<ul>
<li><a href="https://iamashley.co.uk/company-founder-fit">Company/founder fit blog post</a></li>
<li><a href="https://withjack.co.uk">With Jack</a></li>
<li><a href="https://justinjackson.ca/want">You want more than product/market fit</a></li>
<li><a href="https://www.amazon.co.uk/Will-Fly-Business-Waste-Money/dp/0997082305">Will it fly?</a></li>
<li><a href="https://girlwithacamera.co.uk/">My freelance photography blog</a></li>
<li><a href="https://social.cheribaker.com/2019/02/07/134428.html">Patreon, venture capital and the loss of the win-win</a></li>
</ul>

How has the rebrand performed 4 months on?

A transparent account of bootstrapping an insurance business as a solo founder.