Show notes
COVID is old news, but the future of data-driven marketing is not. Join Jennifer
Miller and Chioke Armstrong-Malloy as they consult Lisa Bialecki, Vice President of StrategicCommunications & Demand Generation at the Rust-Oleum Corporation, to ‘paint’ a picture ofhow a 102 year-old painting brand is modernizing its marketing strategy to strike an emotionalconnection through a customer’s buying journey
