Be Customer Led
Be Customer Led
Bill Staikos
Dr. BehNaz Gholami, Executive Director at Dizen, talks about combining Change Management & Human Centered Design
34 minutes Posted Jun 30, 2021 at 3:45 pm.
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Dr. BehNaz Gholami is Executive Director at Dizen, an organization that focuses on research, design & innovation to transform organizational culture by enhancing the human experience.

Dr. Gholami is one of the only people I've met that brings together Change Management with Human Centered Design (HCD) - a truly powerful combination.

In this episode, Dr. Gholami and I cover:

  1. Her definition of Human Experience (HX) and how that fits in with Customer (CX) and Employee Experience (EX)
  2. Creating culture in a remote or hybrid environment
  3. How Human Resources departments are leveraging HCD and how CX teams can help
  4. How she brings together the two disciplines of Change Management and HCD in her work with clients

Super interesting guest, and a very thought-provoking episode.

A must listen!