bonfire. Bonfire is an AI-powered knowledge tool that centralizes all the information about an organization and provides a knowledge base and custom chatbots leveraging the company data. He previously co-founded Roll Scooters, Canada’s leading shared e-scooter and e-bike operator. Arda studied Machine Learning & Data Science at the University of Toronto.https://www.linkedin.com/in/ardaerturk/https://www.linkedin.com/company/justbonfire/Outro: Pitch deck in 60 seconds.  We want to thank our sponsor Pitch 2.0 a fully automated pitch creation and monitoring system, so you can focus on your product and not on your deck. Found at www.pitch2point0.comWant to Create a Digital Business Card? Website: https://wavecnct.com/ Create a free account: https://wavecnct.com/pages/digital-business-card Shop NFC business cards: https://wavecnct.com/pages/best-nfc-business-card Wave for Teams: https://wavecnct.com/pages/teams
Jun 20, 2023
35 min
Talking with Becca Powers, Author of "Harness Your Inner CEO"
Becca Powers is an award-winning hi-tech sales executive and motivational speaker. With over 20 years of experience, her career boasts Fortune 500 giants such as Dell and Cisco. From growing up with musician parents who flirted with addiction, to dropping out of college and becoming a single parent of two by the age of 28, Becca’s guts-and-grit journey to success reaches beyond business. As a motivational speaker, she empowers women to prioritize themselves for a more fulfilling, joyful life. Learn more at www.beccapowers.com. www.beccapowers.com https://www.instagram.com/beccapowers1313/https://www.facebook.com/beccapowers1313/ https://www.linkedin.com/in/beccapowers1313/Outro: Pitch deck in 60 seconds.  We want to thank our sponsor Pitch 2.0 a fully automated pitch creation and monitoring system, so you can focus on your product and not on your deck. Found at www.pitch2point0.comWant to Create a Digital Business Card? Website: https://wavecnct.com/ Create a free account: https://wavecnct.com/pages/digital-business-card Shop NFC business cards: https://wavecnct.com/pages/best-nfc-business-card Wave for Teams: https://wavecnct.com/pages/teams
Jun 8, 2023
25 min
Gamification of Mental health education with Negar Yaghoobi Founder & CEO of Colorful Zone
Negar is Founder and CEO Colorful ZoneColorful Zone is a well-being factory for designing products to improve the state of well-being in individuals. We integrate cognitive science with intelligent technologies to create personalized solutions.Meet: Joyi - Our product works like a digital vitamin for mental health and it helps our clients improve their quality of life.https://www.linkedin.com/in/negaryaghoobihttps://colorful.zone Outro: Pitch deck in 60 seconds.  We want to thank our sponsor Pitch 2.0 a fully automated pitch creation and monitoring system, so you can focus on your product and not on your deck. Found at www.pitch2point0.comWant to Create a Digital Business Card? Website: https://wavecnct.com/ Create a free account: https://wavecnct.com/pages/digital-business-card Shop NFC business cards: https://wavecnct.com/pages/best-nfc-business-card Wave for Teams: https://wavecnct.com/pages/teams
May 20, 2023
27 min
Talking customer polling research as a service with John Li Co-Founder of PickFU
BioJohn Li is the co-founder of PickFu, a polling platform anyone can use to get fast, reliable feedback from real people. From solopreneurs to Fortune 100 giants, companies of all sizes trust PickFu to help them make smarter, faster data-driven decisions. With degrees in Computer Science and a strong product background, John is passionate about building systems that help others succeed. Fun Fact, when not building PickFu, John shuttles his kids around in his dream car (a minivan).Links PickFu: https://www.pickfu.comOutro: Pitch deck in 60 seconds.  We want to thank our sponsor Pitch 2.0 a fully automated pitch creation and monitoring system, so you can focus on your product and not on your deck. Found at www.pitch2point0.comWant to Create a Digital Business Card? Website: https://wavecnct.com/ Create a free account: https://wavecnct.com/pages/digital-business-card Shop NFC business cards: https://wavecnct.com/pages/best-nfc-business-card Wave for Teams: https://wavecnct.com/pages/teams
May 8, 2023
25 min
Enter the nervous system regulation, finding wellness for entrepreneurs with Dana Doswell
Meet DanaI have been in the world of personal development for 9+ years, was that person that tried talk-therapy multiple times only to never actually feel like I made any real lasting change.After reconditioning my nervous system through de-conditioning and somatic therapies, I rarely ever feel anxiety anymore (it used to be crippling for me), my hormone levels have improved across the board, I sleep better, I learn faster, I experience stress on a weekly basis instead of daily (or hourly) ... the list goes on.I knew I needed to educate more people about how to harness the power of nervous system regulation.I'm so excited to bring this process to all the people embarking on their healing journeyCredentials Somatic Parts Coaching Certification  Applied Polyvagal Theory through movement.  600+ hours of 1:1 practical coaching  200 hours of practical group coaching  3 years of independent research  Outside of that, her own personal healing journey!www.danadozzyy.com Outro: Pitch deck in 60 seconds.  We want to thank our sponsor Pitch 2.0 a fully automated pitch creation and monitoring system, so you can focus on your product and not on your deck. Found at www.pitch2point0.comWant to Create a Digital Business Card? Website: https://wavecnct.com/ Create a free account: https://wavecnct.com/pages/digital-business-card Shop NFC business cards: https://wavecnct.com/pages/best-nfc-business-card Wave for Teams: https://wavecnct.com/pages/teams
Apr 20, 2023
40 min
Technology and design thinking to empower creativity with Mohamed Hamad Founder of  Third Wunder
Originally from Auckland, New Zealand, and now residing in Montreal, Canada, Mohamed is a web marketing and development professional with 2 decades of experience in web development and design and almost a decade of experience in web marketing and SEO. He has worked in government, for startups and agencies around the world.Graduating with a Bachelor of Information Systems in UX Design and System Integration from MIT in Auckland, Mohamed has worked across the gamut of the tech industry. From project management for government, web development and R&D at a Montreal-based startup, and Account management and Digital Strategy at Montreal’s largest performance-based marketing agency (NVI, now iProspect).Mohamed co-founded Third Wunder in 2014, and has since built an agency that has worked with well-known brand names, including L’Oreal and Airbnb, and companies in Canada, the US, Ireland, Australia and New Zealand. Links:Instagram: @MohamedhamadWebsite: https://www.thirdwunder.comBook: Design of Everyday Things by Don Norman - Outro: Pitch deck in 60 seconds.  We want to thank our sponsor Pitch 2.0 a fully automated pitch creation and monitoring system, so you can focus on your product and not on your deck. Found at www.pitch2point0.comWant to Create a Digital Business Card? Website: https://wavecnct.com/ Create a free account: https://wavecnct.com/pages/digital-business-card Shop NFC business cards: https://wavecnct.com/pages/best-nfc-business-card Wave for Teams: https://wavecnct.com/pages/teams
Apr 8, 2023
26 min
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