When your entire professional life revolves around premium spirits, late-night industry events, and endless barrel selections, the lines between work and life don’t just get blurry—they can completely disappear. The bourbon lifestyle promises a lot of camaraderie and incredible pours, but what does it actually cost your health, your calendar, and your family dinner table?On this week's episode Fred and I sit down for a deeply personal conversation about balancing bourbon with the reality of raising kids. We're not going to be hitting on tasting notes or anything like that but it's a look into our personal lives of school, sports, tracking timeboxes on a calendar, and trying to stay present for our kids as they grow up.Show Notes:Navigating school forms and schedule shifts while managing a global spirits brandThe hidden physical toll of the whiskey trail: Managing sleep, health, and late-night industry expectationsKenny’s calendar timeboxing strategy for forcing boundaries between work and familyTasting vs. Consuming: Deconstructing moderation and the critical importance of drinking with intentRadical transparency: How Fred and his wife talk to their sons about alcohol, driving, and fentanylUsing the grueling discipline of youth wrestling to foster positive peer groups and work ethicThe hidden financial trap of trying to turn a personal bourbon collection into a media businessThe reality of tax write-offs, charity auctions, and the true cost of over-collectingA definitive look at long-term responsibility, family support systems, and the power of being presentLearn more about your ad choices. Visit megaphone.fm/adchoices