Mel Wells was inspired by her roommate's desire for a 1920s styled swimsuit to start Beefcake Swimwear. Initially sewing pieces herself, Mel then took the time to research and find sustainable fabrics and an ethical American manufacturer.
Taking two years before launching, Beefcake Swimwear is a true reflection of Mel's dedication to thoughtfully produce androgynous vintage-inspired swimwear.
In this episode of Shopify Masters, you'll hear from Mel Wells of Beefcake Swimwear on why it's important to grow at your own pace and how to create a brand that authentically reflects who you are.
For more information on Beefcake Swimwear and show notes: https://www.shopify.com/blog/beefcake-swimwear-time
Tune in to learn
<ul>
<li>How you can still succeed in business when you’re not a risk-taker</li>
<li>What to do if you’re an entrepreneur that likes starting businesses but tend to jump around</li>
<li>Why hiring a PR agency is a worthwhile investment</li>
</ul>

This Leather Maker's Journey From Basement to Seven Figures

Do you want to start your own business? Great! But how do you actually do it? Don't worry, we've got you covered on Shopify Masters, an official podcast from Shopify. Each week, hosts Shuang Esther Shan and Adam Levinter sit down with entrepreneurs and e-commerce experts as they share their experiences running successful online stores. Learn how to create social media ads that pay off, how to optimize your website for sales, what it takes to find the right supplier and so much more.