In this episode we discuss the power of Social Commerce with Arup Ghose from Bazaarvoice. We touch on key KPI metrics and examples of those brands doing it really well.

In this episode Sophie Abrahamsson, President of Americas at Bambuser, talks us through why Brands and Retailers should be considering Video Commerce as part of their customer journey. Bambuser provides the world’s leading Video Commerce technology to drives sales and customer engagement, used by some of the biggest brands and retailers in the world such as Bloomingdale’s, LVMH, Clarins, and QVC. Sophie has over a decade of experience leading digital marketing and eCommerce strategies for major international retailers and brands including H&M Group, & Other Stories, and Luisaviaroma. In this episode she provides fascinating insight from her experience as both a digital marketing professional and video commerce solution provider.

In this episode Amy Harman, Head of Customer Marketing at Hotel Chocolat takes us through the journey of app personalisation and driving loyalty across channels. Brought to you in association with Ometria.

In this episodes we hear Helen Slaven, poq CRO in conversation with Sally Minto, Digital Director at Revolution Beauty, Matt Louth, IT Director at Hobbycraft and John Hackett CEO at Arena Flowers.The conversations were taken from poq's recent flagship event in London, Apprising 2023: Mobile to the Max, where the guests were asked, amongst other things, why now for App.

In this special episode we caught up with Jenna Flateman Posner, Chief Digital officer at SNIPES, the global sneaker and streetwear retailer. Pre the NRF Retail's Big Show, we were lucky to get a chance to ask Jenna about the SNIPES App Purpose and dig quite deep into retail and tech vendor partnerships.

In this episode we are joined by Jay Johnston, poq CEO and Helen Slaven, poq CRO where we discuss the case for apps for retailers. Why do not all retailers have a shopping App yet? What are some of the cool things that retailers are doing with Apps at the moment? How does the metaverse fit in to an App strategy? Do you remember the sound a modem used to make? These are just some of the things discussed in this, the first episode of Apprising, the Poqcast.