Brands Unbridled
Brands Unbridled
Storyhorse
Public Rec: The Long + Short of Kickstarting a Challenger Brand Among Fierce Competition
27 minutes Posted Jan 2, 2021 at 6:50 pm.
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In Brands Unbridled’s latest episode, Storyhorse Director of Strategy and Creative Sarah Spliethoff sits down (virtually) with Zach Goldstein, Founder and CEO of Public Rec, the athleisure brand known for everywhere-wear that's comfortable yet tailored. Learn about how he was able to carve out market share with a differentiated product, how they began with a little help from Kickstarter, their expansion with major retailers like Nordstrom and a new womenswear line, and how an epic Uber XL ride “delivered” pants….and this founder’s secret sauce: humility.

Put your joggers on, get comfortable and listen in for more.