Beating The Drum
Beating The Drum
Margot Leong
How Advocacy Can Play a Larger Role in the Customer Journey with Julie Perino
47 minutes Posted Oct 20, 2020 at 12:00 pm.
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“I think marketing is, more and more, taking a bigger role, a more forward role. It’s really co-ownership of that responsibility to drive customer experience, customer success, and adoption of the solutions.” – Julie Perino Julie Perino is the Head of Global Customer Marketing at Adobe. I am a huge believer that customer advocacy can...