In this episode, I had the pleasure of talking to the incredible Luke Carthy. Luke describes himself as an eCommerce growth consultant specialising in strategy, search & conversion. I describe him as "Mr. Ecommerce" - he's always sharing really useful knowledge online, or even at in person events too.We have a great conversation about how he got to where he is today, who inspires him in the industry, what he's succeeded and failed at, and even BLM too. Luke gives us a sneak preview into a project he's working on at the moment, amongst other things.We had a lot of fun recording this one. I hope you enjoy it too.As always, if you enjoyed this episode, please like/share/leave a rating. You can find more information on this podcast here. Podcast Twitter Page: https://twitter.com/AzeemDigiAsks  My website: https://www.iamazeemdigital.com My Twitter page: https://twitter.com/AzeemDigitalLuke's website:  https://lukecarthy.com/