Today we are speaking with Marissa Pick: Director of Social Media at Euromoney Institutional Investor. Marissa advises over 100 global businesses internally on best practices to help drive traffic, membership, engagement, and ROI from social media effort across publications, events businesses, and other internal programs. Marissa was named one of the #Nifty50 Top Twitter Women Writers in 2013 and shortlisted as a finalist for the 2014 Rising Star Award by the British Media Awards. Marissa is the co-chair of the BMA:FWD the young professionals arm of BMA-New York Chapter and a co-chair of the BOLD alumni network at Brandeis University. Marissa holds an M.P.P. from Fairleigh Dickinson University, where she graduated Pi Alpha Alpha Honor Society. She received her B.A. in American Studies from Brandeis University.