Dr. Todd Osborne (“Dr. Oz”) and Dr. Zach Wilson discuss the pros and cons of chiropractors selling nutritional supplements in their practices. Dr. Zach argues that nutrition is an essential component of healing, citing that historical diseases like scurvy and rickets were cured by addressing nutrient deficiencies. They agree that offering supplements is a responsibility, […] The post S4 E17: Should Chiropractors Sell Supplements? appeared first on Chiropractic Marketing, Management, and Coaching.

Dr. Bill Kriva and Dr. Rick Barrows discuss how to cope with life’s significant challenges, both personal and professional, by shifting one’s perspective to one of gratitude and praise. Dr. Kriva shares his personal story of feeling burned out and despondent while dealing with his parents’ dementia, his daughter’s severe anxiety, and a demanding chiropractic […] The post S4 E16: Importance of Faith appeared first on Chiropractic Marketing, Management, and Coaching.

Christie Owen Irwin sits down with Melissa Asher, a massage therapist who operates her own business within a chiropractic practice. Melissa, who started as a chiropractic assistant, explains that she became a massage therapist to work in tandem with chiropractic care, helping to relax fascia and muscles and aid the movement of subluxations that aren’t […] The post S4 E15: Massage Therapy appeared first on Chiropractic Marketing, Management, and Coaching.

Dr. Zach Wilson and Dr. Justin Ford discuss the common issue of burnout in chiropractic practice. They define burnout as a feeling of falling out of love with your profession, patients, and even family, often stemming from a lack of gratitude. The core problem, they explain, is constantly pouring into others without refilling your own […] The post S4 E14: Burnout appeared first on Chiropractic Marketing, Management, and Coaching.

Dr. Bill Kriva and Dr. John Lay discuss the critical importance of understanding chiropractic history for both seasoned practitioners and new graduates. They delve into the challenging early days of the profession, highlighting how D.D. and B.J. Palmer navigated a healthcare landscape dominated by the American Medical Association (AMA), which actively sought to monopolize medical […] The post S4 E13: Chiropractic History appeared first on Chiropractic Marketing, Management, and Coaching.

Dr. Bill Kriva and Dr. Tara Horrell discuss the profound importance of chiropractic philosophy for success in practice. Dr. Kriva recounts a telling observation from a real estate developer: chiropractors with a strong philosophical understanding are significantly more successful. They lament the decline of philosophical teaching in chiropractic schools, noting that only a handful of […] The post S4 E12: Chiropractic Philosophy appeared first on Chiropractic Marketing, Management, and Coaching.

In this episode of the Chiropractic Podcast, Tom sits down with Daniel Carroll of Secret Crowds Marketing Agency to dissect the often-misunderstood world of chiropractic marketing. While many chiropractors focus solely on acquiring new patients, Tom and Daniel emphasize a more sustainable approach: nurturing leads, building strong community ties, and fostering patient longevity to create […] The post S4 E11: Marketing Leads appeared first on Chiropractic Marketing, Management, and Coaching.

AI for Chiropractors: Optimizing Practice Management & Growth In this compelling episode of the Chiropractic Podcast, Tom sits down with special guest Jake Press of Press Purpose AI, a visionary in leveraging artificial intelligence for business acceleration. Jake, deeply passionate about chiropractic care due to its profound impact on his own life, shares how AI […] The post S4 E10: AI for Chiropractors appeared first on Chiropractic Marketing, Management, and Coaching.

The CA Advantage: How to Hire, Train & Build a Thriving Chiropractic Team In this episode, CA coach and office manager Jan Tresse joins Christie Owen Irwin to discuss what it really takes to build and lead a strong chiropractic team. From hiring with purpose to developing staff through intentional training, they share practical insights […] The post S4 E9: The CA Advantage appeared first on Chiropractic Marketing, Management, and Coaching.