Learn more about Alpha School at ⁠https://go.alpha.school/howiwrite Matt Haig sold more than 10 million copies of his book, The Midnight Library. I just checked on Amazon, and it has over 288,000 reviews. This book was a total hit, a smashing success. I invited Matt on the show to ask him about his process: how he writes and how he tells great stories. Given his success, I also had to ask if it's acceptable to write for the mass market. Are you betraying the craft if you explicitly try to reach as many people as possible? About the host Hey! I’m David Perell and I’m a writer, teacher, and podcaster. I believe writing online is one of the biggest opportunities in the world today. For the first time in human history, everybody can freely share their ideas with a global audience. I seek to help as many people publish their writing online as possible. Follow me Apple: https://podcasts.apple.com/us/podcast/how-i-write/id1700171470 YouTube: https://www.youtube.com/@DavidPerellChannel Spotify: https://open.spotify.com/show/2DjMSboniFAeGA8v9NpoPv X: https://x.com/david_perell Learn more about your ad choices. Visit megaphone.fm/adchoices

Learn more about Alpha School at ⁠https://go.alpha.school/howiwrite Elif Shafak and Robert Macfarlane are two of the most dreamy and articulate writers I know. Elif has written 21 books, 13 of which are novels, and she’s the president of the Royal Society of Literature. Robert writes about the natural world, and he does so in such a poetic and enchanted way. His writing is infused with wonder. I’ve had both of them on the show individually, but I said, “Hey, I know you’re really good friends. Let’s all get together for one conversation. What I want to do is hear the kind of conversation you would have over a cup of coffee or over lunch.” And so here I’m like you, a fly on the wall for a conversation between two really interesting writers. About the host Hey! I’m David Perell and I’m a writer, teacher, and podcaster. I believe writing online is one of the biggest opportunities in the world today. For the first time in human history, everybody can freely share their ideas with a global audience. I seek to help as many people publish their writing online as possible. Follow me Apple: https://podcasts.apple.com/us/podcast/how-i-write/id1700171470 YouTube: https://www.youtube.com/@DavidPerellChannel Spotify: https://open.spotify.com/show/2DjMSboniFAeGA8v9NpoPv X: https://x.com/david_perell Learn more about your ad choices. Visit megaphone.fm/adchoices

Learn more about Alpha School at ⁠https://go.alpha.school/howiwrite Andrew Sean Greer won the Pulitzer Prize for his 2018 novel "Less". I had to ask him what it's like to win a Pulitzer Prize. His story about that is my favorite part of the interview. We also talked about his writing process: how he tells great stories, develops great characters, and writes good sentences. He shared his mantras, such as the idea that when you're editing, the editor is the patient, and you, the writer, are the doctor. He also explained why it's better to be honest than witty if you want to write great comedy. About the host Hey! I’m David Perell and I’m a writer, teacher, and podcaster. I believe writing online is one of the biggest opportunities in the world today. For the first time in human history, everybody can freely share their ideas with a global audience. I seek to help as many people publish their writing online as possible. Follow me Apple: https://podcasts.apple.com/us/podcast/how-i-write/id1700171470 YouTube: https://www.youtube.com/@DavidPerellChannel Spotify: https://open.spotify.com/show/2DjMSboniFAeGA8v9NpoPv X: https://x.com/david_perell Learn more about your ad choices. Visit megaphone.fm/adchoices

Learn more about Alpha School at ⁠https://go.alpha.school/howiwrite Mark Forsyth has spent years studying how great writers piece words together. People like Shakespeare and Oscar Wilde, but also musicians like the Beatles and Taylor Swift. For him, it all comes down to figures of rhetoric: timeless tools you can use to make your writing more memorable and enjoyable. I asked Mark to break them down for me one by one: What is the tool? How does it work? When do you use it? Why is it good to apply? You'll find that these tools will make you a better writer. You'll have a lot more fun when you write because you'll be so much more playful when crafting words. About the host Hey! I’m David Perell and I’m a writer, teacher, and podcaster. I believe writing online is one of the biggest opportunities in the world today. For the first time in human history, everybody can freely share their ideas with a global audience. I seek to help as many people publish their writing online as possible. Follow me Apple: https://podcasts.apple.com/us/podcast/how-i-write/id1700171470 YouTube: https://www.youtube.com/@DavidPerellChannel Spotify: https://open.spotify.com/show/2DjMSboniFAeGA8v9NpoPv X: https://x.com/david_perell Learn more about your ad choices. Visit megaphone.fm/adchoices

Learn more about Alpha School at ⁠https://go.alpha.school/howiwrite Jack Carr is a master at writing thrillers. He's a former Navy SEAL turned author who loves books and storytelling. When he walked in, I told him, "I want you to teach me how you write so visually. You're so good at visually taking the minutiae of combat and violence, writing about weapons in a way that comes to life on the page. How do you actually do that?" And this is a guy whose method clearly works. He publishes a new novel every year, has built a successful writing business, and Amazon Prime adapted his book, The Terminal List, into an original series starring Chris Pratt. About the host Hey! I’m David Perell and I’m a writer, teacher, and podcaster. I believe writing online is one of the biggest opportunities in the world today. For the first time in human history, everybody can freely share their ideas with a global audience. I seek to help as many people publish their writing online as possible. Follow me Apple: https://podcasts.apple.com/us/podcast/how-i-write/id1700171470 YouTube: https://www.youtube.com/@DavidPerellChannel Spotify: https://open.spotify.com/show/2DjMSboniFAeGA8v9NpoPv X: https://x.com/david_perell Learn more about your ad choices. Visit megaphone.fm/adchoices

Learn more about Alpha School at ⁠https://go.alpha.school/howiwrite Scott Dikkers is the former editor-in-chief of The Onion, the site that brought news satire to the internet. Before the episode, I went up to Scott and said, “I have one goal for this: I want to start writing funny. You know how to do it. Can you teach me everything you've learned?" He’s been doing this for decades, so he was able to take me by the hand and show me what he learned, very concretely. You're obviously not going to framework your way to becoming the next George Carlin, but there are universal principles of comedy that work in any kind of writing, whether it's for a group chat or when you are talking with friends on a Saturday night at the bar. And Scott is about to teach us how to do it. About the host Hey! I’m David Perell and I’m a writer, teacher, and podcaster. I believe writing online is one of the biggest opportunities in the world today. For the first time in human history, everybody can freely share their ideas with a global audience. I seek to help as many people publish their writing online as possible. Follow me Apple: https://podcasts.apple.com/us/podcast/how-i-write/id1700171470 YouTube: https://www.youtube.com/@DavidPerellChannel Spotify: https://open.spotify.com/show/2DjMSboniFAeGA8v9NpoPv X: https://x.com/david_perell Learn more about your ad choices. Visit megaphone.fm/adchoices

Learn more about Alpha School at ⁠https://go.alpha.school/howiwrite AI and creativity. I've asked dozens of writers for their take; some think it's a godsend, while others believe it's the literal scum of the earth. Here are 12 of the best responses from literary award winners like Robert Macfarlane, builders like Sam Altman, and journalists like Ezra Klein. This is what people at the cutting edge are saying about how AI will impact writing, creativity, and culture. 00:00 Introduction 00:29 Ezra Klein 08:02 Maria Popova 09:55 Tyler Cowen 17:39 Tom Junod 22:30 Sam Altman 26:32 Steven Pinker 29:12 Jimmy Soni 40:14 Riva Tez 42:43 Yann Martel 46:01 Marc Andreessen 48:14 Robert Macfarlane 50:48 Jon Yaged About the host Hey! I’m David Perell and I’m a writer, teacher, and podcaster. I believe writing online is one of the biggest opportunities in the world today. For the first time in human history, everybody can freely share their ideas with a global audience. I seek to help as many people publish their writing online as possible. Follow me Apple: https://podcasts.apple.com/us/podcast/how-i-write/id1700171470 YouTube: https://www.youtube.com/@DavidPerellChannel Spotify: https://open.spotify.com/show/2DjMSboniFAeGA8v9NpoPv X: https://x.com/david_perell Learn more about your ad choices. Visit megaphone.fm/adchoices

Learn more about Alpha School at ⁠https://go.alpha.school/howiwrite David Baldacci, one of the most prolific writers in the world, joins us on the show today. He has written 53 novels and seven children’s books, publishes two novels every year, and has sold more than 200 million copies worldwide. How does he craft great stories, develop compelling characters, and build tension? How does he approach the business of publishing? Drawing from his background as a lawyer and his time in boardrooms worldwide, what strategies does he employ to ensure his books sell and are read? This conversation explores those very questions. About the host Hey! I’m David Perell and I’m a writer, teacher, and podcaster. I believe writing online is one of the biggest opportunities in the world today. For the first time in human history, everybody can freely share their ideas with a global audience. I seek to help as many people publish their writing online as possible. Follow me Apple: https://podcasts.apple.com/us/podcast/how-i-write/id1700171470 YouTube: https://www.youtube.com/@DavidPerellChannel Spotify: https://open.spotify.com/show/2DjMSboniFAeGA8v9NpoPv X: https://x.com/david_perell Learn more about your ad choices. Visit megaphone.fm/adchoices

This episode is presented by Wispr Flow, a tool that turns voice notes into clear writing. I use it every day and recommend it to every writer I know. Try it for free at ref.wisprflow.ai/howiwrite Learn more about Alpha School at go.alpha.school/howiwrite David Shelley is on the show today and he’s the CEO of Hachette, one of the Big Five publishers. In this conversation, I focused on two things. First, how should writers navigate the publishing industry? Second, how does the publishing industry actually work? Who better to learn from than someone at the top of the field? David has spent more than 30 years in book publishing, and his company sells roughly 220 million books every year, generating about $3.5 billion in annual revenue. About the host Hey! I’m David Perell and I’m a writer, teacher, and podcaster. I believe writing online is one of the biggest opportunities in the world today. For the first time in human history, everybody can freely share their ideas with a global audience. I seek to help as many people publish their writing online as possible. Follow me Apple: https://podcasts.apple.com/us/podcast/how-i-write/id1700171470 YouTube: https://www.youtube.com/@DavidPerellChannel Spotify: https://open.spotify.com/show/2DjMSboniFAeGA8v9NpoPv X: https://x.com/david_perell Learn more about your ad choices. Visit megaphone.fm/adchoices

This episode is presented by Wispr Flow, a tool that turns voice notes into clear writing. I use it every day and recommend it to every writer I know. Try it for free at ref.wisprflow.ai/howiwrite David Sedaris has long been one of the funniest writers in the game, and he’s got a method for how he does it. It starts with observation, always looking for what’s surprising, ridiculous, or a little bit strange about the world. Then, every single day, he writes the best ideas down in a journal. But there’s also a willingness to put himself in absurd situations, like working as a Christmas elf at Macy’s or cleaning up litter off English country roads for eight hours a day. He’s sold more than 16 million books, and he’s been writing for The New Yorker for more than 30 years. Today, he’s here to teach us how he does it. About the host Hey! I’m David Perell and I’m a writer, teacher, and podcaster. I believe writing online is one of the biggest opportunities in the world today. For the first time in human history, everybody can freely share their ideas with a global audience. I seek to help as many people publish their writing online as possible. Follow me Apple: https://podcasts.apple.com/us/podcast/how-i-write/id1700171470 YouTube: https://www.youtube.com/@DavidPerellChannel Spotify: https://open.spotify.com/show/2DjMSboniFAeGA8v9NpoPv X: https://x.com/david_perell Learn more about your ad choices. Visit megaphone.fm/adchoices