The 68 Hats principle comes from when you start a business with a hat of expertise. You soon realise that there are 67 other hats of expertise you are expected to wear to run and grow your business. You don’t even own half of them, some really make your head hurt and a few make you look like a right idiot.
Sep 29, 2021
2 min
The 68 Hats principle comes from when you start a business with a hat of expertise. You soon realise that there are 67 other hats of expertise you are expected to wear to run and grow your business. You don’t even own half of them, some really make your head hurt and a few make you look like a right muppet.
Sep 29, 2021
2 min
Is getting the pricing right for a small business am inevitable mixture of ‘finger in the air’, ‘someone once told me I was too expensive’ and ‘that looks about right’ Or is there really a simpler way to create pricing that works for your business?68 Hats guest Mark Peacock from pricemaker.co.uk explains how we can achieve "the price is right"
Sep 29, 2021
39 min
Does the thought of a sales conversation make you excited about the opportunity that awaits, or fill you with utter dread? And is sales really such a dark art? 68 Hats guest Simon Tucker, sales expert and owner of Profitable Conversations, explains why we shouldn't be wary.He has helped businesses improve the sales conversation and make more sales so knows his "onions."
Sep 21, 2021
34 min
If running your business, or charity, requires you to have many areas of extraneous expertise, to wear 67 hats in addition to the one that fits you best, the 68 Hats podcast series should be worth a listen.
Aug 9, 2021
5 min