Brands Unbridled
Brands Unbridled
Storyhorse
Molson Coors: COVID-19 Response, Seltzer Wars and a Little Old Lady
35 minutes Posted Nov 20, 2020 at 1:34 pm.
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Show notes

In Brands Unbridled’s premiere episode, Storyhorse Director of Production and Partnerships Liza Nikitas sits down with Molson Coors Director of Brand PR Kirby Nardo. What follows is an insightful conversation about staying relevant during COVID-19, the company’s latest power play in the seltzer wars, their laser-focus on innovation, and how a 93-year old woman named Olive became their unofficial brand ambassador in the midst of the pandemic — and not an “unprecedented” was uttered!

Need we say more? Crack open an ice-cold Molson Coors beverage and give it a listen!