Today we're joined by Stephanie Maksimow, the mastermind behind Whoa, That's Fresh LLC – a dynamic Marketing and PR agency in the Greater Seattle area. Stephanie's expertise comes from years of crafting tailored campaigns for a diverse range of clients. From traditional PR to Artist Development and Album Campaigns, WTF Publicity covers it all, driven by Stephanie's passion for supporting independent artists and nonprofits. Explore Stephanie's journey as she shares stories of collaborating with everyone from local talents to A-list celebrities across industries like music, entertainment, nonprofits, and sports. Join us for a fresh take on Marketing and PR strategies that make an impact in today's ever-changing landscape.

Guest Dawn Wolfe is a distinguished Animal Talent Agent and Wrangler, renowned for her exhaustive expertise and dedication. With an illustrious career spanning nearly 30 years, Dawn has established herself as an industry leader in Studio Animal Training and Wrangling. In this episode, Dawn provides a meticulous exploration of her experiences. As the founder of Pawsitively Famous Animal Actors, she has successfully managed and represented animals in various media projects, including print, web, TV, and advertising campaigns for brands like Kate Spade, Roomba, and Disney's K9 Undercover.

Dive into entertainment’s digital evolution with Kyle Frey, Director of Digital Marketing ay MNRK Music Group. Explore trends, strategies, and success stories shaping modern music promotion in this digital world.

Jeff Menig shares the hard-earned knowledge and managerial excellence he's brought to groups like Left To Suffer and Sworn In. Jeff also expands on his career as a marketing director for Atlanta's The Masquerade and others.

Jeremy joins BTG for a frank and open discussion about the many roles he has played in the music industry over the years - from staring his own label, CI Records, to founding the LAUNCH Music Conference. Jeremy shares what it takes to build a lasting career for yourself from the ground up with hard work and a DIY spirit.

Taylor Flynn stops by to chat about all things management and booking. She shares some helpful tips regarding ways for bands to stand out and maximize both their audience retention and merch sales. Learn how to make it in today's music industry and make some friends along the way.

Two time award-nominated, Jim Hanke is an accomplished podcast producer and editor, known for his exceptional creativity and quick thinking. With over 20 years of experience, he has conducted interviews with notable entertainers like Conan O'Brien and Creed Bratton, as well as renowned musicians including Rosanne Cash, Hozier, and members of Tom Petty & The Heartbreakers, Foo Fighters, and more. Jim's expertise shines as the Senior Producer of Biscuits & Jam, a highly successful podcast from Southern Living Magazine, where he has worked with legends such as Dolly Parton, Willie Nelson, Gladys Knight, Loretta Lynn, and Reba McEntire. Jim's podcast has earned high rankings on Apple's charts and received nominations for the Publishers Podcasting Awards. Alongside his podcasting skills, Jim possesses project management experience and a lifelong passion for music creation and promotion. He is skilled in content creation, repurposing previous material for new audiences, and utilizing various project management applications. Additionally, Jim has demonstrated proficiency in securing multi-year paid sponsorships for podcasts and has extensive experience in audio editing using digital audio workstations like Audacity.

In this podcast, Trevor Swenson, CEO of Dynamic Talent International (formerly Artery Global) and general cool dude, shares his inspiring journey as CEO and founder of DTI, The Masterpass and Agent Live 360. Gain insights into leading a booking agency, work-life balance, and preventing burnout. Explore the benefits of The Masterpass for artists and fans, and the revolutionary impact of Agent Live 360 on the sports agent industry. Discover Trevor's strategies for networking, bringing K-pop artists to the U.S., and succeeding in the entertainment industry. Get expert tips on managing tours, marketing artists, and booking live performances.--- Support this podcast: https://podcasters.spotify.com/pod/show/btgpodcast/support

Legendary UFC ring announcer Joe Martinez joins Chris and dives deep into his journey of becoming a ring announcer for the UFC. Joe shares how it all started with a chance encounter with Tito Ortiz and his persistence in pursuing his dream. They discuss the behind-the-scenes preparations for announcing and the evolution of technology in the UFC. Joe also opens up about his personal struggles with mental health and the importance of surrounding oneself with positivity. Join us for an engaging and inspiring discussion with Joe Martinez, and learn about his remarkable journey and the lessons he's learned along the way.

Join us this episode as we explore the world of event marketing and festival promotion with a seasoned expert. Evan Bailey, Vice President and Marketing Director of Disco Donnie, shares his journey in the entertainment industry and the company's significance in the electronic dance music scene. Gain insights into successful marketing strategies, the evolving landscape influenced by platforms like TikTok and Instagram, and the power of social media in driving conversions. Discover effective channels for direct ticket sales and tailored approaches for different event sub-genres. Learn about incorporating SMS marketing, attendee engagement, ambassador programs, managing costs, and balancing competitiveness. Evan also shares predictions on upcoming trends and changes in event marketing. Don't miss this engaging discussion filled with valuable perspectives on sponsorships and brand partnerships within the entertainment industry.