Show notes
In this episode of the ASOM Pod hosts John Roman (CEO of BattlBox), Amer Grozdanic (CEO of Praella), Bryan McDonald (Director of eCommerce at Oma's Pride), and Jimmy Kim (CEO of eCom Email Marketer & Founder of Sendlane) take a deep dive into the evolving world of sales, breaking down why the traditional hard-sell approach is fading and why consultative selling is the future. They emphasize the critical role of human connection, proper sales education, and the dangers of over-relying on automation and AI. The conversation explores how modern sales practices have become too dependent on technology, often at the cost of personalized engagement and effective communication. What You’ll Learn: Why consultative selling outperforms hard selling in today’s market The risks of over-automation and how to bring human connection back to sales Effective strategies for LinkedIn sales engagement and cold outreach The role of AI in sales—where it helps and where it hurts Key takeaways from Hundred Million Dollar Offers on pricing and value positioningThis episode is a must-listen for sales professionals, marketers, and business leaders looking to refine their sales approach and stay ahead in an evolving landscape. Tune in for actionable strategies, expert insights, and a few spicy takes on modern sales trends!_______Big shoutout to our sponsors who make this podcast possible!Omnisend — With 125,000+ eCommerce merchants, Omnisend is the all-in-one email & SMS marketing platform built to deliver seamless, personalized experiences with ease. Learn more at https://www.omnisend.com/Nacelle — Transform your eCommerce store with AI-powered product recommendations that understand your customers’ actual behaviors, not just their purchases. Learn more at https://www.nacelle.comWorkspace6 — The best community for 7, 8 & 9 figure+ eCommerce operators. Why struggle alone? Other founders have already solved your biggest challenges. Learn more at https://www.workspace6.io ____________Follow Jimmy Kim at: X: https://www.twitter.com/yojimmykim Linkedin: https://www.linkedin.com/in/yojimmykimIG: https://www.instagram.com/@yojimmykim Tik Tok: https://www.tiktok.com/@yojimmykimFollow Bryan MacDonald at:X: https://www.twitter.com/bryanomasprideLinkedIn: https://www.linkedin.com/in/bryan-macdonald-ctIG: https://www.instagram.com/@anythingbutasaladTik Tok: https://www.tiktok.com/@anythingbutasaladFollow John Roman at: X: https://www.twitter.com/@JohnMRomanLinkedin: https://www.linkedin.com/in/john-roman/IG: https://www.instagram.com/@johnnyromesTik Tok: https://www.tiktok.com/@johnmromanFollow Amer Grozdanic at: X: https://www.twitter.com/@AmerGrozdanicLinkedin: https://www.linkedin.com/in/amer-grozdanicIG: https://www.instagram.com/@amergrozdanicTik Tok: https://www.tiktok.com/@amergrozdanicContact us at [email protected] for sponsorships, appearance requests, interviews, or general information!