Building 0 to 1 and The Story Behind Figma Slides | Mihika Kapoor (Figma) from Behind the Craft

Building 0 to 1 and The Story Behind Figma Slides | Mihika Kapoor (Figma)

55 minutes Posted Aug 18, 2024 at 1:00 pm.

) What it really takes to build 0-1

) How Figma Slides came from Figma and Figjam

) Convincing other PMs that this was an idea worth pursuing

) Talking gets nowhere, here's what works instead

) How designers can get PM buy-in for their ideas

) Breaking all the rules for product development

) Getting leadership buy-in on your vision

) Aligning a 0-1 product with company goals

) Find your "first follower" to build your 0-1 team

) The hardest thing about building Figma Slides

) 4 rules for anyone building new products

) Be careful about setting goals for 0-1 products

) Why Mihika doesn't write PRDs

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Show notes

My guest today is Mihika Kapoor, product lead at Figma.

Mihika and team built Figma Slides from just an idea to a featured product at Config this year. She shared with me how anyone can build 0 to 1 products inside large companies - from building internal excitement to getting leadership buy-in to shipping on time. She also shared why she no longer writes any PRDs.

Timestamps:

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Get the interview takeaways: https://creatoreconomy.so/p/anyone-can-build-0-1-products-mihika-kapoor

Where to find Mihika:

X: https://x.com/mihikapoor

LinkedIn: https://www.linkedin.com/in/mihikakapoor/

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