] Using the wrong name in an email. Double check names in your CRM![4:00] What to do if you forget someone's name[4:48] FAEM Pro Services Sponsorship[6:10] Kai Talley Introducation[7:45] Growing up in Aloha, Oregon[10:35] The story of Lumber Lax [12:05] Kai talks about the buy one give one program and giving back[14:30] Sending gear all over the world[16:10] Getting people to buy on emotion[17:52] Product lines and testing[19:15] Kai talks about partnering with Major League Lacrosse[25:00] Equality for Lacrosse Kai’s impact[27:00] Kyle talks about the RPK Fund and lowering the barriers of entry to lacrosse in the Hillsboro, OR community. [31:34] School, work, and life balance. Successful mindset. [35:00] How to keep moving when you lose motivation[38:30] What have you learned from your failures with Lumber Lax? [41:30] Using brand ambassadors to keep Lumber Lax growing[42:30] Kai gives advice to young entrepreneurs. [46:40] You are never too young or too old to start a business![47:45] Where can we find Lumber Lax and Kai on the web?Social Links-------------------------*Where Can You Find Us? *Website: www.againstallaverage.comYoutube: https://www.youtube.com/channel/UCuMcGqduDz9E2mBU5TiH36AFacebook: fb.me/AgainstAllAverageInstagram: (https://instagram.com/againstallaverage