Authentic Influence
Authentic Influence
Anfernee Chansamooth
076: How to build and sell online courses ft. Tom Libelt of The Smart Brand Marketing Show
1 hour 7 minutes Posted Apr 21, 2022 at 5:38 am.
Meet Tom Libelt
Problems with relying on one channel for course promotion
Should you sell courses on Udemy?
Questions to consider before you launch a course
The #1 reason why people won’t buy your course
How to appear as an authority in your industry and sell more courses
What should you do if you’re not a super entertaining person?
The key to making webinars work for selling courses in 2022
Tom’s thoughts on Russell Brunson’s perfect webinar formula
Typical webinar attendance rates
Why the $7 trip wire strategy didn’t work for most people
Winning Strategy – Sell from results
A proven path for service providers to make money
Common gaps in online course sales funnels
Why done-with-you cohort-based programs are becoming popular
The biggest mistake with lead magnets
Tom’s recommended tool for selling your first online course
One thing Tom does for mental health
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Show notes
Do you want to learn how to build and sell online courses?
Listen to this interview with Tom Libelt of The Smart Brand Marketing, where we’ll discuss:
– Staying in business pivots, failures & mindset
– Building remote teams
– Creating marketing systems
Topics discussed:
About Tom Libelt:
Tom Libelt is the guy you call when your online course is not selling. He spends most of his time in Chiang Mai, Thailand. He is a host of The Smart Brand Marketing Show.
In the past Tom has published around 5000 Kindle books, built a successful SEO business, owned a coffee shop, a retail store, a record label, created a documentary, and released two albums with five hits on top ten Polish radio.
He likes to say that “If you can’t sell, then you’re not in business. Marketing and Sales are the backbone of a company.”
Resources:
Tom’s website
Tom’s free resources designed to help you take your course marketing to the next level
Tom Libelt’s DCBKK Bangkok 2019 talk on How to Increase Online Course Conversions
Russell Brunson’s perfect webinar script
Grant Cardone on The undercover Billionaire
David Perell’s writing course
Peter Shankman
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