Show notes
Nick sits down with Jordan Crawford, co-founder of Blueprint to unpack why he doesn’t recommend SDR's build account lists, his title upgrade to VP of Sales Enablement @ Outreach (experiment), the reality of hyper-personalization, how SDR’s can better understand customers and where sales managers fit in all of this. This will change the way you do outreach!Connect with Jordan CrawfordLinkedInYouTubeWebsiteIn this episode, we cover:Jordan’s title upgrade to VP of Sales Enablement @ Outreach (0:23)The issue with hyper-personalization & volume tactics (7:03)How can SDR’s better understand their customers? (14:00)The battle of incentives w/ a thought on engineering & family (21:23)How can great sales managers help their teams? (29:28)Jordan’s Power Hour (32:08)Jordan’s question for Nick (35:35)Follow Nicholas Thickett on LinkedIn: https://linkedin.com/in/nicholasthickettFollow Morgan Smith on LinkedIn: https://linkedin.com/in/morganjsmithJoin the 1Up Club to power up your prospecting. Get access to power plays, special briefings, and even DIY enablement docs that help you prospect better. Learn more at b2bpowerhour.com/join.

