In episode 21, I sat down with <a class= "_e75a791d-denali-editor-page-rtfLink" href= "https://www.linkedin.com/in/chris-walker-41597028/" target= "_blank" rel="noopener">Chris Walker</a>, CEO of <a class= "_e75a791d-denali-editor-page-rtfLink" href= "https://refinelabs.com/" target="_blank" rel="noopener">Refine Labs</a>. During our conversation, we discussed: <ul> <li>How Chris made his way into the world of marketing— and why he started Refine Labs.</li> </ul> <ul> <li>Why marketers get stuck running a playbook like it's 2011.</li> </ul> <ul> <li>Why measuring attribution & influence can be dangerous.</li> </ul> And much, much more... Enjoy!

How to build a marketing engine for a B2B company with Shiv Narayanan CEO of How To SaaS

Scaling B2B SaaS companies from $1M to $10M and beyond is hard. Built to Scale is a podcast dedicated to the journey.