Welcome to the second of seven short episodes with globally respected business leader, Ian Morrice. In this the latest interview episode with Tony Huxley, from Trabr's A Building Conversation, the former MD of Europe's home improvement behemoth B&Q, former head of NZ retail powerhouse The Warehouse Group and more recently CEO of Metcash here in Australia (owner of brands like Mitre10 and Home Timber & Hardware), we hear of how building materials and DIY retailers globally have been stepping up and changing to meet the evolving needs and expectations of consumers and their ever growing trade clientele. But now the building materials space can't simply evolve, it has to change to ensure convenience truly is optimised for trade and builder clients to help them reduce inefficiencies and contribute to their ability to lift productivity and how, when it's all said and done, relationships underscore the success of so many brands in this home improvement and building space. But it's a space where, with two discrete audiences, consumers and trades - catering to both is in itself a unique challenge as their needs are entirely different. Fascinating stuff, enjoy!