Today we’re discussing the latest trends and changes in the eCom space, an industry being impacted greatly right now by waiting times, supply chain issues, and cost of materials. We’ll also dive into something you might have noticed in the eCom space recently: how big businesses are booming while smaller ones are struggling. We’re going to share how this has informed our plans for the future of AdKings Agency. On this episode: The importance of being agile in business. Current issues with ad reporting and how it impacts optimization. What type of clients are seeing growth right now? How the market is evolving with the latest in iOS. How AdKings will be approaching Facebook differently and why. What actually goes into building a brand? The ideal solution that all brands should be working towards. The natural evolution happening in the eCommerce space. What will happen to businesses that don’t innovate right now. How to ensure success with an omni-channel approach. The biggest bottleneck in a business. How solving problems in real time will play a big role in the future of AdKings Agency. When it pays off to be straightforward and strict with clients. Where can AdKings Agency bring the most value to their clients today? What AdKings will be introducing as we build up the community. Ideas for launching a future eCommerce brand. The best way to find high-value potential business partners. The secret to evolving your thinking to the next level. --- Apply for a Discovery Call With Us: ➤ www.adkings.agency/intro - Want us personally to help to grow your eCommerce business to 8 or even 9-figures? Then check out our Boutique eCommerce Specialized Facebook Ads & Omni-channel Funnels Growth Agency - AdKings. --- Our Other Resources: www.adkings.agency/memos - Exclusive AdKings Memos Newsletter. Our best case studies, real test results, and bi-weekly actionable insights on what is working RIGHT NOW for our clients in their journey to 8 & 9-figures. Curated for business owners, CEO's, CMO's and delivered straight to your inbox. Must join if you love our content on the podcast! www.adkings.agency/community - Free eCommerce Community With 2000+ Members. Would love to chat, ask us some questions, or maybe even help us decide the next podcast topic? Join our free Facebook community of over 2000+ other eCom Entrepreneurs, CEO's, CMO's, and marketers. www.adkings.agency/careers - Are you living and breathing everything marketing & FB advertising? Extremely ambitious in driving tremendous results, love challenges, and want to help manage a portfolio of 7 & 8-figure eCommerce clients? Apply now.  

One of the hardest decisions you’ll ever make in your business is when to fire someone. It might feel like you’re disappointing that person or yourself, but it’s crucial to always be clear about what standards you expect to be met. By listening to this episode, you’ll learn when and how to do it, as well as what has been learned from firing situations that AdKings has been involved in. On this episode: The most absurd type of firing situation. Owning the agreement that was made in the first place, whether as a client or team member. How different reactions to getting fired can show that you made the right decision. Taking steps to prevent getting to the point of firing in the first place. How to set expectations and responsibilities from the start. Why is it good to put a lot of pressure on new hires? Providing a task as a challenge with no context. Why you must take part of the blame if an employee is not working out. How to bring up issues to employees that are not performing. Problems that can spread to other team members from an underperforming member. Personal traits that are looked for within AdKings. Why communication is everything. Wanting to have team members that don’t ask too many questions. What is more important: process or output? The best reaction to see from a team member when they make a mistake. --- Apply for a Discovery Call With Us: ➤ www.adkings.agency/intro - Want us personally to help to grow your eCommerce business to 8 or even 9-figures? Then check out our Boutique eCommerce Specialized Facebook Ads & Omni-channel Funnels Growth Agency - AdKings. --- Our Other Resources: www.adkings.agency/memos - Exclusive AdKings Memos Newsletter. Our best case studies, real test results, and bi-weekly actionable insights on what is working RIGHT NOW for our clients in their journey to 8 & 9-figures. Curated for business owners, CEO's, CMO's and delivered straight to your inbox. Must join if you love our content on the podcast! www.adkings.agency/community - Free eCommerce Community With 2000+ Members. Would love to chat, ask us some questions, or maybe even help us decide the next podcast topic? Join our free Facebook community of over 2000+ other eCom Entrepreneurs, CEO's, CMO's, and marketers. www.adkings.agency/careers - Are you living and breathing everything marketing & FB advertising? Extremely ambitious in driving tremendous results, love challenges, and want to help manage a portfolio of 7 & 8-figure eCommerce clients? Apply now.  

AdKings is moving into its next stage. Businesses should not be scared to make radical changes when the time is right, and that’s the point we are at. It’s not going to be easy, and failure is very possible, but in this episode you’ll learn why it’s a necessary step to take. On this episode: Being able to evolve as a business every few years. Things happening in the market that make change exciting and scary. The five stages that AdKings’ vision was initially split into. What happened during a recent 3-day vacation that Darius took. Why is AdKings considering hiring high-level positions? Having a culture that empowers freedom to make strategic decisions. What Darius has experienced to make him realize he can live a limitless life. What is the #1 reason why eCommerce businesses get stuck? Why mindset is so crucial, based on coaching that Darius has done. Why failure is likely for some aspects of AdKings and why that’s completely fine. --- Apply for a Discovery Call With Us: ➤ www.adkings.agency/intro - Want us personally to help to grow your eCommerce business to 8 or even 9-figures? Then check out our Boutique eCommerce Specialized Facebook Ads & Omni-channel Funnels Growth Agency - AdKings. --- Our Other Resources: www.adkings.agency/memos - Exclusive AdKings Memos Newsletter. Our best case studies, real test results, and bi-weekly actionable insights on what is working RIGHT NOW for our clients in their journey to 8 & 9-figures. Curated for business owners, CEO's, CMO's and delivered straight to your inbox. Must join if you love our content on the podcast! www.adkings.agency/community - Free eCommerce Community With 2000+ Members. Would love to chat, ask us some questions, or maybe even help us decide the next podcast topic? Join our free Facebook community of over 2000+ other eCom Entrepreneurs, CEO's, CMO's, and marketers. www.adkings.agency/careers - Are you living and breathing everything marketing & FB advertising? Extremely ambitious in driving tremendous results, love challenges, and want to help manage a portfolio of 7 & 8-figure eCommerce clients? Apply now.  

How can you get the most out of your team? Justin is going to share the philosophy of this question at AdKings, what books say about this topic, and advice that can be applied to your business. If you have a strong team surrounding you, you’ll go way faster and way further. On this episode: One of the values that AdKings has right from its inception. Lessons learned from Jocko Willink books. Why leaders must be willing to lean on ideas from other people. The importance of always having a bigger picture in mind. Why does AdKings provide ownership to team members? Giving input while letting team members do their thing. Trusting team members as much as possible, but intervening when needed. Knowing when to follow as a leader and not interfere. “The team is as good as their weakest member in the squad.” Achieving the goal of working on the business instead of in the business. An exercise to determine what would happen if you were unable to run your business. --- Apply for a Discovery Call With Us: ➤ www.adkings.agency/intro - Want us personally to help to grow your eCommerce business to 8 or even 9-figures? Then check out our Boutique eCommerce Specialized Facebook Ads & Omni-channel Funnels Growth Agency - AdKings. --- Our Other Resources: www.adkings.agency/memos - Exclusive AdKings Memos Newsletter. Our best case studies, real test results, and bi-weekly actionable insights on what is working RIGHT NOW for our clients in their journey to 8 & 9-figures. Curated for business owners, CEO's, CMO's and delivered straight to your inbox. Must join if you love our content on the podcast! www.adkings.agency/community - Free eCommerce Community With 2000+ Members. Would love to chat, ask us some questions, or maybe even help us decide the next podcast topic? Join our free Facebook community of over 2000+ other eCom Entrepreneurs, CEO's, CMO's, and marketers. www.adkings.agency/careers - Are you living and breathing everything marketing & FB advertising? Extremely ambitious in driving tremendous results, love challenges, and want to help manage a portfolio of 7 & 8-figure eCommerce clients? Apply now.

We’re starting our own DTC brand, and we have set a very ambitious goal for it. In business and life, you’ve got to get out of your comfort zone, and creating this brand is going to accomplish that. The way we’re approaching this goes against the grain compared to other popular brands, so listen in to find out why we chose this path. On this episode: Why very few businesses make it to 5 figures. What the inspiration was to set such an ambitious goal for this new brand. A lesson learned about why it’s better to take action and fail than not take action at all. The decision to make the goals of the DTC brand public. Reasons why Darius believes that if he can do this, anyone can. Why you must fail multiple times to get where you want to go. Identifying problems in the market that aren’t perfectly solved yet. The importance of collecting feedback from your customers. Going to the market the opposite way of most large ecommerce brands. Other upcoming launches at AdKings. What you need to have if you want to find success as a DTC brand. --- Apply for a Discovery Call With Us: ➤ www.adkings.agency/intro - Want us personally to help to grow your eCommerce business to 8 or even 9-figures? Then check out our Boutique eCommerce Specialized Facebook Ads & Omni-channel Funnels Growth Agency - AdKings. --- Our Other Resources: www.adkings.agency/memos - Exclusive AdKings Memos Newsletter. Our best case studies, real test results, and bi-weekly actionable insights on what is working RIGHT NOW for our clients in their journey to 8 & 9-figures. Curated for business owners, CEO's, CMO's and delivered straight to your inbox. Must join if you love our content on the podcast! www.adkings.agency/community - Free eCommerce Community With 2000+ Members. Would love to chat, ask us some questions, or maybe even help us decide the next podcast topic? Join our free Facebook community of over 2000+ other eCom Entrepreneurs, CEO's, CMO's, and marketers. www.adkings.agency/careers - Are you living and breathing everything marketing & FB advertising? Extremely ambitious in driving tremendous results, love challenges, and want to help manage a portfolio of 7 & 8-figure eCommerce clients? Apply now.

Some partnerships can be beneficial, while others can be a complete catastrophe and ruin the momentum of a business. When the partnership is a right fit, it helps the business thrive. You have to choose wisely when determining a business partner, and hopefully the information in today’s episode will help you. On this episode: The biggest issue of having a bad business partner. Who you should not create a business with and why. What your business partner needs to cover for you. Why the business partners behind AdKings Agency work together so well. Why so many business partnerships fail. What do you need to talk about with your potential business partners? Why you may need to have a pre-planned exit strategy. What having a partner or a few partners can help you with. Advice for testing out how well a partnership could work before you commit. The most difficult part of finding a partner. What most business partners are looking for in a new venture. How can you enter a business partnership in a prepared way? --- Apply for a Discovery Call With Us: ➤ www.adkings.agency/intro - Want us personally to help to grow your eCommerce business to 8 or even 9-figures? Then check out our Boutique eCommerce Specialized Facebook Ads & Omni-channel Funnels Growth Agency - AdKings. --- Our Other Resources: www.adkings.agency/memos - Exclusive AdKings Memos Newsletter. Our best case studies, real test results, and bi-weekly actionable insights on what is working RIGHT NOW for our clients in their journey to 8 & 9-figures. Curated for business owners, CEO's, CMO's and delivered straight to your inbox. Must join if you love our content on the podcast! www.adkings.agency/community - Free eCommerce Community With 2000+ Members. Would love to chat, ask us some questions, or maybe even help us decide the next podcast topic? Join our free Facebook community of over 2000+ other eCom Entrepreneurs, CEO's, CMO's, and marketers. www.adkings.agency/careers - Are you living and breathing everything marketing & FB advertising? Extremely ambitious in driving tremendous results, love challenges, and want to help manage a portfolio of 7 & 8-figure eCommerce clients? Apply now.

Today we’re sharing an unfortunate story about one of our clients. This story is really about how the path to success is full of difficulty and hardships. Learn what one of our clients did during their hardship, what happened as a result, and what they should have done differently. On this episode: How one of our clients is facing hardships right now. The first lesson this client encountered when they hit the first level of revenue. The result when you don’t continue to introduce new products in your business. What happened to their ROAS (return on ad spend). The client’s reaction to this hardship and what happened to them as a result. What happened to the business scale and ROAS afterwards? The lesson the audience should take from this example. Why it’s important to test instead of signing a long-term contract with an agency. The number-one lesson you need to learn from businesses that are failing. The kind of growth that happened last year in the eCommerce field. What competitors in the eCommerce space are innovating right now? --- Apply for a Discovery Call With Us: ➤ www.adkings.agency/intro - Want us personally to help to grow your eCommerce business to 8 or even 9-figures? Then check out our Boutique eCommerce Specialized Facebook Ads & Omni-channel Funnels Growth Agency - AdKings. --- Our Other Resources: www.adkings.agency/memos - Exclusive AdKings Memos Newsletter. Our best case studies, real test results, and bi-weekly actionable insights on what is working RIGHT NOW for our clients in their journey to 8 & 9-figures. Curated for business owners, CEO's, CMO's and delivered straight to your inbox. Must join if you love our content on the podcast! www.adkings.agency/community - Free eCommerce Community With 2000+ Members. Would love to chat, ask us some questions, or maybe even help us decide the next podcast topic? Join our free Facebook community of over 2000+ other eCom Entrepreneurs, CEO's, CMO's, and marketers. www.adkings.agency/careers - Are you living and breathing everything marketing & FB advertising? Extremely ambitious in driving tremendous results, love challenges, and want to help manage a portfolio of 7 & 8-figure eCommerce clients? Apply now.

If you are only selling in the US right now, you may want to think about scaling your business to other countries. A lot of considerations should be made first, including the best way to approach scaling in a different country. It’s not easy to understand other markets, but you’ll learn some tips that can help you in this episode. On this episode: Why you should consider scaling your eCommerce brand internationally. How CPMs have changed in countries outside the US. The most important thing to understand about scaling internationally. Economic microshifts to expect in the near future. Why you should expect the best but prepare for the worst. Countries to consider when expanding internationally. What to know about expanding into Europe specifically, and what you’ll need. What markets have the most potential right now? Why you should create a unique domain for each specific country. The benefit of using localized versus non-localized ads. The importance of not forgetting local payment providers. Countries that have potential and problems to expand in their space. What to do if your target audience is sensitive about price. --- Apply for a Discovery Call With Us: ➤ www.adkings.agency/intro - Want us personally to help to grow your eCommerce business to 8 or even 9-figures? Then check out our Boutique eCommerce Specialized Facebook Ads & Omni-channel Funnels Growth Agency - AdKings. --- Our Other Resources: www.adkings.agency/memos - Exclusive AdKings Memos Newsletter. Our best case studies, real test results, and bi-weekly actionable insights on what is working RIGHT NOW for our clients in their journey to 8 & 9-figures. Curated for business owners, CEO's, CMO's and delivered straight to your inbox. Must join if you love our content on the podcast! www.adkings.agency/community - Free eCommerce Community With 2000+ Members. Would love to chat, ask us some questions, or maybe even help us decide the next podcast topic? Join our free Facebook community of over 2000+ other eCom Entrepreneurs, CEO's, CMO's, and marketers. www.adkings.agency/careers - Are you living and breathing everything marketing & FB advertising? Extremely ambitious in driving tremendous results, love challenges, and want to help manage a portfolio of 7 & 8-figure eCommerce clients? Apply now.

Why do some eCommerce brands start regressing three to nine months after finding stability? We’ve seen this time and time again with businesses - they’re fine for a few months after a scale up, and suddenly, the next month, they start to regress. Today we’ll talk about what is causing this to happen, how to avoid it, and what you can do to overcome it. On this episode: Why a regression can sometimes be part of the process. What can you do to avoid regression? The psychological reaction when you scale successfully. Why you shouldn’t let the market evolve above you. Why developing products should be a priority in your business. The rate at which you should be introducing new products. The process you should have in place when introducing a new product. Three key areas of eCommerce growth. The role that testing plays when introducing a new product. The main thing you need to start doing now to keep your business from regressing. --- Apply for a Discovery Call With Us: ➤ www.adkings.agency/intro - Want us personally to help to grow your eCommerce business to 8 or even 9-figures? Then check out our Boutique eCommerce Specialized Facebook Ads & Omni-channel Funnels Growth Agency - AdKings. --- Our Other Resources: www.adkings.agency/memos - Exclusive AdKings Memos Newsletter. Our best case studies, real test results, and bi-weekly actionable insights on what is working RIGHT NOW for our clients in their journey to 8 & 9-figures. Curated for business owners, CEO's, CMO's and delivered straight to your inbox. Must join if you love our content on the podcast! www.adkings.agency/community - Free eCommerce Community With 2000+ Members. Would love to chat, ask us some questions, or maybe even help us decide the next podcast topic? Join our free Facebook community of over 2000+ other eCom Entrepreneurs, CEO's, CMO's, and marketers. www.adkings.agency/careers - Are you living and breathing everything marketing & FB advertising? Extremely ambitious in driving tremendous results, love challenges, and want to help manage a portfolio of 7 & 8-figure eCommerce clients? Apply now.  

What are the differences between branding ads and performance-focused social media ads? We’ll analyze this based on recent personal experiences and revelations, but it also does tie into the work we’ve done with our clients. Listen to learn more about which ad tends to be more effective and why. On this episode: What it was like watching a TV ad when you haven’t seen one in a long time. What are branding ads missing compared to social media ads? One of the biggest pitfalls eCommerce business owners fall into. Why branding ad strategy doesn’t always transfer over to social media the same way. The goal of performance marketing. Why you need to have an emotional hook in your social media ads. The types of ads that tend to do better overall. How we know performance-based ads are more effective than branding ads. How ads tie into the shelf space you get inside a store. Why some brands are rethinking their ad strategy. Where you may have the advantage over bigger brands and how to use that in your ads. When branding ads make the most sense to focus on. --- Apply for a Discovery Call With Us: ➤ www.adkings.agency/intro - Want us personally to help to grow your eCommerce business to 8 or even 9-figures? Then check out our Boutique eCommerce Specialized Facebook Ads & Omni-channel Funnels Growth Agency - AdKings. --- Our Other Resources: www.adkings.agency/memos - Exclusive AdKings Memos Newsletter. Our best case studies, real test results, and bi-weekly actionable insights on what is working RIGHT NOW for our clients in their journey to 8 & 9-figures. Curated for business owners, CEO's, CMO's and delivered straight to your inbox. Must join if you love our content on the podcast! www.adkings.agency/community - Free eCommerce Community With 2000+ Members. Would love to chat, ask us some questions, or maybe even help us decide the next podcast topic? Join our free Facebook community of over 2000+ other eCom Entrepreneurs, CEO's, CMO's, and marketers. www.adkings.agency/careers - Are you living and breathing everything marketing & FB advertising? Extremely ambitious in driving tremendous results, love challenges, and want to help manage a portfolio of 7 & 8-figure eCommerce clients? Apply now.