Are you struggling to generate B2B leads on LinkedIn? In this episode, I reveal the game-changing "5 C's" framework for effectively generating leads on LinkedIn. Grab your free bonus resources to level up your marketing at https://theauthenticmarketer.com/podcastgift/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/authenticinfluence/message

You've probably heard of virtual assistants, but what's it actually like to work as one?    Working as a virtual assistant can be a great way to make money from home, but it's not for everyone. Find out if this type of work is right for you in this interview with our super VA Janine Cabato.   Janine shares her journey of leaving her job in hospitality and becoming a successful virtual assistant.  Topics discussed: Introducing Janine Cabato What Janine was doing in her past career/life What led her to transition to her current career/life What did she find most challenging about the transition What Janine loves most about her current work What other benefits have she gained since changing careers/lifestyle What's been her top 3 lessons so far since the transition What advice she might offer to someone thinking about doing the type of work she does What's one thing she wish she'd known before her transition What's one thing that she does for mental health and wellbeing Janine's top 3 highlights working with SCM Final thoughts or words of inspiration Resources:   The Growth Hub Join our upcoming B2B Podcast Party to learn awesome content tips, connect with cool businesses, and pitch your business on our podcast. Register now. Be a guest on Authentic Influence & get a free 30-min content audit with expert advice on how to get more traffic and leads for your business. Apply today. Connect with me: - Join the Authentic Influence community: https://www.simplecreativemarketing.com/community/ - Subscribe to my newsletter: https://anferneec.com/newsletter - Grab my free case study guide: http://simplecreativemarketing.com/caseStudyGuide - Want free coaching? Submit your question: https://anchor.fm/authenticinfluence/message #authenticinfluence #b2b #podcast --- Send in a voice message: https://podcasters.spotify.com/pod/show/authenticinfluence/message

Do you want to learn how to create some fast-cash wins with your business? In this episode with Jennie Wright and Alyson Lex of System to Thrive, we discuss: 00:00 Introducing Jennie Wright & Alyson Lex 04:07 Jennie & Alyson’s key philosophy & approach to marketing & sales 08:01 What’s holding business owners back from generating real results in their business? 22:00 ​Do you need a super huge, complicated funnel in order to be successful? 28:00 ​The difference between a launch and a sales funnel 34:00 Why some business owners struggle to generate leads from their email list ​37:00 How to nurture your list the RIGHT way to lead them to a sale 43:00 Lessons from publishing over 150 podcast episodes 44:40 What Jennie & Alyson do for mental health About Jennie Wright and Alyson Lex: Jennie & Alyson are two industry experts and best friends who have joined forces to be the change they want to see in the marketing world. Resources: System To Thrive podcast Jennie Wright on LinkedIn Alyson Lex on Linkedin Join our upcoming B2B Podcast Party to learn awesome content tips, connect with cool businesses, and pitch your business on our podcast. Register now. Be a guest on Authentic Influence & get a free 30-min content audit with expert advice on how to get more traffic and leads for your business. Apply today. Connect with me: - Join the Authentic Influence community: https://www.simplecreativemarketing.com/community/ - Subscribe to my newsletter: https://anferneec.com/newsletter - Grab my free case study guide: http://simplecreativemarketing.com/caseStudyGuide - Want free coaching? Submit your question: https://anchor.fm/authenticinfluence/message #authenticinfluence #b2b #podcast --- Send in a voice message: https://podcasters.spotify.com/pod/show/authenticinfluence/message

In this episode, we share a recording of a live Q&A session from our May B2B Podcast Party where Elle Kersey, founder of luxemaverick.com, asks "how do I create a content strategy for my healthcare consulting business?".    Resources:  5 reasons why using a content strategy will make your marketing more effective Register for our next Podcast Party  Write content faster and easier. Grab your free 10,000 word trial of Jasper  Be a guest on Authentic Influence & get a free 30-min content audit with expert advice on how to get more traffic and leads for your business. Apply today. Connect with me: Join the Authentic Influence community: https://www.simplecreativemarketing.com/community/ Subscribe to my newsletter: https://anferneec.com/newsletter Grab my free case study guide: http://simplecreativemarketing.com/caseStudyGuide Want free coaching? Submit your question: https://anchor.fm/authenticinfluence/message --- Send in a voice message: https://podcasters.spotify.com/pod/show/authenticinfluence/message

What's the value of blogging and why would a business want to invest in having content created for their blog?  This question was submitted by Stevie V Brown from TheChangeStarter.com during our recent B2B Podcast Party. Stevie asked this question from the perspective of a marketing consultant helping her clients, but my response will be relevant to you even if you run your own business.     Resources:  Register for our next Podcast Party  Write content faster and easier. Grab your free 10,000 word trial of Jasper  Be a guest on Authentic Influence & get a free 30-min content audit with expert advice on how to get more traffic and leads for your business. Apply today. Connect with me: Join the Authentic Influence community: https://www.simplecreativemarketing.com/community/ Subscribe to my newsletter: https://anferneec.com/newsletter Grab my free case study guide: http://simplecreativemarketing.com/caseStudyGuide Want free coaching? Submit your question: https://anchor.fm/authenticinfluence/message --- Send in a voice message: https://podcasters.spotify.com/pod/show/authenticinfluence/message

You're a property buyers agent, and you want more leads. But where do you start?      It can be tough to know where to focus your marketing efforts when there are so many options available. And it's easy to waste time on activities that don't actually produce results.      In this podcast, we'll share three tips for generating more leads as a property buyers agent. We'll talk about how to use Facebook, LinkedIn, and podcasts effectively to reach potential clients.     This is a recording of a live coaching call with Sanders Muleya, Managing Director and Founder of MSISA Property and Consulting Agents. Sanders helps Australian medical professionals like nurses to build wealth through property. What we discussed: [00:00] Introducing Sanders Muleya [05:30] How a book launch has helped Sanders to achieve a special goal [09:17] Current marketing challenges and goals [12:30] How to find & connect with leads on Linkedin [24:43] Using an email welcome series to turn leads to clients [25:10] Tips for repurposing existing content for your welcome series [29:18] How to find guest podcast opportunities [41:16] How to leverage a book to generate leads Resources: MSISA Property and Consulting Agents  10X Property System ebook  Sanders Muleya LinkedIn  Connect with me: Join the Authentic Influence community: https://www.simplecreativemarketing.com/community/ Subscribe to my newsletter: https://anferneec.com/newsletter Grab my free case study guide: http://simplecreativemarketing.com/caseStudyGuide Want free coaching? Submit your question: https://anchor.fm/authenticinfluence/message --- Send in a voice message: https://podcasters.spotify.com/pod/show/authenticinfluence/message

Sometimes we can feel like our business is failing. We may be working hard, but things just don't seem to be going our way. In this episode, I share my personal experience with failure and some thoughts on what to do if you're experiencing similar feelings.    Resources: Dr. John Demartini's Value Determination Process - it's a free 13-Step Quiz to uncover your highest Priorities. Understanding North and South nodes in Astrology Get your free Human Design chart Connect with me: - Join the Authentic Influence community: https://www.simplecreativemarketing.com/community/ - Subscribe to my newsletter: https://anferneec.com/newsletter - Grab my free case study guide: http://simplecreativemarketing.com/caseStudyGuide - Want free coaching? Submit your question: https://anchor.fm/authenticinfluence/message #authenticinfluence #b2b #podcast --- Send in a voice message: https://podcasters.spotify.com/pod/show/authenticinfluence/message

Want to learn how to craft a compelling landing page for your offer, or optimize an existing landing page?  In this episode, we'll show you how.  This episode was recorded live as part of our monthly B2B Podcast Party.  Topics discussed:  [00:00] B2B Podcast Party welcome  [05:54] 5 Essential Elements of a High-Converting Landing Page  [21:45] High-converting landing page design  [24:18] When to use multiple CTAs on landing pages  [26:00] How healthcare companies can share social proof  [40:30] B2B Speed networking: 60-second pitches  [52:14] How to identify referral partners for your business  Resources:  – Get a free 10,000 word trial of Jasper AI software and write your marketing copy faster  – 5 reasons why using a content strategy will make your marketing more effective – The 5 Essential Elements of a Winning Landing Page – Join our next podcast party – Apply for a free 30-min content coaching session on the podcast  Guests: Ericka Bates Elle Kersey Stevie V Brown Connect with me: - Join the Authentic Influence community: https://www.simplecreativemarketing.com/community/ - Subscribe to my newsletter: https://anferneec.com/newsletter - Grab my free case study guide: http://simplecreativemarketing.com/caseStudyGuide - Want free coaching? Submit your question: https://anchor.fm/authenticinfluence/message #authenticinfluence #b2b #podcast --- Send in a voice message: https://podcasters.spotify.com/pod/show/authenticinfluence/message

Do you want to learn how to implement the 80/20 principle of online course funnels in all aspects of the business? Watch this interview with John Ainsworth of Data Driven Marketing, where we’ll discuss: – How to increase the number of email subscribers from existing traffic – The 80/20 of online course funnels – what gives the best results quickest – How did John get into building funnels for online course businesses? Topics discussed: 00:00  Meet John Ainsworth 08:10  Where course creators fail with marketing 11:45   3 areas where course creators are losing money 12:17  2 ways to Increase revenue per sale 18:13  The power of upsells & the ideal discount range 22:54  How to make more sales through your email list 24:33  How do you create a good email promotion? 25:12  6-part email sequence to increase sales 31:54  3 easy ways to increase email subscribers from existing traffic 41:39  What’s the best tech stack for selling online courses? 45:00  How Data Driven Marketing uses case studies to sell 51:16  John Ainsworth’s recommended resources for marketers 53:30  John Ainsworth’s mental health practice About John Ainsworth: John Ainsworth is the CEO and founder of Data Driven Marketing. They help online course creators increase revenue by 4.86x on average. With 20 years experience in building funnels and a degree in Mathematics, John has conducted extensive data analysis of hundreds of millions dollars of online business to create the field of Strategic Funnel Optimisation. Data Driven Marketing has proven this process by helping dozens of online course creators 2x – 5x their revenue, and directly drives several million a year in revenue. He’s a guest lecturer at Greenwich Business school and has been featured on Forbes. Resources: Data Driven Marketing website Get a free personalised report to increase your course sales How To Double Your Online Business Revenue In 3 Months Dotcom Secrets: The Underground Playbook for Growing Your Company Online with Sales Funnels by Russell Brunson Perfect Webinar by Russell Brunson Be a guest on Authentic Influence & get a free 30-min content audit with expert advice on how to get more traffic and leads for your business. Apply today. Connect with me: - Join the Authentic Influence community: https://www.simplecreativemarketing.com/community/ - Subscribe to my newsletter: https://anferneec.com/newsletter - Grab my free case study guide: http://simplecreativemarketing.com/caseStudyGuide - Want free coaching? Submit your question: https://anchor.fm/authenticinfluence/message #authenticinfluence #b2b #podcast --- Send in a voice message: https://podcasters.spotify.com/pod/show/authenticinfluence/message

Want to get better engagement and sales from your email list? In this episode, Anfernee Chansamooth shares the benefits of email segmentation and how you can use ConvertKit to segment your audience. Get started for free with ConvertKit https://simplecreativemarketing.com/CK Topics discussed: 00:00 Welcome 02:22 5 benefits of segmenting your email database 07:59 3 Types of Segmentation 11:49 2 Ways to Segment Your Email List 18:40 ConvertKit demo: Live walk-through of how to segment your email audience 38:12 How to send an email to a specific segment in ConvertKit 41:35 ConvertKit pricing options Resources: Get started for free with ConvertKit Mailchimp vs Convertkit – Which email marketing software is better? Be a guest on Authentic Influence & get a free 30-min content audit with expert advice on how to get more traffic and leads for your business. Apply today. Join our upcoming B2B Podcast Party to learn awesome content tips, connect with cool businesses, and pitch your business on our podcast. Register now. Connect with me: - Join the Authentic Influence community: https://www.simplecreativemarketing.com/community/ - Subscribe to my newsletter: https://anferneec.com/newsletter - Grab my free case study guide: http://simplecreativemarketing.com/caseStudyGuide - Want free coaching? Submit your question: https://anchor.fm/authenticinfluence/message #authenticinfluence #b2b #podcast --- Send in a voice message: https://podcasters.spotify.com/pod/show/authenticinfluence/message