After launching its first brand to market, the Pattern Brands team reflects on their journey and what’s next for their company and the industry as a whole.
In the final episode of the first series of Breaking Brand, the Pattern Brands team takes us behind-the-scenes as they launch their first brand to market. We learn the tactics they used to build relationships with their first customers and hear how launch day transpired first-hand. We then look ahead to the future of the direct-to-consumer industry and discover what's next for the Pattern Brands team. Nick and Emmett also share their reflections on the journey from Gin Lane to Pattern Brands.&nbsp;
Show notes; <a href="https://lp.buffer.com/breaking-brand/next-up">https://lp.buffer.com/breaking-brand/next-up</a>

Introducing Small Business, Big Lessons Season 2 — A Buffer Original Series

The’ve helped launch over 50 startups — creating nearly $15 billion in market value. Now, they’re taking on a bold, new challenge.

Breaking Brand is a Buffer podcast series that takes you behind-the-scenes with the Pattern Brands founding team as it embarks on a remarkable journey to build a direct-to-consumer business and launch its first brand to market.