How to Create Media that Attracts Clients with Jason Croft | Biz Dev Live #113
Do you think you are a media company?
If you arenβt you should be - or at least you should be thinking like one!
We live in a digital age where the opportunities are abundant and the risk of not competing is that others can easily lap you if they choose.
Takeaways:
π How to launch a client-attracting show that drives instant sales calls. Frameworks and different perspectives on how to approach it.
π How critical it is that you think like a media company - but how to approach it so that it's not so daunting.
π Connection is everything. At the end of the day, embrace your strengths in how you build a network, but make sure that you do.
Jason Croft is the founder of Media Leads, an agency dedicated to a new form of business development - media lead generation. Jason is turning his 30 years of film and video experience and his love of precision interviewing like he's done with Startup Dallas, The Jason Croft Show, Strategy + Action, and Concentric into a scalable system that allows his clients to shorten their sales cycles and rapidly build their dominance in an industry.
Jason Croft on LINKEDIN: https://www.linkedin.com/in/thejasoncroft/
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