Show notes
SEASON: 6 EPISODE: 26Episode Overview:Welcome to another episode of Becoming Preferred, where we examine the traits, strategies, and mindsets that will help you become the best version of you.Today, we are looking into a topic that is often misunderstood: the intersection of high-stakes business growth and global responsibility. Our guest today is a master of navigating that nexus. Mark Coleman is an award-winning author, a strategic advisor with over 25 years of experience, and a leading voice in sustainable change management.Mark works at the front lines of the energy transition, helping organizations navigate a world that is becoming rapidly decarbonized, digital, and decentralized. His latest book, Planet Pragmatism: The New Path to Prosperity, challenges us to move beyond the rhetoric and build enterprises founded on dignity, trust, and accountability. Whether you are an entrepreneur looking for the next economic edge or a corporate leader managing complex environmental risks, Mark is here to show us how principled leadership is the ultimate competitive advantage. Join me for my conversation with Mark Coleman.Guest Bio: Mark C. Coleman is an award-winning author and recognized voice as a business and leadership advisor, entrepreneur, and educator on sustainable change management and enterprise development. He is inspiring the “now and next generations” to discover, develop, and deploy principled leadership through dignity, trust, and accountability. As a practitioner with more than 25 years’ experience, he has served as a strategic advisor to leading academic, industry, emerging enterprises, and government-based organizations on the convergence of societal change, environmental risk, and sustainable innovation.Mark currently serves as Director of Advisory and Innovation within TRC’s Advanced Energy (AE) business segment where he works with leaders across the organization and with partners and clients, to strategically advance best-in-class integrated solutions to complex energy challenges. Through intentional design and delivery of transdisciplinary teams, Mark works at the nexus of energy and environmental innovation and the emergent sustainable economy, marked by solutions which are decarbonized, digital, decentralized, and which also embody social impact, environmental justice, and economic equity at their foundation.Mark’s 4th book, Planet Pragmatism: The New Path to Prosperity, was published in July 2025. He also serves as an adjunct instructor of Entrepreneurship and Emerging Enterprise at the Whitman School of Management at Syracuse University where he teaches undergraduate and graduate level courses in Sustainable Enterprise. He resides in the Finger Lakes region of New York with his wife and two sons.Resource Links:Website: https://www.markcolemaninsights.com/Business Website: https://www.cmm-insights.com/Product Link: https://www.amazon.com/Planet-Pragmatism-New-Path-Prosperity/dp/1958233439Insight Gold Timestamps:03:35 Probably like most graduating seniors, I had no idea what I wanted to do with my life06:30 I work hard, I think, to try to bring that sense of unbiased, independent perspective07:21 Think about the lens by which they bring to the world08:19 Your latest book is titled Planet Pragmatism10:45 What's near and dear to the customer?12:03 My premise of this book is that prosperity broadly is under assault14:06 Right now people feel as if they don't have that high quality of life15:19 It's not about compromise, it's about, as you say, realistic innovation20:54 Let's not repeat the mistakes of the past24:50 This idea that we need to have a Preventive, Predictive and Proactive Posture towards how we're living in the moment and how we're focused on the future26:23 No business exists without some foundation and grounded principles in their why, as Simon Sinek would say it28:31 I think that we have to lean into the humanity that exists within how we design, engineer, and bring enterprise together for the world32:27 I think we're at a place where no idea necessarily is bad...conceivably34:40 It also has to be the type of leadership that says, "That's a great idea. Go build it. Go take that on!"35:24 The latest book is called Planet Pregnatism: The New Path to Prosperity by Mark C. Coleman35:30 The website is markcolemaninsights.comConnect Socially:LinkedIn: https://www.linkedin.com/in/markcolemannow/Instagram: https://www.instagram.com/MarkColemanInsights/Email: [email protected]: Rainmaker LeadGen Platform Demo: https://calendar.summit-learning.com/widget/booking/JKItVP7WErmCBjU2cCIxRainmaker Digital Solutions: https://www.rainmakerdigitalsolutions.com/
