Tired of looking for that magic strategy that will finally feel like nirvana? In this episode we’ll discuss the dangers of jumping from strategy to strategy, course to course, without staying focused and committed to just one. We explore the consequences of spreading your energy too thin, along with the practical advice on how to stay on track to achieve success. If you're ready to stop running in place and start making progress, this episode is for you.Chasing after the "magic key" that will unlock success is a recipe to running in circles. We use the analogy of digging holes in your backyard, only to abandon each one prematurely, leaving your business full of unfinished projects and missed opportunities. We’ll share from personal experiences and client stories, about the importance of staying committed to one strategy and investing the necessary time and energy to make it work.Here’s what you’ll uncover:The dangers of spreading your energy across multiple strategies and programs, so that you’ll feel confident building your business your way.How to identify if you're digging too many holes in your business, and how to refocus your efforts.The benefits of staying focused and committed to one strategy, so that you see real results ande avoid burnout.The efficiency and effectiveness of leveraging speaking opportunities, which is the best strategy to share your message and impact more audiences.The power of doing less better, which will convince you to stick to your one strategy.If you're tired of feeling overwhelmed and stagnant in your business, tune in to this episode of "Be in Demand" and discover how to stop trying the latest tredy strategy and start achieving the success you deserve.Remember, success is about doing less better. Focus on one strategy, stay committed, and watch your business thrive. Links and resources mentioned in this episode:Get on the waitlist for IN Demand Signature Speech NOW!Get daily inspiration on Instagram: @laurieann.murabitoClick and read more info over on my website.Looking for support to grow your business faster, get positioned as the expert and leave your audience mesmerized with your story, then schedule a call to learn more about my programs and how we can get you speaking in front of the "right" audiences. Make sure you hit SUBSCRIBE so you don’t miss out on any of my episodes.Thank you for listening,Laurie-Ann

Make a lasting impression and serve students for the long term success of your career.Speaking at colleges provides an opportunity to inspire and educate the next generation while growing your business long-term. Though it may not lead to immediate bookings, planting seeds with students can pay off down the road as they progress in their careers. In this episode, you’ll understand why speaking at universities has been an effective long-term strategy for growing my business. You’ll learn tips on customizing your message for students, making a memorable impression, and leveraging the experience to build your email list and following. You’ll learn:Why speaking at colleges is a "long game" play for growing your business How to tailor your message and stories for a student audience  Tips for making a lasting impression that leads to future opportunitiesHow to leverage the experience to grow your email list and social media followingThe value of returning year after year to build relationships and expand your reachIdeas for identifying relevant classes and professors to approach about speakingSpeaking at colleges provides a win-win - you get to inspire students while planting seeds that support your business for years to come. Use these tips to make the most of opportunities to share your message on campuses in your region and beyond.Links and resources mentioned in this episode:Grab the FREE resource Directory of Places to SpeakFollow me on Instagram: @laurieann.murabitoClick and read more into over on my website.If you’re looking for support to grow your business faster, get fully booked and profitable, schedule a call to explore if you’d be a good fit for one of my coaching programs. Make sure you hit SUBSCRIBE so you don’t miss out on any of my episodes.Thank you for listening,Laurie-Ann

Listen up, because I've got branding guru Kristin Lawton here and she's about to drop some serious knowledge bombs on building your brand the right way.See, most folks think all you need is a nice logo and some pretty colors and then boom - you've got a brand. But it goes deeper than that, my friend. We're talking about the experience someone has with your business from start to finish.Kristin's got the perfect recipe to craft a brand that's uniquely YOU. She'll teach you how to showcase your personality, share your story, and create a cohesive experience that attracts your perfect clients. Think fun, memorable, and badass.The goal here is to build a brand you actually enjoy and that makes your ideal peeps excited to work with you. Kristin's got all the tips and tricks to make it happen. And she'll explain it all through some pretty cool cocktail analogies.You’ll learn:Why your brand should showcase your personality and be enjoyable for you as the business owner. Don't take it too seriously!Common branding mistakes like stopping at a logo instead of ensuring messaging alignment across channels.How to develop cohesive branding ingredients like your values, visual identity, brand voice, and ideal client.Ways to make your brand stand out with strategic differentiation. Think about what makes you uniquely you!Tips for bringing your brand to life such as envisioning your business as a bar and considering the client experience.So get ready to shake up your branding game and stir up some new ideas. This info could take your business to the next level...if you've got the guts to put it into action.Links and resources mentioned in this episode:Grab the FREE resource Directory of Places to SpeakFollow me on Instagram: @laurieann.murabitoClick and read more into over on my website.If you’re looking for support to grow your business faster, get fully booked and profitable, schedule a call to explore if you’d be a good fit for one of my coaching programs. Make sure you hit SUBSCRIBE so you don’t miss out on any of my episodes.Thank you for listening,Laurie-Ann

Grab your coffee or latte and gather around the table. It's time to Ask Me Anything!Speaking in front of an audience can be nerve-wracking, especially when you're just starting out. Ready for me to open up my personal playbook and share advice to help you look like a total pro on stage, even if you’ve never held the microphone before.In this episode, you'll hear me talk on everything from how I craft a compelling talk and common presentation pitfalls to avoid, to my personal stories of what went well (and not so well!) early in my speaking career. I'm getting real about the mistakes I made, so you don't have to!Here’s what we cover:The power of strategic pausing - and how it boosts audience engagementWhy “winging it” is a recipe for disaster (trust me on this one!)How to get great “speaker” photos even when you're newThe #1 question to ask event planners to get paid for speakingHow I turned a "bad" situation into one I was proud of by honoring my value and worthIf you’ve been feeling nervous or uncertain about getting started as a speaker, this episode is for you! I’m sharing everything I wish someone told me in the early days. You’ll walk away feeling ready to present like a total pro!

Ditch that old story about money. It’s time to expand your wealth.Lisa Marie Robinson, the Sassy Wealth Coach with over 20 years of experience in accounting, helping women manage their money with confidence, to feel empowered. After surviving a tumultuous childhood filled with addiction, theft, and violence, her mission is to help women break free from poverty, struggle, and pain. She teaches her clients how to take control of their finances and make mindful decisions that fuel growth and prosperity. When starting her business, she wanted to turn the financial pain and chaos she experienced into prosperity and purpose. She ditched the victim mentality, changed her story and created the life she knew she was worthy of. Today, as a speaker she shares her story and teaches others how money mindset and money management go hand in hand.Links for our Guest: Website: www.thesassywealthcoach.comFacebook: https://www.Facebook.com/thesassywealthcoach Instagram: https://www.instagram.com/thesassywealthcoach Links and resources mentioned in this episode:Grab the FREE resource Directory of Places to SpeakFollow me on Instagram: @laurieann.murabitoClick and read more into over on my website.If you’re looking for support to grow your business faster, get fully booked and profitable, schedule a call to explore if you’d be a good fit for one of my coaching programs. Make sure you hit SUBSCRIBE so you don’t miss out on any of my episodes.Thank you for listening,Laurie-Ann

An Insider's Guide to Running a Killer Corporate EventThe speaking events you’re hired for are far more than just a speaker at a podium. From the initial proposal to post-event feedback, putting on a stellar experience takes strategy and finesse.Join me as I give you VIP access to everything that went on behind the scenes for my recent talk I delivered for a national insurance company. You’ll see first-hand how I craft an empowering client experience from start to finish.Here's what you'll learn:Why building flexibility into your proposal using "the power of 3" gives clients control—and makes you more likely to get hired. Listen to Ep 15 How to Use the Power of 3How to become an invaluable partner, not just a vendor, by finding touchpoints to engage the audience and committe before and after your talk.My step-by-step process for pitching, positioning myself, designing a presentation, and knocking it out of the park on event day.My tips for nailing the post-event feedback session so you secure repeat business and raving fans.Get ready for a raw, unfiltered inside look at the blood, sweat, and tears that go into pulling off a flawless corporate event. This is your all-access pass. Links and resources mentioned in this episode:Get on the waitlist for IN Demand Signature Speech NOW!Get daily inspiration on Instagram: @laurieann.murabitoClick and read more info over on my website.Looking for support to grow your business faster, get positioned as the expert and leave your audience mesmerized with your story, then schedule a call to learn more about my programs and how we can get you speaking in front of the "right" audiences. Make sure you hit SUBSCRIBE so you don’t miss out on any of my episodes.Thank you for listening,Laurie-Ann

The High Vibe Myth: Why Being Positive Alone Won't Grow Your BusinessDoes simply radiating positivity actually attract and abundance of clients and grow your business? Hold on to your latte....I got news for you.While being joyful and optimistic certainly has its place, many self-help gurus preach a “high vibe” doctrine that is oversimplified and even counterproductive. In this myth-busting episode, we unravel the flawed logic behind this movement.Rather than vibing higher, today’s savvy entrepreneurs are embracing their inner thought leader. They’re building authority by sharing bold opinions, unique perspectives, and solutions that make their audience sit up and take notice.Here's what we'll uncover:The “high vibe” philosophy encourages suppressing natural negative emotions. But creating powerful connections requires authenticity..Thought leadership is about boldly shining your own light, not dimming it to match the crowd. Your different way of thinking is exactly what makes you stand out.Surrounding yourself with a diversity of viewpoints expands your mind and gives you more insightful solutions to share. An echo chamber of “high vibe” thinkers breeds stagnation.The bottom line? Don't just smile wider. Speak your provocative truth. You'll attract raving fans eager for your wisdom, vibes be damned.Links and resources mentioned in this episode:Grab the FREE resource Directory of Places to SpeakFollow me on Instagram: @laurieann.murabitoClick and read more into over on my website.If you’re looking for support to grow your business faster, get fully booked and profitable, schedule a call to explore if you’d be a good fit for one of my coaching programs. Make sure you hit SUBSCRIBE so you don’t miss out on any of my episodes.Thank you for listening,Laurie-Ann

Speak Your Truth and Be Heard: Uncovering Your Message and Voice from Within Your Human DesignDo you ever feel like you have an important message to share but don't know where to start? My guest today, Vickie Dickson, says the clues are hidden within your Human Design chart.Vickie is a renowned Human Design expert who has helped countless people uncover their soul's purpose. She believes that each of us has a unique voice and gift meant for the world - if only we can tap into our inner wisdom.Here’s what you’ll learn:How to decode what key message you came here to deliver, just by examining your Human Design configuration. This will save you years of trial and error!Who specifically you are here to speak to and inspire. Once you know your audience, you can infuse your voice with courage.Why your distinctive voice wishes to be heard, even if expressing it feels scary at first. Vickie gives tips to authentically tap into this part of yourself.Vickie's rare blend of holistic health, life coaching, and business experience allows her to guide people to speak and live their truth. If you're ready to uncover your soul's purpose and share your one-of-a-kind message, don't miss this episode.Links for Vickie Dickson: Website: www.vickiedickson.comInstagram: https://www.instagram.com/vickie.dickson  FREE CHART: https://vickiedickson.com/free-hd-chart Links and resources mentioned in this episode:Grab the FREE resource Directory of Places to SpeakFollow me on Instagram: @laurieann.murabitoClick and read more into over on my website.If you’re looking for support to grow your business faster, get fully booked and profitable, schedule a call to explore if you’d be a good fit for one of my coaching programs. Make sure you hit SUBSCRIBE so you don’t miss out on any of my episodes.Thank you for listening,Laurie-Ann

Is there really a magic formula for success? Surprisingly, yes!Today, you’ll learn the straightforward yet powerful framework I've used to get results for my business and clients. This formula debunks common online myths and gives you an actionable blueprint for achieving your goals.Here's what you'll discover:The critical first step before implementing any strategy (if you skip this, you're doomed from the start).My counterintuitive key to designing plans that deliver real-world results (not just theory and fluff).The mindset shift you must make for any strategy to work (it's simple but not easy).How avoiding this one mistake can instantly get more prospects booking calls.Plus, I'm revealing the specific questions you can ask yourself TODAY to start executing this formula and catalyze your success.If you've been searching for that elusive secret to getting ahead, search no more. Tune in now to start implementing the simple yet unfailing formula that gets results.Links and resources mentioned in this episode:Grab the FREE resource Directory of Places to SpeakFollow me on Instagram: @laurieann.murabitoClick and read more into over on my website.If you’re looking for support to grow your business faster, get fully booked and profitable, schedule a call to explore if you’d be a good fit for one of my coaching programs. Make sure you hit SUBSCRIBE so you don’t miss out on any of my episodes.Thank you for listening,Laurie-Ann

Knowing the secret entrance into a hidden world will save you years of learning and trial and error.Speaking is one of the most powerful ways to build visibility, confidence, and authority for your business and personal brand. However, many entrepreneurs struggle to break into the speaking circuit, especially when starting out.In this episode, I'm pulling back the curtain on the mysterious world of professional speaking. I'll share 5 proven secrets to land your first gigs, command top dollar, and get booked again and again.Here's what you'll discover:The biggest mistake that keeps new speakers stuck in free gigs. Learn how to package your value and command the fees you deserve.Why your warm network is the perfect place to refine your talk and get comfortable on stage before branching out.The 3C's formula for crafting compelling talks that audiences love and meeting planners book over and over.How nailing the 3R's during and after your talk leads to referrals, rewards, and re-booking for more gigs.The surprising mindset shift that builds unshakable confidence to present your message powerfully.This insider knowledge will help you fast-track your success as a speaker. No more guessing about how to get started - I'll provide a clear roadmap and strategies you can implement right away. Get ready to inspire audiences and profit from your expertise!Links and resources mentioned in this episode:Grab the FREE resource Directory of Places to SpeakFollow me on Instagram: @laurieann.murabitoClick and read more into over on my website.If you’re looking for support to grow your business faster, get fully booked and profitable, schedule a call to explore if you’d be a good fit for one of my coaching programs. Make sure you hit SUBSCRIBE so you don’t miss out on any of my episodes.Thank you for listening,Laurie-Ann