Today's retail customers expect exceptional customer service and tailored solutions to their problems. Chat and voice interfaces provide retailers with new ways to interact with their customers and to provide intelligent & efficient solutions. In this session, we will build and demonstrate a ChatBot powered by Amazon AI that can autonomously guide a customer through the process of reporting an undelivered or defective item & quickly offer appropriate solutions. Learn how to redefine your customer service experience by tying together Amazon Lex, AWS Lambda and AWS DynamoDB to easily add ChatBot functionality to your retail solution.

You need a new approach to security for serverless applications. Classic approaches just don't make sense, because tools and process can only take you so far. You need a fresh look at what security means in these environments. Serverless applications let you focus on solving the problem at hand. Gone are most of the worries of traditional solutions. No more support code. No more building out infrastructure to deliver your application. This means you have to do less and get more in return. Classic operations fall by the wayside and you can scale your team in unprecedented ways. But what does this mean for security? No matter the design pattern, you're always responsible for your data, even if you're not running the underlying infrastructure. How do you make sure your data is safe and secure if you can't apply the usual set of security controls? In this session, we explore how serverless designs impact security. We look at how the right approach can modernize your security practice, streamline ops, and reduce your workload. This session introduces a step-by-step security process for serverless applications, using services like AWS WAF, IAM, Amazon CloudWatch, and others to build stronger applications. Session sponsored by Trend Micro Incorporated

Desktop and Application Streaming solutions provide the "last mile” between users and their applications and data. In this session, we will review the elements and benefits of the layered desktop image, application dependencies, and lifecycle management of desktops. Liquidware Labs, a APN partner, will showcase their toolset that helps customers deploy on AWS with ease. This deep dive on desktop image management for Amazon WorkSpaces will focus on enterprise organizations migrating to the cloud and will benefit engineers and system administrators that are new to this space as well as experienced architects with existing deployments on AWS.

Are you an experienced serverless developer who wants a handy guide to unleash the full power of serverless architectures for your production workloads? Do you have questions about whether to choose a stream or an API as your event source, or whether to have one function or many? In this talk, we discuss architectural best practices, optimizations, and handy little cheat codes to build secure, high-scale, high-performance serverless applications, using real customer scenarios to illustrate the benefits.

Many customers are using Amazon EC2 instances to run applications with high performance networking requirements. In this session, we provide an overview of Amazon EC2 network performance features—such as enhanced networking, ENA, and placement groups—and discuss how we are innovating on behalf of our customers to improve networking performance in a scalable and cost-effective manner. We share best practices and performance tips for getting the best networking performance out of your Amazon EC2 instances.

Applications running in a typical data center are static entities. But applications aren't static in the cloud. Dynamic scaling and resource allocation is the norm on AWS. Technologies such as Amazon EC2, AWS Lambda, and Auto Scaling provide flexibility in building dynamic applications and with this flexibility comes an opportunity to learn how an enterprise application functions optimally.  New Relic helps manage these applications without sacrificing simplicity.  In this session, we discuss changes in monitoring dynamic cloud resources. We'll share best practices we've learned working with New Relic customers on managing applications running in this environment to understand and optimize how they are performing. Session sponsored by New Relic

Turner Broadcasting is using the AWS Cloud to provide storage and content processing required to enable mission-critical video libraries. Turner is creating a copy of CNN's 37-year news video library in AWS to take advantage of the cost and architectural benefits of cloud storage. This project has unique requirements around retrieval times, and Turner partnered with AWS to drive specific capabilities such as those Amazon Glacier expedited and bulk retrieval options.  These cloud-based archives can enable Turner to use other cloud-based value-add services, such as AI/ML/search, and media supply chains efficiently. Turner's global content exploitation strategies call for extensive versioning of content assets required for distribution to different platforms, products, and regions.  Today, this involves complex workflows to derive multiple downstream versions. Adopting the SMPTE Interoperable Mastering Format (IMF) and cloud-based object storage, Turner will dramatically simplify these workflows by enabling cloud-based automation and elastic scalability. Hear Turner's strategy, implementation around these media workloads, and lessons learned.

Organizations around the world are facing a “data tsunami” as next-generation sensors produce enormous volumes of earth observation data. Come learn how NASA is leveraging AWS to efficiently work with data and computing resources at a massive scale. NASA is transforming its earth science EOSDIS (Earth Observing System Data Information System) program by moving data processing and archiving to the cloud. NASA anticipates that their data archives will grow from 16 PB today to over 400 PB by 2023 and 1 Exabyte by 2030. They're moving to the cloud to scale their operations for this new paradigm.

Linden Lab has spent over a decade optimizing the production operations for Second Life, an online 3D virtual world created by its users. With our new social VR platform, Sansar, we wanted to take our vision of virtual experiences to a whole new level of innovation in which AWS played a vital role. We'll dive into Sansar's AWS tech stack, an infrastructure built not only for technical robustness but also extreme scalability. We will discuss what the different use cases were between EC2 and Containers and how Lambda worked as a positive enabler for customization. Lastly, we'll cover IAM, Security Groups and VPC, which we refer collectively as the "Great Wall of Preventing Unfortunate Design Decisions.”.

Testing your mobile app is important!  In this session, learn about UI testing and how to build UI tests, then run the UI tests on a variety of mobile devices in the cloud. Learn how you can go completely device free by using devices in the cloud for your development.  Also, learn about using tools like Appium and Jenkins as part of your testing and QA process. We use PWA and native apps in this session to show the difference.