Coming Up1:06 Intro3:06 Platform Convenience Fees9:19 India’s Consumption Appetite13:28 The Global Picture: Comparisons with US and China16:48 The Future of Platform/Convenience Fees22:30 NPCI Data on UPI Payments28:00 Indian Content by Language Share 30:45 South Indian Languages 36:14 State-Wise GDP & Purchasing Power39:57 Opportunities vis a vis Regional Content 43:29 Brand Insights & Success Stories for Vernacular Content47:09 Reading vs Speaking Vernacular Language49:48 OTT & Regional ContentCharts referred to in the episode-Platform fee: https://gamma.app/docs/Convenience-Platform-Fee-Analysis-Asymmetric-j3yt4mlgtpk19k4?mode=docRise of Regional Content: https://drive.google.com/file/d/1iNKXGBkqXeHauCVN6qdQSGDlgx_Mh6XY/view?usp=drive_linkFollow us on:Instagram: https://www.instagram.com/theasymmetriccrew/X: https://x.com/ASYMMETRICCREWLinkedIn: https://www.linkedin.com/company/theasymmetriccrew/