Today's A:360 discusses why it is highly recommended that most organizations take an iterative, phased approach to developing their analytics solution.

A:360 Podcast #16 - Measuring Analytics ROI

The Knowlton Group's A:360 Podcast series is your top resource for short and concise analytics information.  Each podcast will be less than the length of a song.  Designed for the busy executive in mind, each podcast will provide you with valuable, immediately actionable information that takes only a few minutes out of your day.