
Show 018 - Selling in the Chaos
Guest Host: Patrick McFadden of Indispensable Marketing
Start with making 2 lists: hyperconservative and hyperaggressive.
Hyperconservative - what is still working, what is still generating revenue?
Hyperagressive - what small actions can I take immediately, Look at what you sell/service, how you sell/service, whom you sell to or service, build on what skills and capacities you have to do new things.
Apr 10, 2020
27 min

Show 018 - Selling in the Chaos
Guest Host: Patrick McFadden of Indispensable Marketing
Start with making 2 lists: hyperconservative and hyperaggressive.
Hyperconservative - what is still working, what is still generating revenue?
Hyperagressive - what small actions can I take immediately, Look at what you sell/service, how you sell/service, whom you sell to or service, build on what skills and capacities you have to do new things.
Apr 10, 2020
26 min

The Selling Stages to Attract The Willing & Solve Their Problems - by Phone with Potential Customers.
Target
Surround
Close
PLUS Top 5% metrics
Apr 3, 2020
28 min

The Selling Stages to Attract The Willing & Solve Their Problems - by Phone with Potential Customers.
Target
Surround
Close
PLUS Top 5% metrics
Apr 3, 2020
25 min

The second third of the show was a discussion on sales techniques in this environment with John Richards of the Barter Authority and we closed with covering the main issues in the show notes.
Mar 28, 2020
27 min

The first 3rd of the show featured the "Rogues Gallery of Thought Leaders", an article and show we did in September of last year. We covered the concept of fragile by Nassim Taleb to describe where many small businesses find themselves today.
The second third of the show was a discussion on sales techniques in this environment with John Richards of the Barter Authority.
Mar 28, 2020
27 min
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