analucianovak
analucianovak
Ana Lucia Novak Social Media
Social Media, Online Marketing is in a constant state of influx - so I want to help shorten your learning cycle, understand big picture and provide you insight, blueprint, How to's to establish a successful strategy and implementation plan. We will share Wordpress for creating an optimized Website and Blogging platform; social media strategies, best practices, and tactics; tools to help manage your time, analyze your efforts, grow your communities, increase web traffic, enhance online presence. We are here to help you!
Week 4: Presentation on Designing Microsites with Eileen Burick
We are doing an educational series on microsites, which are often mistaken for landing pages. Over the next four weeks, Eileen Burick, President and Creative Maven of Burick Communication Design will share her expertise on the following topics: 1. Definition of a targeted, singe-theme microsite marketing platform; Best practices and mistakes to avoid when creating a microsite 2. Differences between a microsite and landing page; When should you use a landing page and when do you need a microsite?  3. Benefits of a microsite; Characteristics of a microsite & principles of microsite design 4. When should I use a microsite for my brand's multi-channel marketing campaign? Case studies and Results According to an article in Website Magazine, Single-page site design — a hybrid of sorts, between a Microsite and a Landing Page -- is among 2013’s hottest trends, and for good reason. 2014 will only accelerate this trend — save the date for Tuesday, November 12,19, 26 and December 3 from 2:00-2:30pm PST See more at: http://www.websitemagazine.com/content/blogs/issues-pro/pages/ess
Dec 10, 2013
34 min
Week 3: Characteristics of a #Microsite with Eileen Burick, Burick Communication
We are doing an educational series on microsites, which are often mistaken for landing pages. Over the next four weeks, Eileen Burick, President and Creative Maven of Burick Communication Design will share her expertise on the following topics: 1. Definition of a targeted, singe-theme microsite marketing platform; Best practices and mistakes to avoid when creating a microsite 2. Differences between a microsite and landing page; When should you use a landing page and when do you need a microsite?  3. Benefits of a microsite; Characteristics of a microsite & principles of microsite design 4. When should I use a microsite for my brand's multi-channel marketing campaign? Case studies and Results According to an article in Website Magazine, Single-page site design — a hybrid of sorts, between a Microsite and a Landing Page -- is among 2013’s hottest trends, and for good reason. 2014 will only accelerate this trend — save the date for Tuesday, November 12,19, 26 and December 3 from 2:00-2:30pm PST See more at: http://www.websitemagazine.com/content/blogs/issues-pro/pages/essential-rules-of-single-page-site-design.aspx
Dec 3, 2013
26 min
Week 2 - Microsite Series with Eileen Burick, Burick Communication Design
We are doing an educational series on microsites, which are often mistaken for landing pages. Over the next four weeks, Eileen Burick, President and Creative Maven of Burick Communication Design will share her expertise on the following topics: 1. Definition of a targeted, singe-theme microsite marketing platform; Best practices and mistakes to avoid when creating a microsite 2. Differences between a microsite and landing page; When should you use a landing page and when do you need a microsite?  3. Benefits of a microsite; Characteristics of a microsite & principles of microsite design 4. When should I use a microsite for my brand's multi-channel marketing campaign? Case studies and Results According to an article in Website Magazine, Single-page site design — a hybrid of sorts, between a Microsite and a Landing Page -- is among 2013’s hottest trends, and for good reason. 2014 will only accelerate this trend — save the date for Tuesday, November 12,19, 26 and December 3 from 2:00-2:30pm PST See more at: http://www.websitemagazine.com/content/blogs/issues-pro/pages/essential-rules-of-single-page-site
Nov 19, 2013
24 min
Week 1: Microsite Series with Eileen Burick, Burick Communication Design
We are doing an educational series on microsites, which are often mistaken for landing pages. Over the next four weeks, Eileen Burick, President and Creative Maven of Burick Communication Design will share her expertise on the following topics: 1. Definition of a targeted, singe-theme microsite marketing platform; Best practices and mistakes to avoid when creating a microsite 2. Differences between a microsite and landing page; When should you use a landing page and when do you need a microsite?  3. Benefits of a microsite; Characteristics of a microsite & principles of microsite design 4. When should I use a microsite for my brand's multi-channel marketing campaign? Case studies and Results According to an article in Website Magazine, Single-page site design — a hybrid of sorts, between a Microsite and a Landing Page -- is among 2013’s hottest trends, and for good reason. 2014 will only accelerate this trend — save the date for Tuesday, November 12,19, 26 and December 3 from 2:00-2:30pm PST See more at: http://www.websitemagazine.com/content/blogs/issues-pro/pages/essential-rules-of-single-page-site-design.aspx
Nov 12, 2013
33 min
Linkedin Diva Lori Ruff,Carol Smith CEO: Profit by Linkedin
Company: Profit by Social Media Focus: Profit by LinkedIn Web: Profit by Social Media Partners:Carol Smith, CEO and Lori Ruff, LinkedIn Diva Bio's: http://profitbylinkedin.com/principal-bios We will be discussing the skills, experience, traits necessary to hire the right type of social media professional plus Loriand Carol will be sharing exciting news on their mastermind targeting specific markets: Mastermind for Executives & Entrepreneurs Mastermind LinkedIn Pro Exclusive C Suite Mastermind LinkedIn Power Thrust Mastermind LinkedIn Executive Network Marketeers
Oct 27, 2011
58 min
Anne Martin:Reinventing Yourself To Thrive in Today's World
Throughout her life, Anne Martin has served as a model of reinvention to many people.  In 1993, she decided, after fifteen years of practice, that a legal career no longer fit her definition of a successful, purpose filled life. After exploring numerous possibilities, she concluded that a home based business with Mary Kay Cosmetics offered the flexibility, income potential, fulfillment that she was seeking.  Her transition from law to lipstick has been featured in numerous publications, including the book, Inspiring Entrepreneurs, which she co-authored.  She has spoken on career transition and life reinvention at numerous retreats and workshops.  Anne has continued to reinvent herself, her business and her lifestyle through life transitions, market conditions and a recent relocation from Pennsylvania to San Francisco.  As a speaker, writer and certified Master Dream Coach® and Reinvention Specialist, she teaches that mastering the art of reinvention is essential to thrive in a rapidly changing world.  Her mission is to inspire others to   adopt a reinventor’s mindset that views challenge and transition as invitations to explore new possibilities and craft innovative new ways to live, work, and contribute to the world.  She is offering a one-day workshop on September 24 in the Bay Area to invite women to take their fist steps toward reinventing their lives. Please visit www.reinventbythesea.com for additional information. http://lawtolipstick.com/about-anne/
Sep 16, 2011
1 hr 1 min
7 Essential Systems for Profitable Productivity
Joshua Zerkel is the founder of Custom Living Solutions; former president of NAPO-SFBA and is a Certified Professional Organizer. He is also a recognized SF Green Business owner.  Joshua will be sharing with us the 7 Essential Systems for Profitable Productivity. He will cover Planning, Pruning & Editing, Space, Paper, Technology, Time and Maintenance, as well as sharing common mistakes people make when trying to organize their home/business office. You can learn more about Joshua by visiting his website www.customlivingsolutions.com; [email protected] and follow him on Twitter under JoshuaZerkel, clsorganizing, and clsproductivity RECEIVE 50% off the Profitable Productivity System, enter AnaLucia in the coupon code box upon check out
Sep 8, 2011
54 min
King Brown Partners: Business Strategy Research & Analytics
Hal King, Founder, Business Strategist with a BA at Stanford University and MBA, Harvard Business School Jon Wells, award winning designer,designer, writer, filmmaker and insightful brand strategist  Hal is KBP’s founder and, not coincidentally, its chief analyst. He has an uncanny ability to see patterns in mounds of otherwise undifferentiated data, making sense out of disorder, insight out of chaos. Founded in 1992, King, Brown & Partners (KB&P) provides custom market research and marketing consulting services for clients in the technology, retail, pharmaceuticals, financial services and entertainment industries. The company's research and advice helps clients identify key customers, develop products, and build effective marketing campaigns. KB&P offers qualitative and quantitative research utilizing focus groups, in-depth interviews, and surveys as well as providing analysis of the results using such techniques as segmentation, perceptual mapping, predictive modeling, and regression. Clients have included Google, PG&E, AT&T, BMW, Autodesk, FedEx, NIKE, and Wells Fargo. http://www.kingbrown.com/
Aug 25, 2011
58 min
Project the Power of Your Image Today with Ginny Baldridge
become more secure, calm, confident and prepared for things outside of your control-inspires trust confidence.
Jul 21, 2011
1 hr 2 min
Debby Dowling Effortless Bridal Marketing Strategies
Debby Dowling is the creator of Wedding Pro Newsletter, a biweekly newsletter and social media tool that geared toward wedding professionals. Wedding Pro Newsletter automates the marketing process so that the professionals can attract more brides, earn more money, and have more freedom... even if they don’t know a thing about marketing. With over 20 years of marketing experience, Debby teaches others how to make use of their time effectively and how to pick and stick with the perfect marketing strategy.   If effective time management and marketing is not a hot topic for many small business owners, I don't know what is. I think your listeners would enjoy hearing from Debby.   She also just launched her Effortless Bridal Marketing product which allows bridal vendors to effectively attract more brides online. Blog: http://www.debbydowling.com"Nine Ways to Improve Your Marketing… and Make More Money in 2011"
Jun 30, 2011
1 hr 2 min
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