Apptivate: App Marketing Explained
Apptivate: App Marketing Explained
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How AI is reshaping trip discovery at booking.com – Jyoti Pannu (Booking.com)
32 minutes Posted Jan 28, 2026 at 6:00 am.
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Show notes
Jyoti Pannu, Product Manager at Booking.com, shares how AI is transforming the way travelers discover, plan, and book their next adventure. From AI trip planners that surface new possibilities to the integration of GenAI and ChatGPT into the core product, Jyoti explains why travel discovery is moving beyond simple search, how user intent is now mapped through nuanced signals, and what the rise of LLMs means for attribution, retention, and the future of app UX. She also dives into cross-vertical product lessons, balancing novelty and personalization, and offers advice for elevating women in product management.