Have you ever wondered what makes something or someone popular? Or how something becomes so ubiquitous it penetrates our zeitgeist just by hearing about them through our friends or the media we consume? What makes pop culture ‘POP!’? If you’re like me, an anti-pop consumer, you may have a natural aversion to things being overly-hyped. But what if we leaned in to them and force ourselves to see them with objective eyes, or ears? I’m Mela, a podcast producer and now host of ANTI-POP a new podcast about all the things I have purposefully avoided in culture, and I want to know what all the hype is about. Listen to ANTI-POP on Apple Podcast, Spotify or your favourite podcast player every Tuesday. See you next Tuesday!