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October 4, 2019
Today we talk with a sales trainer who last year did 10M dollar in production from door knocking. His name is Chandler Smith and he shares with us some surprisingly simple methods he uses to get prospects to say yes to an appointment He shares why going from introduction straight to commitment is critical and how he went from being the worst salesperson in the company to the #1 spot after implementing 3 key ideas. I think you will be surprised once you hear his story.
September 27, 2019
Learn how to maximize your top of funnel sales process by utilizing both an online and offline sales process.  How to use facebook chatbots to build a list and get more leads ready to sell. Learn how to take your prospects from awareness to interest and push them along to the decision stage.  We talk about how you should be segmenting your interest lists and how to retarget them online.
September 20, 2019
Do you even have a digital strategy? The average agent will sell less than 10 homes. Are you average or playing a different game? We cover everything you need to know about digital marketing in the next two episodes. In today’s competitive market you need a competitive advantage. Learn what top producers are doing now.
September 13, 2019
Building a real estate brand using the same strategies and music producers. Peter Lorimer shares how he used the same mindset and creative process to build his real estate brand as he did with #1 hits. We discuss his pattern for starting and growing a business.  We also discuss how his apparent lack of fear allowed him to catapult himself forward and identify opportunities in the market.
September 4, 2019
My guest Chris Suarez shows us in detail how he gets 30 leads from every open house. This is probably the best open house map I have ever seen. Since this recording he has gone on to share his strategies at conferences and RE Events. This is the one pillar of business that every agent should have---its free and its easy if you know what your doing.
August 24, 2019
Without a USP your business runs the risk of being a commodity and leaves you competing on price. Finding a unique sales proposition gives you an advantage at the sales presentation. Competing on price is a race to the lowest overhead and inevitably forces businesses to close as they compete against larger teams that have efficiencies based on systems and procedures. Ray Wood a super agent from Australia explains how to become a top producer and whats working in Australia and what can be...
August 6, 2019
Lars Hedenborg comes on and shares how to build and scale a profitable team.  He explains why you must hire someone to do low paying jobs and why you need to focus on $250/ HR work. He explains why anyone only needs 90 days to change their life. Lars show us the value in tracking everything you do on a daily basis and attach a dollar per hour figure to each item. Quote "The goal of business is to stay in business". Acronym: P.L.A.N. ---Prospect, lead follow up/ Appointments and Negotiation
July 24, 2019
I sat down with a super agent Jim Remley ---- closing over 100 transactions a year and asked how he did it. Listen Here Is building a big business always a numbers game or can you hack the process? If you can hack the process –where do you start? Do you focus on: 1) Being a great prospector 2) Being a great appointment setter 3) Being a great closer or 4) All of the above
July 8, 2019
Let me ask you something---how often do you have days where y our busy all day but, seem to get nothing accomplished? Before we get to todays episode I want to share a tip that I have found useful for managing my daily calendar. It is ususally around this time of the year that I start to get lax with my daily routine and calendar-----or so it seems. Sometimes It seems like I just cant knock anything off my daily list-------here is what I have realized. I often put down big items on my list. I pu...
June 28, 2019
On today's show----my guest is a prolific investor and while we discuss investing--although, this is much more of a rags to riches story.  He shares how he went from the streets of india to selling encyclopedias in California and where he found inspiration along the way.  We talk about managing our daily schedules---we talk about books he read to learn how to sell---how to face rejection and how he finally made it.
June 13, 2019
We often cram our daily and weekly schedules with things like pay the mortgage or buy shampoo.  Our personal schedule cant help but bleed into our business life and thats when we start to get confused. Confused as to what items actually deserve our attention.  Do we start to knock off the little things?  Each line on our schedule means "success" right? Today I speak with Josh Smith
May 31, 2019
We want everything in our live to be easier a little more effortless and the foundation begins with a quiet mind. Matthew Ferry comes on and talks about his new book Quiet Mind—Epic Life. How do we begin to recognize that all is well in the world and prosperity is knowing all is well in the world and in our lives. We have legacy information encoded into our minds and it increases, doubt, uncertainty and we balance those with the toxicity of ego.
May 16, 2019
What is the difference between a personal brand and a corporate brand?  In today's episode we get to the heart of how your brand directly affects your business by helping you to define your ideal client. We discuss the mechanics of targeting an ideal demographic in your marketplace.  How knowing your ideal demographic will help you get super focused on where to spend your time and money from a marketing standpoint.
May 1, 2019
Is the boom over? Everyone wants to know about the new new thing in lead generation? We talk about macro trends, whats working and why you are spending money in all the wrong places. We talk about what the smart people are doing in real estate right now and why the broker you chooses matters.
April 16, 2019
Todays guest grew up in a foreign country and shares how to get comfortable being uncomfortable---why your morning routine determines your income and why you should work hard now so you dont have to work hard later. He also shares his secrets for developing relationships with influencers in your market. www.expmodel.com    ----join us! Join the conversation in twitter: @superagentslive
April 2, 2019
The easiest way to make more money year after year is by increasing your average sales price.  Todays guest is a coach helping agents sell luxury property and make more money. We talk a lot about how understanding a persons disc profile will help you close them.  Most people will cloak their actual intentions and almost everyone will fail at determining an individuals disc ---we discuss how to determine whats important to your sales prospect and how to unlock the code to get them working with you.
March 20, 2019
How do you start with nothing and earn 6 figures in 6 months? Todays guest is the best selling author of a 6 months to 6 figures.  In this episode we talk about the critical pieces that most people are missing in their businesses----- We also discuss the few areas that each one of us can improve today to start getting better results tomorrow.  There is no silver bullet but, there is a tried and true path to success. Lets get to it.
March 12, 2019
Today we talk about the difference between selling houses and building a lasting business.  We cover how one mistake almost toppled an empire worth almost a billion dollars and why no matter where you are ---you can always get better. We have been getting tons of questions about exp---I made a video here www.expmodel.com Join me on twitter @superagentslive
March 2, 2019
Its all over the media--it seems like the iBuyer movement is actually effecting the traditional real estate agent but, is it? Too many agents are worried about being dis-intermediated by new technology and systems when they should really be focused on perfecting their business core......... Join the conversation on twitter @superagentslive
February 22, 2019
I get sick of hearing the same thing all the time. Find your value proposition, be different, add value and take more action.  That very same person will also tell you to be a master closer, lead generator, social media expert and have 45 hours in each day. Life is not like that----to succeed in business you need to wear a lot of hats but, you dont need to be the end all be all in every field.  At the end of the day all you need to succeed at a high level is one measure of competency and a truckload of
February 5, 2019
Todays guest shares with us what he learned after spending 5 million dollars in advertising on various platforms.  He explains how he builds facebook campaigns to earn a 100X ROI and how to automate your follow up. Join the conversation on Twitter: @superagentslive Level up your game with radio--- go to myradioexpert.com and fill out the getting started sheet
January 22, 2019
Todays episode we talk about lead generation in both the online world and offline.  Which is best?  Where can you get the most leads? Where can you find the highest quality and most importantly --how much does it cost? We cover everything from online marketing to email marketing to radio and television ads. www.superagentslive.com www.myradioexpert.com Twitter @superagentslive
January 17, 2019
Todays episode we talk about launching video ad campaigns on Facebook---how to use them, what to say and when to launch them.  In  this hyper-competitive market we need to be more focused on building an omni-channel marketing platform rather than rely on just one pillar. Twitter: @superagentslive www.superagentslive.com Want more listings? Sign up at www.myradioexpert.com
January 1, 2019
Todays episode I talk about a few things near and dear to my heart.  The first being how to find high quality leads in an over- competitive market and how having a clear brand identity will help you close more deals and create a life that is in alignment with your core beliefs. Hit me on twitter @superagentslive Subscribe to the show here www.superagentslive.com
December 14, 2018
Today I want to talk about differentiation. I say that we must differentiate or die. Whether we like it or not –we all migrate toward that thing which is different. I would propose that every single company or artist rises to the top dependent on the level of differentiation in the product. Cars are notorious in seeking out differentiation. This brand has the best m
December 14, 2018
Today I am going to share a story about marketing and how I lost $450,000 dollars by not knowing the right questions and how many of us "dont know what we dont know" Go to www.superagentslive.com and subscribe to the show
December 13, 2018
I hate fee’s. I hate late fees, overage fees, carry fees, booking fees -----I hate anything that can be considered a “fee”. I hate them because I am paying for nothing. Recently, I deposited cash into my Wells Fargo bank account and later I saw that they actually charged me for using cash! Isnt that why banks were created? I should have closed that account ......
December 11, 2018
Today has been one of those days. My alarm clock didn’t go off---I spilled coffee all over myself in the car---dropped my kid off late and in the bathroom realized there was no toilet paper just when I needed it. Yeah---that was gross but, its those kind of days that we just need a mulligan. We need a redo ---a fresh start. For me---the New Year is new start—fresh beginnings. It’s the little things that can have the greatest imp...
December 10, 2018
2019 is going to be an incredible year to make lots of money. Let’s first go back to 2018 and let me ask some questions. Did you accomplish your goals for the year? Is your business growing as fast as you wanted? Are you hitting your milestones or are you spinning your wheels? 2019 is going to be very different than what we saw in 2018. As we wrap up the year we are already seeing market conditions changing. In most areas of the country we are seeing slower home appreciation.
December 8, 2018
Todays episode we talk about how to develop your brand.  Where to spend your money and how to prioritize your energies.  Most people will have only one or two lead generation sources and they wonder why they fail---others will have seven or eight lead generation sources and wonder why they go broke. We talk about where to start---where to spend your money and how to put it all together. If you want to talk about joining my national team --send me an email at expcurious@gmail.com
November 9, 2018
Getting rich in real estate is pretty straightforward--getting rich on your own terms is hard. Leads are getting more expensive and the quality of those leads are falling. How can you get your clients to refer you? How can you earn passive income while building your real estate business? We talk all about it in this episode. www.superagentslive.com www.myradioexpert.com
October 29, 2018
One thing we all struggle with is how do we get the most out of our day—in business and in life we are constantly seeking the low hanging fruit. What is the thing that will give us the most bang for our buck? How can I best use our time---a quote that I often requote is this----money is a renewable resource---time is not.
October 29, 2018
Todays guest shares how to see new opportunities in your current pipeline------there are other ways to find deals by utilizing your current marketing.
October 19, 2018
Todays guest explains how smart marketing and new business lines will improve  your business, decrease stress and allow you to build the business you deserve. @superagentslive --- join the conversation and let us know what you want to hear. www.myradioexpert.com --Lets supercharge your business with radio advertising.
June 10, 2018
Quick update on why we have been off air and a drop on delivery speed
March 29, 2018
Todays episode ---we explore a significant social factor in why many people are unable to compete at the highest levels.  We discuss why most people have a disconnect between what they want and actually getting it---even though----they know how to do it.
March 17, 2018
How do you start a business and take it from zero to 100 million dollars in just a few years?  Todays guest tells us why and how he did it--I have to be honest I was a little skeptical and I think you will hear me trying to drag it out of him.
March 2, 2018
There are so many people trying to get you to spend you money here and there-----hear two digital experts disagree on what to do and how to do it. twitter @superagentslive
February 7, 2018
Todays guest is an elite coach at KW---he only works with agents doing more than a million in GCI.  We talk about the traits that make top producers successful and the pitfalls and trap doors that throttle growth. @superagentslive www.superagentslive.com www.myradioexpert.com
January 24, 2018
Social media is more than just facebook.  Its everything from Twitter to Pinterest and each platform has its own unique parameters.  Each platform requires a specific voice.  Today we talk about what platforms are best to get your brand noticed and which platforms you should be deploying capital. www.superagentslive.com
January 17, 2018
Todays episode is from best selling author Dan Lefave whose book Stepping stones to success is all about mindset.  He shares how he failed in his first business but, was able to turn that around and double his income despite everyone thinking he was going to fail. Twitter: @superagentslive
January 4, 2018
Todays episode I go over some of the things I feel you should be implementing for 2018.  What worked in a buyers market in 2016 does not work in a sellers market as we move into 2018.  Most people haven't yet figured out how to navigate these quickly changing waters------I did a quick brain dump on what I am thinking these days.
December 28, 2017
Today's guest has a surefire method for moving into the luxury market in any city. We also talk about why hustle matters more than talent and what it takes to win. Is your business growing or staying flat? We might be able to help. Check out some of the things we do to help agents increase their income and their lives Radio------- www.realestateradioexperts.com Start your own podcast: www.viralkast.com Our coaching program: www.schoolofprofits.com
December 15, 2017
Todays guest is a guy that has dominated his market with smart marketing ranging from radio to cold calling.  He explains what he does--the ROI he gets and what you should be doing. Twitter: @superagentslive
November 29, 2017
Dean Jackson is the Michael Jordan of marketing and copywriting in the world of real estate.  Today he shares some simple tweaks that can help you convert more leads. Twitter: @superagentslive www.superagentslive.com ---- download my free book
November 21, 2017
Today's guest is a master pitch person----through the school of hard knocks, NLP and persuasion she shows us how to sell more. Twitter: @superagentslive Download a copy of my ebook here www.superagentslive.com
November 9, 2017
This is a super quick episode on how to pitch.  Every has the same structure ----you should be unique
October 23, 2017
Increasing your production may be as simple as increasing your price point.  Here's how----
October 13, 2017
Today's episode is about how to go from zero to a million in 15 months.  No matter how good your personality is----you need a hook---a USP Todays guest explains how he did it.
September 25, 2017
Today's guest is an internet marketing guy that is applying what he has learned online to the world of offline real estate.  Key takeaways is that if you think you have a lead problem---you probably have a conversion problem. We talk about how you go from 10 deals to 100 -------its really not as hard as you might think
September 7, 2017
Today's guest has built his business with the end in mind. He works two days a week and makes 7 figures a year. His background in corporate america gave him a bird eye view on why this industry can be so lucrative and how the competition can be beat. We talk strategy and tactics on building a business that lasts. Twitter: @superagentslive www.superagentslive.com Want to get more listings?  Check out our radio arm www.realestateradioexperts.com
July 21, 2017
Today we talk about how to be a one call closer.  Todays guest shares how being an actor is paramount to closing deals and helping people make a decision. We talk about how his background and issues with ADD helped him to develop the self belief in order to launch his own business and go out on his own. Twitter: @superagentslive Go to the site www.superagentslive.com and get on my list---I share things with my list that I dont share anywhere else.
June 30, 2017
Best Selling author comes on the show and shares how to win more brand loyalty, retain talent longer and get stronger through co-opetition. He grew up on an indian reservation and takes the lessons learned in the wild and often socialistic environment and apply to those lessons to business in this hyper competitive environment. The key differences in why some companies thrive---some survive and most fail Join the conversation on Twitter: @superagentslive  
June 19, 2017
Todays guest has been a listener for a year and has done over 70 deals and is on track to make 7 figures.  The key to his success is all execution of simple and inexpensive ideas. Need some help? Check out www.schoolofprofit.com This is group coaching with actionable advice.
June 8, 2017
Todays guest is Tony Robbins kid---what has he learned?  How does the most coached coach live?
May 24, 2017
@thebrokeagent comes on the show and shares what they are doing as the funny guys of real estate--I let this one sit for over a year.  They share how they are taking the industry by storm and stealing the show at conventions around the nation.  Dont miss this one It took me 24 minutes to figure out what they are actually doing.  Want some comedy?  This is it.
May 18, 2017
Todays guest covers his scripting techniques he uses to cold call 10 million dollar listings.  We cover how he handles objections and how he developed his unique value proposition.  
May 12, 2017
How to increase your income streams and get more passive income.
April 26, 2017
Todays guest shares everything from how to calculate lifetime value to understanding demographics as well as, how to get more referrals.
April 20, 2017
Today we talk about going back to basics and getting your foundation right. If your doing 30 deals or less---you need to listen to this episode
April 7, 2017
Meet Australia's Gary V--the renegade marketer.  We talk about how to get more listings and be more profitable. Its not often I get to talk with someone with true marketing chops and even rarer when I talk with someone who see's marketing in a similar vein. We talk about everything from having your own book to how people will turn marketing dollars with zero profit to become a local or national celebrity.
March 31, 2017
Todays guest is one of only 25 Keller William University coaches. Her shares how he took a very rough and unstable background and turn it into success.  We talk about why many people make excuses about why they are not succeeding and become "blamethrowers". @superagentslive www.superagentslive.com
March 24, 2017
Are you marketing like a big brand?  Here are some hacks for 2017. Most smart marketers want to utilize the platforms that will give them the biggest reach and while that works there is one definite drawback--You can't get personal. you using the same marketing tactics as big brands?  Today we discuss the future of 1:1 marketing.   Todays smart marketers understand that we are moving back to pre-industrial revolution type one to one marketing.  We are customizing our messaging to make the most impact on our prospects.  We are using "addressable" channels to create a relationship marketing messages. @superagentslive www.superagentslive.com
March 20, 2017
Today's guest is the guy behind the guy--he invented many of the marketing strategies used in the industry. In this episode we talk about Direct Response marketing.  What it is and what it isnt----we not only talk about marketing at a high level we get into very detailed "how-to" pieces.   He shares a very detailed marketing strategy that will get you listing contracts over and over. After breaking marketing down for 40 minutes our guest shares how to generate at least 30 referrals every year.  We talk about the psychology behind referrals---even I learn something about my own psychology around referrals.
March 17, 2017
Former Head of the FBI shows us how to weaponize our negotiation tactics.   We all get up to bat but, the difference whether we close that deal is all about our interaction and communication with our propsects.  Todays guest explains how we can win more deals. @superagentslive
March 8, 2017
Why is it that some people selling 300 units a year are not profitable?  Todays guest and I dig into this topic and share some tips on getting and staying profitable in the world of real estate.
February 25, 2017
Today's guest has built one of the most successful expansion team's in the nation.  We talk about how he has done it---the mistakes along the way and what he wishes he knew when he started.
February 17, 2017
Todays episode is all about copywriting.  Writing copy can move the needle---its the basis for every kind of marketing you do-----from writing scripts to facebook ads to direct mail.  Most agents are terrible copy writers---they are ordinary and boring. Todays guest is the Michael Jordan of copywriting----we talk about everything from building your list to manipulating emotions. The first part of the show I do a one off on how to close more deals If you want to get serious about growing your business go to www.superagentslive.com and check out our grow your business tab.
February 8, 2017
Todays  guest was named as one of the top 25 coaches in the nation by Inman.  We talk about lead generation and why you should categorize your leads as online, offline, free and paid.  We also talk about how to develop your unique selling proposition as well as, some tactics to tune yourself up if you are scared of door knocking
January 31, 2017
On one episode of Shark Tank, someone demonstrated the "Man Candle" which is of course a line of candles that smell like golf courses. But ... Have you seen how smug and self-satisfied these inventors are after they give their pitch. They are even shocked when the investors give negative feedback. The crude, rude and brutal feedback is what we all enjoy seeing, it's the reason the show succeeds, and for psychological reasons I don't have time to explain, we love the feeling we get when we hear Mr Wonderful say, "This is the suckiest suck that ever sucked!" It's so important to understand, this is a TV show that entertains by having rich investors verbally destroy ideas like Man Candles, Pet Paint or Wired Waffles (all real products.) On a side note I just filed a lawsuit with a tenant of mine that hasn’t paid his rent in two months---3 days later I got a letter in the mail from Judge Judy inviting me on the show—im probably gonna do it because if I win ---I will the show will pay me instead of me trying to collect from my deadbeat tenant. Anyhow---lets get back to how actual buyers in our case people that want/need to list their homes. In the real world, where we all actually live ... our listing prospects do not rip you apart. They do not say funny and shocking things like ... - Don't call me, I'll call you. - I'm not trying to make friends, I'm trying to get my home sold for the most money.. I actually wish my prospects would say those things that way I would know exactly where I stand. Unfortunately, when they lose interest, when they know for certain they will not buy my products or services, when they want to get out of the meeting, these are the things they will do: Smile, laugh and give encouragement Ask easy softball questions Being overly interested in the tiniest product details Giving you positive feedback and helpful advice during the presentation Wait a second-----Aren't these things people do when they are interested? Doesn't engagement, questions and positive feedback show buying intent? Not in Enterprise Sales. Not in Venture Capital. Not in Private Equity. Not in the Fortune 1000 and most of the time not in the living  room of that million dollar listing If you're out asking to list someones biggest asset,  these typically are NOT good signs. In a weird twist, it's exactly the opposite: these are all signs that you have lost your audience. What should be happening? 1. Instead of laughing and quipping jokes they should be leaning forward and looking concentrated (focused on all the new & interesting things you are introducing.) Instead of asking questions on irrelevant facts or sidebar topics, they should be taking notes on the presentation -----this happens to me in every presentation. Instead of giving you advice they should beaskingfor your advice. And if they really aren't understanding your key ideas, they should be giving you direct and brutal feedback that the meeting is off-track. Getting direct, somewhat rude and even brutal feedback can be great, because you know where you are in the sale. Of course it's not a positive sign, but now you can adjust quickly. So, Is there anything you can do if your audience is just feigning interest? What to Do: When they are smiling, joking, laughing: I will laugh along for a bit and then get extremely serious. Say “it’s all fun and games until you blow 50K and 6 months before you realize your marketing isn’t working” Don’t give long-drawn-out answers to basic softball questions. Answer simple, no-brainer questions with ever shorter statements. Shrug those off. “That's always a good topic, but we have limited time here so let’s focus on the big stuff…” Don’t let them give you advice. Cut that conversation thread off immediately. You're the expert, you know this product better than anyone, and you're here to make a sale or close a deal. Today, you're not looking for a mentor, you're looking for a buyer. Stay focused onthat  In the final analysis we all needed to be more guarded and observant for real buying signs. What are the false buying signs that you often see?  Send them to me and I will publish them in a blog. If you have colleagues who should know this, share this article with them and see if they agree. If you want to get serious about growing your business go to www.superagentslive.com and check out our grow your business tab. Toby
January 26, 2017
Building a business is hard.  We all need a good work ethic and it doesnt hurt if we get lucky along the way.  Most small business fail in the first 18 months ---it takes something special to build a company that has been growing for the last 40 years. Todays guest shares some of his hard earned wisdom about how he stays ahead of the competition and how he has stayed nimble and dodged everything from recessions to school yard fights Thats it!  You want more of these kinds of sessions let me know or just sign up for schoolofprofit.com Join the Conversation Follow me on twitter @superagentslive Hashtag: #unpackthatidea Mine your database with www.copyandsend.com Ready to level up and do radio?  Go to www.realestateradioexperts.com and see how you can double your business Want to start your own podcast?  Check out www.viralkast.com Need some help?  Check out www.schoolofprofits.com  
January 24, 2017
If you ever wonder how we consistently get good content its not a stretch to say that we have to dig and dig----there are many interviews that we just dont air because they have no or very little value and we value your time.  Todays 20 minute episode is a look into the backend of what we go through to bring you good content. All names were taken out of the recording Check out our new site www.copyandsend.com email marketing made easy
January 6, 2017
Todays guest is a sales and persuasion expert that shows us how to use language to influence a persons thinking and behavior. Todays guest has been on Dr Phil and was portrayed by Tom Cruise in the movie Magnolia. Ross shows us how to capture emotion so that you can insert filters using language--he even shows us how to embed commands using specific phrasing. We get into this at a very granular way.  I loved this episode--hope you find it as fascinating as I did. Join the Conversation Follow me on twitter @superagentslive Hashtag: #unpackthatidea Ready to level up and do radio? Go to www.realestateradioexperts.com and see how you can double your business Want to start your own podcast? Check out www.viralkast.com Need some help? Check out www.schoolofprofits. Go to www.getlistingssummit.com to get your free summit ticket.
December 28, 2016
Today's guest looks a lot like you--40 deals a year and wanting to grow.  We talk about the mistakes he has made along the way in both launching new business, hiring the wrong people and spending money where he should have never deployed capital. Our sponsor is wizehire.com--take the guesswork out of hiring. Join the Conversation Follow me on twitter @superagentslive Hashtag: #unpackthatidea Ready to level up and do radio? Go to www.realestateradioexperts.com and see how you can double your business Want to start your own podcast? Check out www.viralkast.com Need some help? Check out www.schoolofprofits. Go to www.getlistingssummit.com to get your free summit ticket.
December 16, 2016
Today's guest shares how he bought his first house while he was in college and was forced to sell.  While he first thought selling his house was nothing but a huge hassle quickly learned that he made 50K on a 10K investment.  He had never heard of "flipping" but, he was hooked. He explains how that was the start of his career in real estate and went from flipping to starting his own brokerage to now selling real estate in a traditional model.  He has learned a lot along the way including mainstays like "If you take care of the client the business will take care of itself". It took a few years but, he stumbled onto a strategy that I've never heard before in real estate----he has built a marketplace matching sellers to sellers and his unique value proposition is so strong that he easily does 100+ deals a year. If you are interested in getting a free ticket to our virtual conference please send me an email to superagentslive@gmail.com  You can go to www.wizehire.com to get a free personality profile and the 240 task list in real estate. Join the Conversation Follow me on twitter @superagentslive Hashtag: #unpackthatidea Ready to level up and do radio? Go to www.realestateradioexperts.com and see how you can double your business Want to start your own podcast? Check out www.viralkast.com Need some help? Check out www.schoolofprofits.
December 8, 2016
Todays guest is a psychologist that has written the DISC profile tool for Anthony Robbins.  In this episode we discussed how smart entrepreneurs use their personality profile to find flow in their business and make better hiring decisions. We talk about how you can use this for personal growth and finding talent that is best suited for the job opening that you are trying to fill.  In real estate there are essentially 4 types of sales roles---the listing agent, the inside sales agent, the buyers agent and the helper. If you want to go to our virtual summit conference go to www.getlistingssummit.com and get your free ticket.  You can go to www.wizehire.com to get a free personality profile and the 240 task list in real estate. Join the Conversation Follow me on twitter @superagentslive Hashtag: #unpackthatidea Ready to level up and do radio? Go to www.realestateradioexperts.com and see how you can double your business Want to start your own podcast? Check out www.viralkast.com Need some help? Check out www.schoolofprofits.
November 24, 2016
This is the Thanksgiving episode------How do you hire?  What is team culture fit and making your first hires
November 16, 2016
Today's guest is a branding and marketing expert and fellow podcaster.  Michael Oneal of the solopreneurhour.com comes and shares his expertise on how to build amazing relationships, how to dominate your farm and why "Hustle" is the most important thing you can have. Michael is a world class podcast host and all around good guy who has interviewed some of the biggest names in media and sports. Join the Conversation Follow me on twitter @superagentslive Hashtag: #unpackthatidea Ready to level up and do radio?  Go to www.realestateradioexperts.com and see how you can double your business Want to start your own podcast?  Check out www.viralkast.com Need some help?  Check out www.schoolofprofits.com
November 9, 2016
Todays guest will close 50 deals her first year with a zero dollar marketing budget.  We dig into her story--going from selling cell phones this single mother of two had a lot of hustle and she shares how she will have a very successful first year. With no admin and no marketing budget and almost no training she focused on expired's and surprisingly made it work without a multi prong approach. In this episode I give her some ideas on what I would do in her shoes.  There are some nuggets in this one---just listen all the way through. Join the Conversation Follow me on twitter @superagentslive Hashtag: #unpackthatidea Ready to level up and do radio?  Go to www.realestateradioexperts.com and see how you can double your business Want to start your own podcast?  Check out www.viralkast.com Need some help?  Check out www.schoolofprofits.com
October 31, 2016
Todays guest is a trainer that wants to change the industry.  He realized very early in his career that most agents and the industry was commoditized and when you become a commodity-----price pressure is not very far behind.  He set out to change the consumer experience from an agent centric to a consumer centric process.  He feels that if you can provide a unified and high experience like big brands like Hilton or Mercedes you can charge a high end price. We spend some time talking about mindset and he shares how when he made it by all outside metrics he felt empty----he didnt feel right--like he was extracting from his clients instead of being additive. At the end he shares a course that he built for agents that want to level up make more money and with more joy.  Theres a 500 dollar promo code at the end. Join the Conversation Follow me on twitter @superagentslive Hashtag: #unpackthatidea Ready to level up and do radio?  Go to www.realestateradioexperts.com and see how you can double your business Want to start your own podcast?  Check out www.viralkast.com Need some help?  Check out www.schoolofprofits.com
October 20, 2016
My guest is doing 80 deals for 30Million a year.  He shares how he has built a team and how he stuggled with recruiting, hiring and building culture early in his career. We talk about how he finds leverage in his both his personal and business life to find balance to spend time with his young kids.  He also shares how he used the MREA book as a business manual. He also explains why you need your personal mission and vision statement before you ever launch your business.  He explains how he found his "big why" and what gets him out of bed each day. Join the Conversation Follow me on twitter @superagentslive Hashtag: #unpackthatidea Ready to level up and do radio?  Go to www.realestateradioexperts.com and see how you can double your business Want to start your own podcast?  Check out www.viralkast.com Need some help?  Check out www.schoolofprofits.com   We talk about how he finds leverage in his both his personal and business life to find balance to spend time with his young kids.  He also shares how he used the MREA book as a business manual. He also explains why you need your personal mission and vision statement before you ever launch your business.  He explains how he found his "big why" and what gets him out of bed each day. Join the Conversation Follow me on twitter @superagentslive Hashtag: #unpackthatidea Ready to level up and do radio?  Go to www.realestateradioexperts.com and see how you can double your business Want to start your own podcast?  Check out www.viralkast.com Need some help?  Check out www.schoolofprofits.com  
October 8, 2016
If you haven't nailed down your strategy for 2017.  Today I outline a complete go to market strategy for 2017.  I outline what you should be doing both online and offline.  Here is the rough outline Pillar number one that every business owner will have is their sphere of influence.  Get all these people in your database and make sure that you have their phone number, email address and physical address.  Throughout the year make sure that you touch these folks at least once a month.  It can be a quick email, phone call, direct mail piece, event (coffee) or video.   This pillar will be the most valuable pillar in your business. Pillar number two that every realtor should have is a FSBO and Expired channel.  You will use direct mail to begin to engage them. For all these pillars or groups of people we will be discussing there is a very distinct sequence that we will use to move them up the value ladder it is  Indoctrination (them knowing who we are and what we stand for) Engagement Ascension (moving them up the value ladder) Segmentation ( you will talk differently to someone who is going to list in 30 days as opposed to 180 days) The third pillar we all should have is a geographic farm.  We will use direct mail to engage this group.  We can also use our VA to circle prospect just listed/just solds and open houses as well as, outbound cold calls The fourth pillar we will have is that we will farm a demographic in our market using facebook ads. To be different---we can target NOD's notice of default home owners as well as, a divorced list. Thats it!  You want more of these kinds of sessions let me know or just sign up for schoolofprofit.com Join the Conversation Follow me on twitter @superagentslive Hashtag: #unpackthatidea Ready to level up and do radio?  Go to www.realestateradioexperts.com and see how you can double your business Want to start your own podcast?  Check out www.viralkast.com Need some help?  Check out www.schoolofprofits.com
September 27, 2016
My guest shares how he went from painting house numbers on curbs to living in a 3 story mansion with an elevator.  He tells us the story of being a 25 year old grocery clerk to retiring at 40 years of age to travel the world. We talk about how he harnessed the power of mindset to deliberately craft his ideal life.  We also talk about how that has empowered him to work on the things he is passionate about--Gobundance an adventure travel group to his conference 1 life fully lived. For those of you that want to attend his conference he is offering a 30% off promo code here: SAL1LIFE Join the Conversation Follow me on twitter @superagentslive Hashtag: #unpackthatidea Ready to level up and do radio?  Go to www.realestateradioexperts.com and see how you can double your business Want to start your own podcast?  Check out www.viralkast.com Need some help?  Check out www.schoolofprofits.com
September 23, 2016
Listing & Selling 10M dollars houses is tough. Our guest shares how she does 200M a year in the toughest market of them all NYC. I also share how I wrote a 7 part email engagement series and boosted my list building 4X in 36 hours.  I followed the internet marketers playbook of Indoctrination, engagement, Ascencion, segmentation and re-engagment Its easy and its free and we all know our list is our most valuable "spoke" in our business. Join the Conversation Follow me on twitter @superagentslive Hashtag: #unpackthatidea Ready to level up and do radio?  Go to www.realestateradioexperts.com and see how you can double your business Want to start your own podcast?  Check out www.viralkast.com Need some help?  Check out www.schoolofprofits.com
September 12, 2016
Craig Proctor became the #1 REMAX agent in the world at 29 but, he didnt start out that way. In fact, when Craig started he languished for a year surviving off the meager scraps that other agents would throw him. He continuously faced the frustration and pain of not being able to pay his bills while he watched others succeed. This combined with the fact that his marketing was costing him far more than he was making was enough to make him consider quitting in the early days. Craig admits that he made the same mistake that 99% of all beginners make. He simply looked around at what everyone else was doing and did the exact same thing. Since all his ads looked exactly the same it was impossible to even get the attention, let alone business of potential clients in the cutthroat real estate market. Its a blueprint for financial disaster and unfortunately this is all too common, and why most marketing is such a huge waste of money. Here are 4 bullet points to consider when building an attraction business  1 - The One Reason The only reason to advertise is to have prospects call you. Anything else is a waste and should not be attempted. Let's be clear: no one really cares about you or your image. 2 - Replace Image Ads With USP Ads The second breakthrough is to instantly replace all image ads with highly effective Direct Response style ads where the only objective is to get the potential customer to contact us. We create the desire to contact us by implementing a Unique Selling Proposition within the ads. This quickly sets us apart from every other provider in the market. 3 - Offer The Prospects A "Lead Magnet" They Actually Want What a revelation! At least in was in the Real Estate Business. Part of creating a compelling USP is to give the prospects exactly what they are looking for. In Real Estate for example most prospects are not looking for an agent, they are looking for a nice home. So instead of running ads that highlight services, you simply ran ads that highlight the emotional benefit that prospects were looking for. In the case: "Lovely homes, quiet street, great neighborhood." 4 - Advertise What The Prospects Want You may start to notice a pattern here; It's called "WIIFM." Or What's In It For Me? Many small business owners make the mistake of advertising what they sell: the product or service. The secret to getting predictable high-response rates from your ads is to connect with the prospects emotional "hot-buttons." What does your prospect desire and dream about? Find what that is and make sure that is what you are actually advertising. Join the Conversation Follow me on twitter @superagentslive Hashtag: #unpackthatidea Ready to level up and do radio?  Go to www.realestateradioexperts.com and see how you can double your business Want to start your own podcast?  Check out www.viralkast.com Need some help?  Check out www.schoolofprofits.com  
September 6, 2016
Today's episode I ask the question: Is the bubble bursting?  There are lots pieces of data that points to an issue in today's market.  When we look at all these data points together I can make the case that we are at the tail end of a bubble. We are seeing 1.  Days on market increasing in the luxury markets while the lower end is still on fire 2.  The average sales price is the highest its ever been 3.  Purchased money loans have decreased by 4% despite the fact that helocs are rapidly increasing. While this should frighten you it also points to opportunity if you are able to shift and adapt to the market.  Here is what you need to do right now 1.  Develop a UVP unique value proposition 2.  Look at specific neighborhoods and see where days on market are increasing---there is where you will find motivated sellers 3.  Begin to scour FSBO and similar groups on Facebook Join the Conversation Follow me on twitter @superagentslive Hashtag: #unpackthatidea Ready to level up and do radio?  Go to www.realestateradioexperts.com and see how you can double your business.
August 25, 2016
Todays guest shares how he went from having a black market candy business to founding a record label and making millions to dead broke.  He shares how he took what he learned from marketing entertainers to real estate. He shares his formula for success which he calls "The Process of Profit" and how to implement that in your business today.  He outlines how you can be pre-eminent with some very easy steps.  He poses the question "If you were running for mayor what would that look like?  Running for realtor is not that different". I will tell you that I found his back story so interesting that we spend a good 20-25 minutes on it before we get to how you can implement some of these steps in your business so if you feel like its going slow----fast forward to minute 30 or so. Want to build more relationships and mine your database for deals?  Take a look at our new podcast production company www.viralkast.com.  Send us an email and lets get started. Join the Conversation Follow me on twitter @superagentslive Hashtag: #unpackthatidea Ready to level up and do radio?  Go to www.realestateradioexperts.com and see how you can double your business.
August 17, 2016
Are you paying Zillow for crappy leads?  Todays guest wants to take them down with his new startup HominInApp. Zillow built a nine figure business based on people finding out their home value.  If you like most people this is one of those things that was staring right in our face the whole time and Im sure we have all asked ourselves "Why didnt I do that?" and the next question should be "Whats the next thing that is so simple it cant fail?" Thats what we talk about today with my guest Todd Miller. Join the Conversation Follow me on twitter @superagentslive Hashtag: #unpackthatidea Ready to level up and do radio?  Go to www.realestateradioexperts.com and see how you can double your business. Want to start your own podcast?  Check out www.viralkast.com
August 10, 2016
Todays guest is an author, investor and top tier real estate agent. In this episode he puts on his coaching cap and we dig into how you should be marketing and what you should be focusing on right now in the summer of 2016. Join the Conversation Follow me on twitter @superagentslive Hashtag: #unpackthatidea Ready to level up and do radio?  Go to www.realestateradioexperts.com and see how you can double your business.
July 27, 2016
Today's guest shares why agents are in the unique position to find investment grade deals and why they need to be investing for cash flow. We discuss how to  spot opportunity and how to use OPM--Other Peoples Money to buy these deals as well as, how to structure these deals. We talk about some of the common mistakes new investors make and the foundations of wealth. Join the Conversation Follow me on twitter @superagentslive Hashtag: #unpackthatidea Ready to level up and do radio?  Go to www.realestateradioexperts.com and see how you can double your business.
July 21, 2016
Todays guest is doing about 300 deals a year and will never answer his phone past 5pm.  We discuss a wide range of topics from mindset to finding a mentor. We also discuss what specific strategies that is working for him right now---both online and offline strategies.  The cool thing is that many of these strategies are low to now cost---you just need hustle. Join the Conversation Follow me on twitter @superagentslive Hashtag: #unpackthatidea Ready to level up and do radio?  Go to www.realestateradioexperts.com and see how you can double your business.
July 12, 2016
How you should be using content in your business.  We talk about why you should be using content in your business and what platforms you should be using.  If you've ever struggled with finding your voice or how to distribute content to grow your business, differentiate your brand and be unique in your marketplace. We discuss why you need haters and why knowing your ideal client is the foundation of knowing where to find your next client and connect with your database. Want to build more relationships and mine your database for deals?  Take a look at our new podcast production company www.viralkast.com.  Send us an email and lets get started. Join the Conversation Follow me on twitter @superagentslive Hashtag: #unpackthatidea Ready to level up and do radio?  Go to www.realestateradioexperts.com and see how you can double your business.
June 24, 2016
Today's guest we talk about how he went from competing in the Olympics to running a successful career in real estate.  We talk about how being competitive will shape your life as well as, why we all need an abundance mindset. We discuss how he hated being a salesperson and that almost stopped him from going into business.  He shares how he got his lifetime idol to mentor him. Want to build more relationships and mine your database for deals?  Take a look at our new podcast production company www.viralkast.com.  Send us an email and lets get started. Join the Conversation Follow me on twitter @superagentslive Hashtag: #unpackthatidea Ready to level up and do radio?  Go to www.realestateradioexperts.com and see how you can double your business.
June 16, 2016
Todays guest was pretty inspirational.  Its a story about how a high school dropout went on to found one of the most successful real estate companies in Cananda.  All at the early age of 31.  After being in real estate for a mere 7 years he is easily pulling down over 7 figures a year.  He is super aggressive and has his eyes on that elusive 1000 deals a year that hasnt yet been achieved in Canada. His whole motto is "I'm doin it my way"  I was inspired and I hope you are as well.  His book recommendation is Relentless by Tim Grover.  I got the book and I love it.  If you want a free copy use our link www.audibletrial.com/superagentslive Want to build more relationships and mine your database for deals?  Take a look at our new podcast production company www.viralkast.com.  Send us an email and lets get started. Join the Conversation Follow me on twitter @superagentslive Hashtag: #unpackthatidea Ready to level up and do radio?  Go to www.realestateradioexperts.com and see how you can double your business.
June 7, 2016
We bring Tom Ferry back on the show and talk about what he sees for the future of the real estate industry. Overall---Tom's always thinking about how to stay 25 steps ahead of your competition. He shares a few very interesting ideas on building relationships with hedge funds and the other players that are currently holding thousands of homes in their inventory and why now may be the time they will be looking to unload them and move that money  into other asset classes. Want to build more relationships and mine your database for deals?  Take a look at our new podcast production company www.viralkast.com.  Send us an email and lets get started. Join the Conversation Follow me on twitter @superagentslive Hashtag: #unpackthatidea Ready to level up and do radio?  Go to www.realestateradioexperts.com and see how you can double your business. Find A Mentor We’ve partnered up with Bob Corcoran and his team to get you a free coaching call. E-mail bubba@corcorancoaching.com and let him know you listen to the show!
June 1, 2016
Todays guest we cover how to kill it with expansion teams, why you should be tech saavy, how to be #1 in your market and why you need to be courageous and ask for the business
May 25, 2016
Todays guest is a super high level coach---only working with people who do a minimum of 40M dollars in production.  He has coached 13 of my previous guests.  This is a wide ranging discussion covering mindset and reaching your potential.  Want to build more relationships and mine your database for deals?  Take a look at our new podcast production company www.viralkast.com.  Send us an email and lets get started. Join the Conversation Follow me on twitter @superagentslive Hashtag: #unpackthatidea Ready to level up and do radio?  Go to www.realestateradioexperts.com and see how you can double your business.
May 18, 2016
Todays guest started her career with 2 mottos that being "I will never knock on a door" and "I will never make a cold call".  She has since gone on and built a team of 8 and is doing a few hundred deals a year and have a 2M GCI goal. We talk about everything they are doing for online marketing to drive traffic and seller leads.  The first very critical thing that she did to fine tune her marketing was to identify her ideal client--Age, gender, income and family structure ie. single, married, kids That one piece of information has allowed her to fine tune messaging as well as, clearly identify marketing mediums and locations.  Most of this stuff is surprisingly simple however, it takes work. Want to build more relationships and mine your database for deals?  Take a look at our new podcast production company www.viralkast.com.  Send us an email and lets get started. Join the Conversation Follow me on twitter @superagentslive Hashtag: #unpackthatidea Ready to level up and do radio?  Go to www.realestateradioexperts.com and see how you can double your business. Find A Mentor We’ve partnered up with Bob Corcoran and his team to get you a free coaching call. E-mail bubba@corcorancoaching.com and let him know you listen to the show!
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