The Unofficial Shopify Podcast: Entrepreneur Tales
The Unofficial Shopify Podcast: Entrepreneur Tales
Kurt Elster, Paul Reda
Differentiate or Die
46 minutes Posted Dec 17, 2019 at 3:00 am.
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46:15
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Show notes

Today's guest has twenty years of ecommerce experience and believes that "You can't survive as a commodity dropship retailer. You have to differentiate or Amazon will eat your lunch. If not today, then tomorrow."

In this episode, he'll tell us how he differentiated Karmaloop and more.

You'll hear:

  • Lessons learned running a nine-figure brand acquired from AutoZone
  • The simple strategies that Drew used to save KarmaLoop from extinction
  • How to easily leverage direct mail to grow your business

In 2013, Drew founded his first company, DesignPublic.com, with $500 cash. Today he's the CEO of nine-figure vertically integrated brand AutoAnything. In between, he's saved Karmaloop, got Teamwork to eight figures, and built a variety of software and retail businesses.

In order of discussion:

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